Video Management Software Market

Video Management Software Market Overview:

The global video management software market size reached USD 11.3 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 48.2 Billion by 2033, exhibiting a growth rate (CAGR) of 16.62% during 2025-2033. The market is driven by the growing demand for advanced solutions to oversee and control shop operations in the retail sector, rising need to detect abnormalities like traffic jams, collisions, or suspicious activities, and increasing adoption of cloud-based solutions.

Video Management Software Market Analysis:

• Major Market Drivers: The growing need for data-driven decision-making to evaluate foot traffic patterns and improve customer experiences is positively influencing the market.
• Key Market Trends: The rising need for centralized monitoring of traffic, public areas, vital infrastructure, and other urban assets to improve general security and safety is supporting the market growth.
• Geographical Trends: North America enjoys the leading position on account of the increasing adoption of cutting-edge technologies.
• Competitive Landscape: Some of the major market players in the video management software industry include AxxonSoft Inc., Canon Inc., eInfochips Inc. (Arrow Electronics Inc.), Genetec Inc., Hanwha Vision Co. Ltd., Johnson Controls International PLC, March Networks (Delta Electronics Inc.), Panasonic Holdings Corporation, Robert Bosch GmbH, Salient Systems Corporation, and Verint Systems Inc., among many others.
• Challenges and Opportunities: While the market faces challenges, such as navigating stringent data privacy regulations and addressing cybersecurity threats, it also encounters opportunities in leveraging AI and cloud technologies to enhance surveillance capabilities.

Video Management Software Market Trends:

Thriving retail industry

Retailers lose a lot of money because of shrinkage and theft. By keeping an eye on retail operations, preventing theft, and spotting suspicious activities, VMS helps to minimize losses. To improve response times, shoplifting can be detected by advanced VMS solutions with analytics, which can also notify security staff in real time. Retailers can optimize shop layouts, product placements, and marketing campaigns by using VMS to study customer behavior and preferences. They can improve the shopping experience and boost sales by using data-driven decision-making to evaluate foot traffic patterns. Retailers employ VMS to oversee and control shop operations, guaranteeing that employees follow procedures. To increase efficiency, VMS can assist with personnel management, checkout line monitoring, and store operation optimization. Stock inconsistencies can be avoided, and inventory levels can be monitored with the help of VMS. Real-time data on stock movements and levels is provided by VMS through integration with inventory management systems in the retail sector. According to the data published on the website of the National Retail Federation, retail sales will increase between $5.23 trillion and $5.28 trillion in 2024.

Growing development of smart cities

The IMARC Group’s report shows that global smart cities market size reached US$ 1,233.7 Billion in 2023.

Smart cities leverage IoT devices and sensors to monitor urban settings in real time. VMS plays a crucial role in managing and analyzing video feeds from several devices. To monitor traffic, infrastructure, public areas, and other urban assets and improve general security and safety, there is a rise in the demand for VMS, which is strengthening the video management software market. Law enforcement and local government agencies can monitor public spaces, identify issues, and react quickly to crises with the aid of VMS. The video analytics features of VMS are highly beneficial for preemptive actions and reducing crime as they can detect abnormalities. Smart cities rely on VMS to collect data on weather, air quality, and water levels.

Rising demand for cloud solutions

People are preferring cloud-based VMS solutions to accommodate changing processes and storage demands. This, in turn, reduces the need for purchasing extra hardware. Organizations can scale up or down their surveillance infrastructure as per the demand, which is very important for them to expand their services. Because cloud VMS decreases the upfront investments in physical infrastructure, it is considered as a cost-effective solution. Companies are also preferring subscription-based pricing models due to their economical behavior in the long run as users can only pay for the storage and functionality they utilize. People can access video feeds and analytics remotely anywhere with internet connectivity thanks to cloud VMS. For businesses overseeing numerous locations or dispersed operations, this feature is essential since it allows for real-time monitoring and control from a single dashboard. Key players are offering latest VMS solutions by leveraging advanced technologies and cloud infrastructure. For instance, in 2024, Anviz launched its latest prevention-focused innovation, Anviz One, which integrates AI cameras and intelligent analytics and uses edge and cloud infrastructure to offer a comprehensive security suite.

Video Management Software Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2025-2033. Our report has categorized the market based on component, technology, deployment mode, and industry vertical.

Breakup by Component:

• Solutions
  • Video Intelligence
  • Advanced Video Management
  • Data Integration
  • Navigation Management
  • Storage Management
  • Others
• Services
  • Professional Services
  • Managed Services
     

Solutions account for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the component. This includes solutions (video intelligence, advanced video management, data integration, navigation management, storage management, and others) and services (professional services and managed services). According to the report, solutions represent the largest segment.

Real-time monitoring, video analytics, video recording, storage, and retrieval are some of the features that VMS solutions offer. Nowadays, all-in-one-solutions are highly preferrable as compared to separate components because of their ability of being multifunctional. Moreover, the characteristic of VMS solutions to get easily interfaced with different software and hardware makes them highly valuable. Their appeal is increased by their interoperability, which enables them to offer a single platform for handling various video surveillance functions, thereby catalyzing the video management software demand.

Breakup by Technology:

• Analog-based VMS
• IP-based VMS
   

IP-based VMS holds the largest share of the industry

A detailed breakup and analysis of the market based on the technology have also been provided in the report. This includes analog-based VMS and IP-based VMS. According to the report, IP-based VMS accounts for the largest market share.

