Vietnam Mushroom Market

Market Overview:

Vietnam mushroom market size reached USD 360.0 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 600.0 Million by 2033, exhibiting a growth rate (CAGR) of 5.2% during 2025-2033. Changing dietary preferences and the increasing inclination toward healthier food options, government support for mushroom cultivation, the rise of e-commerce, the escalating demand for sustainable and organic product variants, rising vegetarian and vegan trends, and surging medicinal mushroom research are accelerating the market growth.

A mushroom is a type of fungi belonging to the fungi kingdom and is characterized by its umbrella-shaped cap, often referred to as the fruiting body. They can vary in size, shape, and color, and they are found in a variety of habitats worldwide. In terms of processing, mushrooms can be harvested and consumed in their natural state or cultivated through controlled methods. They are commonly used in culinary applications, adding unique flavors and textures to dishes. From a nutritional perspective, they are a valuable source of essential nutrients. They are low in fat and calories while being rich in vitamins and minerals, such as B vitamins (particularly B2, B3, and B5), selenium, and potassium. Additionally, mushrooms are known for their high protein content, making them a suitable option for vegetarians and vegans. Moreover, they are a good source of dietary fiber, aiding in digestive health. The health advantages of consuming mushrooms are well-documented, such as they are recognized for their potential to boost the immune system due to their beta-glucans content, which can stimulate the production of immune cells. Mushrooms also contain antioxidants, such as ergothioneine and glutathione, which help protect the body from oxidative stress and inflammation. Currently, there are a wide variety of mushroom types available, each with its unique characteristics, such as button mushrooms, cremini mushrooms, shiitake mushrooms, and portobello mushrooms.

Vietnam Mushroom Market Trends:

The Vietnam mushroom market is influenced by several key drivers, such as changing dietary preferences and escalating awareness of the health benefits associated with mushroom consumption. Mushrooms are known for their nutritional value, low calorie content, and versatility in culinary applications, making them an attractive choice for health-conscious consumers. In line with this, the agricultural landscape in Vietnam has been evolving, with an increasing number of farmers recognizing the potential of mushroom cultivation as a profitable venture, which is fostering the market growth. This is further accelerated by the government's support and initiatives to promote the mushroom industry. Moreover, burgeoning investments in research and development (R&D) investments, training programs for mushroom cultivation, and financial incentives for mushroom farmers are contributing to the market's growth. Furthermore, the rise of e-commerce and online marketplaces has made it easier for consumers to access a wide variety of mushroom products, thus expanding the market reach. Apart from this, the growing interest in sustainable and organic food choices has led to a preference for locally grown, pesticide-free mushrooms, further boosting the market growth across the country.

Vietnam Mushroom Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on mushroom type, form, distribution channel, and end use.

Mushroom Type Insights:

• Button Mushroom
• Shiitake Mushroom
• Oyster Mushroom
• Others

The report has provided a detailed breakup and analysis of the market based on the mushroom type. This includes button mushroom, shiitake mushroom, oyster mushroom, and others.

Form Insights:

• Fresh Mushroom
• Canned Mushroom
• Dried Mushroom
• Others

A detailed breakup and analysis of the market based on the form have also been provided in the report. This includes fresh mushroom, canned mushroom, dried mushroom, and others.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Grocery Stores
• Online Stores
• Others

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, grocery stores, online stores, and others.

End Use Insights:

• Food Processing Industry
• Food Service Sector
• Direct Consumption
• Others

A detailed breakup and analysis of the market based on the end use have also been provided in the report. This includes food processing industry, food service sector, direct consumption, and others.

Regional Insights:

• Northern Vietnam
• Central Vietnam
• Southern Vietnam

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern Vietnam, Central Vietnam, and Southern Vietnam.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Vietnam Mushroom Market Report Coverage:

Key Questions Answered in This Report:

• How has the Vietnam mushroom market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the Vietnam mushroom market?
• What is the breakup of the Vietnam mushroom market on the basis of mushroom type?
• What is the breakup of the Vietnam mushroom market on the basis of form?
• What is the breakup of the Vietnam mushroom market on the basis of distribution channel?
• What is the breakup of the Vietnam mushroom market on the basis of end use?
• What are the various stages in the value chain of the Vietnam mushroom market? 
• What are the key driving factors and challenges in the Vietnam mushroom?
• What is the structure of the Vietnam mushroom market and who are the key players?
• What is the degree of competition in the Vietnam mushroom market?

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Vietnam mushroom market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Vietnam mushroom market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Vietnam mushroom industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.