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Asia Pacific Advertising Video-On-Demand (AVOD) Market Report by Type (Pre-Roll Advertisement, Mid-Roll Advertisement, Post-Roll Advertisement), Streaming Device (Smart TVs, Laptops and Desktops, Smartphones and Tablets, and Others), Content (Media and Entertainment, Music, Travel and Tourism, Sports, and Others), Solution Type (Pay TV on Demand, Over the Top, and Others), Organization (Large Enterprise, Small and Medium Enterprise), and Country 2024-2032
Report Format: PDF+Excel | Report ID: SR112024A6101
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1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Asia Pacific Advertising Video-On-Demand (AVOD) Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Pre-Roll Advertisement
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Mid-Roll Advertisement
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Post-Roll Advertisement
6.3.1 Market Trends
6.3.2 Market Forecast
7 Market Breakup by Streaming Device
7.1 Smart TVs
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Laptops and Desktops
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Smartphones and Tablets
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Content
8.1 Media and Entertainment
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Music
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Travel and Tourism
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Sports
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast
9 Market Breakup by Solution Type
9.1 Pay TV on Demand
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Over The Top
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Others
9.3.1 Market Trends
9.3.2 Market Forecast
10 Market Breakup by Organization
10.1 Large Enterprise
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Small and Medium Enterprise
10.2.1 Market Trends
10.2.2 Market Forecast
11 Market Breakup by Country
11.1 China
11.1.1 Market Trends
11.1.2 Market Breakup by Type
11.1.3 Market Breakup by Streaming Device
11.1.4 Market Breakup by Content
11.1.5 Market Breakup by Solution Type
11.1.6 Market Breakup by Organization
11.1.7 Market Forecast
11.2 Japan
11.2.1 Market Trends
11.2.2 Market Breakup by Type
11.2.3 Market Breakup by Streaming Device
11.2.4 Market Breakup by Content
11.2.5 Market Breakup by Solution Type
11.2.6 Market Breakup by Organization
11.2.7 Market Forecast
11.3 India
11.3.1 Market Trends
11.3.2 Market Breakup by Type
11.3.3 Market Breakup by Streaming Device
11.3.4 Market Breakup by Content
11.3.5 Market Breakup by Solution Type
11.3.6 Market Breakup by Organization
11.3.7 Market Forecast
11.4 South Korea
11.4.1 Market Trends
11.4.2 Market Breakup by Type
11.4.3 Market Breakup by Streaming Device
11.4.4 Market Breakup by Content
11.4.5 Market Breakup by Solution Type
11.4.6 Market Breakup by Organization
11.4.7 Market Forecast
11.5 Australia
11.5.1 Market Trends
11.5.2 Market Breakup by Type
11.5.3 Market Breakup by Streaming Device
11.5.4 Market Breakup by Content
11.5.5 Market Breakup by Solution Type
11.5.6 Market Breakup by Organization
11.5.7 Market Forecast
11.6 Indonesia
11.6.1 Market Trends
11.6.2 Market Breakup by Type
11.6.3 Market Breakup by Streaming Device
11.6.4 Market Breakup by Content
11.6.5 Market Breakup by Solution Type
11.6.6 Market Breakup by Organization
11.6.7 Market Forecast
11.7 Others
11.7.1 Market Trends
11.7.2 Market Forecast
12 SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
15.1 Key Price Indicators
15.2 Price Structure
15.3 Price Trends
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 Amazon.com, Inc.
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.1.3 Financial
16.3.1.4 SWOT Analysis
16.3.2 ByteDance Ltd.
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.3 Facebook, Inc. (Meta Platforms Inc.)