When compared to analog cameras, IP cameras have higher resolution and better image quality. This video quality enhancement is essential for precise monitoring and in-depth surveillance. The VMS that is based on IP makes scaling simple. An IP-based system may easily accommodate the installation of more cameras with little additional infrastructure needed. IP-based systems are therefore perfect for expanding businesses and surveillance requirements. Users using IP-based VMS can watch their video feeds from any location in the world by using a remote internet connection. Businesses who need to monitor activities off-site or have many locations must have this remote access capabilities.

Breakup by Deployment Mode:

• On-premises
• Cloud-based
   

On-premises represent the leading market segment 

The report has provided a detailed breakup and analysis of the market based on the deployment mode. This includes on-premises and cloud-based. According to the report, on-premises represent the largest segment.

Organizations can keep direct control over their video data with on-premises deployments, guaranteeing that private data is kept locally rather than on the cloud. This is especially important for areas like healthcare, finance, and government that have stringent data privacy laws and security concerns. More personalization and control over the setup of the system are available with on-premises VMS solutions, which is increasing the video management software revenue. Businesses can more easily integrate new hardware and software with their current infrastructure and customize it to suit their unique requirements.

Breakup by Industry Vertical:

• BFSI
• Government
• Healthcare and Life Sciences
• Manufacturing and Automotive
• Transportation and Logistics
• Media and Entertainment
• Others
   

Government exhibits a clear dominance in the market 

A detailed breakup and analysis of the market based on the industry vertical have also been provided in the report. This includes BFSI, government, healthcare and life sciences, manufacturing and automotive, transportation and logistics, media and entertainment, and others. According to the report, government accounts for the largest market share.

To monitor public areas, identify and prevent crime, and guarantee the safety of citizens, governing agencies place a high priority on public safety and make significant investments in surveillance. This entails keeping an eye on public spaces including parks, roadways, and gathering places. Governments place a high premium on safeguarding vital infrastructure, including transportation networks, power plants, and water treatment facilities. VMS aids in keeping an eye on and protecting these crucial assets from dangers and interference.

Breakup by Region:

• North America
  • United States
  • Canada
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
• Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
• Latin America
  • Brazil
  • Mexico
  • Others
• Middle East and Africa
   

North America leads the market, accounting for the largest video management software market share

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America represents the largest regional market for video management software.

North America is renowned for adopting cutting-edge technologies like video surveillance and VMS early, especially the US and Canada. Artificial Intelligence (AI) and machine learning (ML) are two examples of advanced VMS features that can be integrated with the technology infrastructure. A significant amount of money is invested in security and surveillance in several industries, including government, retail, and transportation. This increases the need for all-inclusive VMS solutions that improve security protocols. Moreover, security and data privacy legislation and compliance requirements are quite strict in North America. To abide by laws like the Health Insurance Portability and Accountability Act (HIPAA), the General Data Protection Regulation (GDPR), and other industry-specific norms, organizations in this region invest in VMS solutions. In addition, key players are focusing on introducing latest VMS solutions to replace traditional ones. For instance, in 2023, Safety Vision, LLC introduced SafetyNET 5™ (SN 5™) VMS, a new generation platform for fleet video management that can deliver the highest level of security while providing the ability to add or enhance features as per the requirements.

Competitive Landscape:

• The market video management software research report has also provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the major market players in the video management software industry include AxxonSoft Inc., Canon Inc., eInfochips Inc. (Arrow Electronics Inc.), Genetec Inc., Hanwha Vision Co. Ltd., Johnson Controls International PLC, March Networks (Delta Electronics Inc.), Panasonic Holdings Corporation, Robert Bosch GmbH, Salient Systems Corporation, and Verint Systems Inc.
  
  (Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
   
• To sustain and grow their market share, major players in the industry are actively concentrating on several strategic initiatives. To improve features like real-time analytics, facial recognition, and predictive analytics, they are investing in R&D to include cutting-edge technologies like artificial intelligence, machine learning, and deep learning into their VMS solutions. These businesses are also adding cloud-based VMS solutions to their product lineups, which provide scalability, remote access, and cost effectiveness. They are also focusing on strategic alliances and collaborations with security companies, government agencies, and other technology suppliers to improve product offerings and expand into new areas. Moreover, video management software companies are focusing on partnerships, collaborations, and mergers and acquisitions (M&A) to expand their customer base. For instance, in 2024, Milestones Systems announced about its merger with Arcules to strengthen video management software, analytics, and cloud-based solutions of both companies.

Video Management Software Market News:

• In 2023: Icomera launched real-time video surveillance management system to remotely view live onboard camera feeds, and review and retrieve footage of any incidents while the vehicle is in service.
• In 2023: SIOS Technology announced new integration with Milestone Systems’ video management system to ensure continuous access to live and recorded surveillance video.

Video Management Software Market Report Scope:

Key Questions Answered in This Report:

• How has the global video management software market performed so far, and how will it perform in the coming years ?
• What are the drivers, restraints, and opportunities in the global market ? 
• What is the impact of each driver, restraint, and opportunity on the global market ?
• What are the key regional markets ?
• Which countries represent the most attractive video management software market ?
• What is the breakup of the market based on the component ?
• Which is the most attractive component in the market ?
• What is the breakup of the market based on the technology ?
• Which is the most attractive technology in the market ?
• What is the breakup of the market based on the deployment mode ?
• Which is the most attractive deployment mode in the market ?
• What is the breakup of the market based on the industry vertical ?
• Which is the most attractive industry vertical in the market ?
• What is the competitive structure of the market ?
• Who are the key players/companies in the global video management software market ?

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, video management software market forecasts, and dynamics of the market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the global market.
• The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
• Porter's five forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the video management software industry and its attractiveness.
• The competitive landscape allows stakeholders to understand their competitive environment and provides insight into the current positions of key players in the market.