1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India Social Commerce Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Business Model
6.1 Business to Consumer (B2C)
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Business to Business (B2B)
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Consumer to Consumer (C2C)
6.3.1 Market Trends
6.3.2 Market Forecast
7 Market Breakup by Device Type
7.1 Laptops and PCs
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Mobiles
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Others
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by Product Type
8.1 Personal and Beauty Care
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Apparels
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Accessories
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Home Products
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Health Supplements
8.5.1 Market Trends
8.5.2 Market Forecast
8.6 Food and Beverages
8.6.1 Market Trends
8.6.2 Market Forecast
8.7 Others
8.7.1 Market Trends
8.7.2 Market Forecast
9 Market Breakup by Region
9.1 North India
9.1.1 Market Trends
9.1.2 Market Breakup by State
9.1.3 Market Forecast
9.2 West and Central India
9.2.1 Market Trends
9.2.2 Market Breakup by State
9.2.3 Market Forecast
9.3 South India
9.3.1 Market Trends
9.3.2 Market Breakup by State
9.3.3 Market Forecast
9.4 East India
9.4.1 Market Trends
9.4.2 Market Breakup by State
9.4.3 Market Forecast
10 SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Value Chain Analysis
12 Porters Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
List of Figures
Figure 1: India: Social Commerce Market: Major Drivers and Challenges
Figure 2: India: Social Commerce Market: Sales Value (in Billion US$), 2018-2023
Figure 3: India: Social Commerce Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 4: India: Social Commerce Market: Breakup by Business Model (in %), 2023
Figure 5: India: Social Commerce Market: Breakup by Device Type (in %), 2023
Figure 6: India: Social Commerce Market: Breakup by Product Type (in %), 2023
Figure 7: India: Social Commerce Market: Breakup by Region (in %), 2023
Figure 8: India: Social Commerce (Business to Consumer-B2C) Market: Sales Value (in Million US$), 2018 & 2023
Figure 9: India: Social Commerce (Business to Consumer-B2C) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 10: India: Social Commerce (Business to Business-B2B) Market: Sales Value (in Million US$), 2018 & 2023
Figure 11: India: Social Commerce (Business to Business-B2B) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 12: India: Social Commerce (Consumer to Consumer-C2C) Market: Sales Value (in Million US$), 2018 & 2023
Figure 13: India: Social Commerce (Consumer to Consumer-C2C) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 14: India: Social Commerce (Laptops and PCs) Market: Sales Value (in Million US$), 2018 & 2023
Figure 15: India: Social Commerce (Laptops and PCs) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 16: India: Social Commerce (Mobiles) Market: Sales Value (in Million US$), 2018 & 2023
Figure 17: India: Social Commerce (Mobiles) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 18: India: Social Commerce (Other Device Types) Market: Sales Value (in Million US$), 2018 & 2023
Figure 19: India: Social Commerce (Other Device Types) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 20: India: Social Commerce (Personal and Beauty Care) Market: Sales Value (in Million US$), 2018 & 2023
Figure 21: India: Social Commerce (Personal and Beauty Care) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 22: India: Social Commerce (Apparels) Market: Sales Value (in Million US$), 2018 & 2023
Figure 23: India: Social Commerce (Apparels) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 24: India: Social Commerce (Accessories) Market: Sales Value (in Million US$), 2018 & 2023
Figure 25: India: Social Commerce (Accessories) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 26: India: Social Commerce (Home Products) Market: Sales Value (in Million US$), 2018 & 2023
Figure 27: India: Social Commerce (Home Products) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 28: India: Social Commerce (Health Supplements) Market: Sales Value (in Million US$), 2018 & 2023
Figure 29: India: Social Commerce (Health Supplements) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 30: India: Social Commerce (Food and Beverages) Market: Sales Value (in Million US$), 2018 & 2023
Figure 31: India: Social Commerce (Food and Beverages) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 32: India: Social Commerce (Other Product Types) Market: Sales Value (in Million US$), 2018 & 2023
Figure 33: India: Social Commerce (Other Product Types) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 34: North India: Social Commerce Market: Sales Value (in Million US$), 2018 & 2023
Figure 35: North India: Social Commerce Market: Breakup by State (in %), 2023
Figure 36: North India: Social Commerce Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 37: West and Central India: Social Commerce Market: Sales Value (in Million US$), 2018 & 2023
Figure 38: West and Central India: Social Commerce Market: Breakup by State (in %), 2023
Figure 39: West and Central India: Social Commerce Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 40: South India: Social Commerce Market: Sales Value (in Million US$), 2018 & 2023
Figure 41: South India: Social Commerce Market: Breakup by State (in %), 2023
Figure 42: South India: Social Commerce Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 43: East India: Social Commerce Market: Sales Value (in Million US$), 2018 & 2023
Figure 44: East India: Social Commerce Market: Breakup by State (in %), 2023
Figure 45: East India: Social Commerce Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 46: India: Social Commerce Industry: SWOT Analysis
Figure 47: India: Social Commerce Industry: Value Chain Analysis
Figure 48: India: Social Commerce Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: India: Social Commerce Market: Key Industry Highlights, 2023 and 2032
Table 2: India: Social Commerce Market Forecast: Breakup by Business Model (in Million US$), 2024-2032
Table 3: India: Social Commerce Market Forecast: Breakup by Device Type (in Million US$), 2024-2032
Table 4: India: Social Commerce Market Forecast: Breakup by Product Type (in Million US$), 2024-2032
Table 5: India: Social Commerce Market Forecast: Breakup by Region (in Million US$), 2024-2032
Table 6: India: Social Commerce Market: Competitive Structure
Table 7: India: Social Commerce Market: Key Players