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio
16.3.3.3 Financial Overview
16.3.3.4 SWOT Analysis
16.3.4 Kakao Corp.
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.4.3 Financial
16.3.5 LINE Corp. (Z Holdings)
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.5.3 Financial
16.3.5.4 SWOT Analysis
16.3.6 NAVER Corp.
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.6.3 Financial
16.3.6.4 SWOT Analysis
16.3.7 RCTI+
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.8 Vidio (Surya Citra Media)
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.9 Viu International Limited (PCCW Limited)
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.9.3 Financial Overview
16.3.9.4 SWOT Analysis
16.3.10 Youtube LLC. (Google LLC.)
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio
16.3.10.3 SWOT Analysis
16.3.11 iFlix Pte. Ltd. (Tencent Holdings Limited)
16.3.11.1 Company Overview
16.3.11.2 Product Portfolio
16.3.11.3 Financial Overview
16.3.11.4 SWOT Analysis
List of Figures
Figure 1: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Major Drivers and Challenges
Figure 2: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Sales Value (in Billion US$), 2018-2023
Figure 3: Asia Pacific: Advertising Video-On-Demand (AVOD) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 4: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Breakup by Type (in %), 2023
Figure 5: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Breakup by Streaming Device (in %), 2023
Figure 6: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Breakup by Content (in %), 2023
Figure 7: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Breakup by Solution Type (in %), 2023
Figure 8: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Breakup by Organization (in %), 2023
Figure 9: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Breakup by Country (in %), 2023
Figure 10: Asia Pacific: Advertising Video-On-Demand (AVOD) (Pre-Roll Advertisement) Market: Sales Value (in Million US$), 2018 & 2023
Figure 11: Asia Pacific: Advertising Video-On-Demand (AVOD) (Pre-Roll Advertisement) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 12: Asia Pacific: Advertising Video-On-Demand (AVOD) (Mid-Roll Advertisement) Market: Sales Value (in Million US$), 2018 & 2023
Figure 13: Asia Pacific: Advertising Video-On-Demand (AVOD) (Mid-Roll Advertisement) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 14: Asia Pacific: Advertising Video-On-Demand (AVOD) (Post-Roll Advertisement) Market: Sales Value (in Million US$), 2018 & 2023
Figure 15: Asia Pacific: Advertising Video-On-Demand (AVOD) (Post-Roll Advertisement) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 16: Asia Pacific: Advertising Video-On-Demand (AVOD) (Smart TV's) Market: Sales Value (in Million US$), 2018 & 2023
Figure 17: Asia Pacific: Advertising Video-On-Demand (AVOD) (Smart TV's) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 18: Asia Pacific: Advertising Video-On-Demand (AVOD) (Laptops and Desktops) Market: Sales Value (in Million US$), 2018 & 2023
Figure 19: Asia Pacific: Advertising Video-On-Demand (AVOD) (Laptops and Desktops) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 20: Asia Pacific: Advertising Video-On-Demand (AVOD) (Smartphones and Tablets) Market: Sales Value (in Million US$), 2018 & 2023
Figure 21: Asia Pacific: Advertising Video-On-Demand (AVOD) (Smartphones and Tablets) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 22: Asia Pacific: Advertising Video-On-Demand (AVOD) (Other Streaming Device) Market: Sales Value (in Million US$), 2018 & 2023
Figure 23: Asia Pacific: Advertising Video-On-Demand (AVOD) (Other Streaming Device) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 24: Asia Pacific: Advertising Video-On-Demand (AVOD) (Media and Entertainment) Market: Sales Value (in Million US$), 2018 & 2023
Figure 25: Asia Pacific: Advertising Video-On-Demand (AVOD) (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 26: Asia Pacific: Advertising Video-On-Demand (AVOD) (Music) Market: Sales Value (in Million US$), 2018 & 2023
Figure 27: Asia Pacific: Advertising Video-On-Demand (AVOD) (Music) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 28: Asia Pacific: Advertising Video-On-Demand (AVOD) (Travel and Tourism) Market: Sales Value (in Million US$), 2018 & 2023
Figure 29: Asia Pacific: Advertising Video-On-Demand (AVOD) (Travel and Tourism) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 30: Asia Pacific: Advertising Video-On-Demand (AVOD) (Sports) Market: Sales Value (in Million US$), 2018 & 2023
Figure 31: Asia Pacific: Advertising Video-On-Demand (AVOD) (Sports) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 32: Asia Pacific: Advertising Video-On-Demand (AVOD) (Other Content) Market: Sales Value (in Million US$), 2018 & 2023
Figure 33: Asia Pacific: Advertising Video-On-Demand (AVOD) (Other Content) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 34: Asia Pacific: Advertising Video-On-Demand (AVOD) (Pay TV on Demand) Market: Sales Value (in Million US$), 2018 & 2023
Figure 35: Asia Pacific: Advertising Video-On-Demand (AVOD) (Pay TV on Demand) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 36: Asia Pacific: Advertising Video-On-Demand (AVOD) (Over The Top) Market: Sales Value (in Million US$), 2018 & 2023
Figure 37: Asia Pacific: Advertising Video-On-Demand (AVOD) (Over The Top) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 38: Asia Pacific: Advertising Video-On-Demand (AVOD) (Other Solution Type) Market: Sales Value (in Million US$), 2018 & 2023
Figure 39: Asia Pacific: Advertising Video-On-Demand (AVOD) (Other Solution Type) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 40: Asia Pacific: Advertising Video-On-Demand (AVOD) (Large Enterprise) Market: Sales Value (in Million US$), 2018 & 2023
Figure 41: Asia Pacific: Advertising Video-On-Demand (AVOD) (Large Enterprise) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 42: Asia Pacific: Advertising Video-On-Demand (AVOD) (Small and Medium Enterprise) Market: Sales Value (in Million US$), 2018 & 2023
Figure 43: Asia Pacific: Advertising Video-On-Demand (AVOD) (Small and Medium Enterprise) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 44: China: Advertising Video-On-Demand (AVOD) Market: Sales Value (in Million US$), 2018 & 2023
Figure 45: China: Advertising Video-On-Demand (AVOD) Market: Breakup by Type (in %), 2023
Figure 46: China: Advertising Video-On-Demand (AVOD) Market: Breakup by Streaming Device (in %), 2023
Figure 47: China: Advertising Video-On-Demand (AVOD) Market: Breakup by Content (in %), 2023
Figure 48: China: Advertising Video-On-Demand (AVOD) Market: Breakup by Solution Type (in %), 2023
Figure 49: China: Advertising Video-On-Demand (AVOD) Market: Breakup by Organization (in %), 2023
Figure 50: China: Advertising Video-On-Demand (AVOD) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 51: Japan: Advertising Video-On-Demand (AVOD) Market: Sales Value (in Million US$), 2018 & 2023
Figure 52: Japan: Advertising Video-On-Demand (AVOD) Market: Breakup by Type (in %), 2023
Figure 53: Japan: Advertising Video-On-Demand (AVOD) Market: Breakup by Streaming Device (in %), 2023
Figure 54: Japan: Advertising Video-On-Demand (AVOD) Market: Breakup by Content (in %), 2023
Figure 55: Japan: Advertising Video-On-Demand (AVOD) Market: Breakup by Solution Type (in %), 2023
Figure 56: Japan: Advertising Video-On-Demand (AVOD) Market: Breakup by Organization (in %), 2023
Figure 57: Japan: Advertising Video-On-Demand (AVOD) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 58: India: Advertising Video-On-Demand (AVOD) Market: Sales Value (in Million US$), 2018 & 2023
Figure 59: India: Advertising Video-On-Demand (AVOD) Market: Breakup by Type (in %), 2023
Figure 60: India: Advertising Video-On-Demand (AVOD) Market: Breakup by Streaming Device (in %), 2023
Figure 61: India: Advertising Video-On-Demand (AVOD) Market: Breakup by Content (in %), 2023
Figure 62: India: Advertising Video-On-Demand (AVOD) Market: Breakup by Solution Type (in %), 2023
Figure 63: India: Advertising Video-On-Demand (AVOD) Market: Breakup by Organization (in %), 2023
Figure 64: India: Advertising Video-On-Demand (AVOD) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 65: South Korea: Advertising Video-On-Demand (AVOD) Market: Sales Value (in Million US$), 2018 & 2023
Figure 66: South Korea: Advertising Video-On-Demand (AVOD) Market: Breakup by Type (in %), 2023
Figure 67: South Korea: Advertising Video-On-Demand (AVOD) Market: Breakup by Streaming Device (in %), 2023
Figure 68: South Korea: Advertising Video-On-Demand (AVOD) Market: Breakup by Content (in %), 2023
Figure 69: South Korea: Advertising Video-On-Demand (AVOD) Market: Breakup by Solution Type (in %), 2023
Figure 70: South Korea: Advertising Video-On-Demand (AVOD) Market: Breakup by Organization (in %), 2023
Figure 71: South Korea: Advertising Video-On-Demand (AVOD) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 72: Australia: Advertising Video-On-Demand (AVOD) Market: Sales Value (in Million US$), 2018 & 2023
Figure 73: Australia: Advertising Video-On-Demand (AVOD) Market: Breakup by Type (in %), 2023
Figure 74: Australia: Advertising Video-On-Demand (AVOD) Market: Breakup by Streaming Device (in %), 2023
Figure 75: Australia: Advertising Video-On-Demand (AVOD) Market: Breakup by Content (in %), 2023
Figure 76: Australia: Advertising Video-On-Demand (AVOD) Market: Breakup by Solution Type (in %), 2023
Figure 77: Australia: Advertising Video-On-Demand (AVOD) Market: Breakup by Organization (in %), 2023
Figure 78: Australia: Advertising Video-On-Demand (AVOD) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 79: Indonesia: Advertising Video-On-Demand (AVOD) Market: Sales Value (in Million US$), 2018 & 2023
Figure 80: Indonesia: Advertising Video-On-Demand (AVOD) Market: Breakup by Type (in %), 2023
Figure 81: Indonesia: Advertising Video-On-Demand (AVOD) Market: Breakup by Streaming Device (in %), 2023
Figure 82: Indonesia: Advertising Video-On-Demand (AVOD) Market: Breakup by Content (in %), 2023
Figure 83: Indonesia: Advertising Video-On-Demand (AVOD) Market: Breakup by Solution Type (in %), 2023
Figure 84: Indonesia: Advertising Video-On-Demand (AVOD) Market: Breakup by Organization (in %), 2023
Figure 85: Indonesia: Advertising Video-On-Demand (AVOD) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 86: Others: Advertising Video-On-Demand (AVOD) Market: Sales Value (in Million US$), 2018 & 2023
Figure 87: Others: Advertising Video-On-Demand (AVOD) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 88: Asia Pacific: Advertising Video-On-Demand (AVOD) Industry: SWOT Analysis
Figure 89: Asia Pacific: Advertising Video-On-Demand (AVOD) Industry: Value Chain Analysis
Figure 90: Asia Pacific: Advertising Video-On-Demand (AVOD) Industry: Porter's Five Forces Analysis
List of Tables
Table 1: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Key Industry Highlights, 2023 and 2032
Table 2: Asia Pacific: Advertising Video-On-Demand (AVOD) Market Forecast: Breakup by Type (in Million US$), 2024-2032
Table 3: Asia Pacific: Advertising Video-On-Demand (AVOD) Market Forecast: Breakup by Streaming Device (in Million US$), 2024-2032
Table 4: Asia Pacific: Advertising Video-On-Demand (AVOD) Market Forecast: Breakup by Content (in Million US$), 2024-2032
Table 5: Asia Pacific: Advertising Video-On-Demand (AVOD) Market Forecast: Breakup by Solution Type (in Million US$), 2024-2032
Table 6: Asia Pacific: Advertising Video-On-Demand (AVOD) Market Forecast: Breakup by Organization (in Million US$), 2024-2032
Table 7: Asia Pacific: Advertising Video-On-Demand (AVOD) Market Forecast: Breakup by Country (in Million US$), 2024-2032
Table 8: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Competitive Structure
Table 9: Asia Pacific: Advertising Video-On-Demand (AVOD) Market: Key Players
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