United States Olive Oil Market Report by Type (Virgin Olive Oil, Refined Olive Oil, Extra Virgin Olive Oil, Olive Pomace Oil, and Others), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Stores, and Others), Application (Food and Beverage, Pharmaceuticals, Cosmetics, and Others), and Region 2024-2032

United States Olive Oil Market Report by Type (Virgin Olive Oil, Refined Olive Oil, Extra Virgin Olive Oil, Olive Pomace Oil, and Others), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Stores, and Others), Application (Food and Beverage, Pharmaceuticals, Cosmetics, and Others), and Region 2024-2032

Report Format: PDF+Excel | Report ID: SR112024A19092
Buy Now

United States Olive Oil Market:

United States olive oil market size is projected to exhibit a growth rate (CAGR) of 11.31% during 2024-2032. The increasing health awareness among consumers, the rising demand for organic and non-GMO food products, continual advancements in e-commerce and digital marketing, and extensive research and development (R&D) activities focusing on olive oil production and processing, represent some of the key factors driving the market.

Report Attribute
Key Statistics
Base Year
2023
Forecast Years
2024-2032
Historical Years
2018-2023
Market Growth Rate (2024-2032) 11.31%


United States Olive Oil Market Analysis:

  • Major Market Drivers: The growing health awareness among consumers, who are increasingly opting for healthier dietary fats, with olive oil at the forefront due to its beneficial properties, is one of the key factors driving the market's growth. Moreover, the expanding influence of Mediterranean cuisine, renowned for its liberal use of olive oil, is impacting American eating habits, further proliferating the market's demand.
  • Key Market Trends: The growing demand for organic and non-GMO food products prompts olive oil producers to introduce a range of certified organic olive oils, thereby adding to the industry's growth. Furthermore, the U.S. government's supportive policies towards healthy eating habits and sustainability practices are creating a positive market outlook.
  • Competitive Landscape: Cargill Incorporated, Deoleo S.A., Gallo Worldwide, Grupo Ybarra Alimentación S.L., and Sovena, are some of the top 10 olive oil brands in the USA.
  • Geographical Trends: The Northeast generally has a high demand for olive oil. This region’s diverse population and significant urban centers contribute to a greater interest in Mediterranean cuisine and health-conscious cooking. Moreover, the demand in Midwest is growing, driven by increased awareness of health benefits and the rise of diverse culinary practices. 
  • Challenges and Opportunities: High competition among key players and the rising prices of olive oil are hampering the market's growth. However, the increasing awareness about the health benefits of olive oil, such as its role in heart health and its high antioxidant content, can drive increased consumption.


United States Olive Oil Market Trends:

Growing Health Awareness

The increasing awareness of the health benefits associated with olive oil, such as its high content of monounsaturated fats, antioxidants, and anti-inflammatory properties, has fueled the demand. For instance, a 2022 study involving 92,383 Americans discovered that those who consumed olive oil had a 17% lower risk of cancer-related mortality, a 29% lower risk of neurodegenerative disease-related mortality, and an 18% lower risk of respiratory disease-related mortality. These factors further positively influence the United States olive oil market forecast.

Increasing Popularity of Mediterranean Diet

The Mediterranean diet, which prominently features olive oil, has gained popularity in the U.S. due to its association with health benefits and weight management. For instance, according to the latest Harris Poll conducted in collaboration with U.S. News & World Report, the Mediterranean diet is the most popular health plan for 2024. For the seventh straight year, the Mediterranean diet (85.1% popularity) tops the list. This dietary trend has increased the demand for olive oil as a staple cooking ingredient. These factors further contribute to the United States olive oil market share.

Product Innovations

There has been significant innovation in olive oil products, including flavored oils, organic options, and blends. These innovations cater to diverse consumer preferences and increase market appeal. For instance, in May 2024, Neolea, a modern Mediterranean product manufacturer, launched its extra virgin olive oil in sustainable aluminum can packaging in the United States. The cans include a reusable 'Fresh Cap' that is intended to preserve the olive oil's purity, freshness, and flavor. These factors are augmenting the United States olive oil market demand.

United States Olive Oil Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2024-2032. Our report has categorized the market based on type, distribution channel, and application.

Breakup by Type:

United States Olive Oil Market Report

  • Virgin Olive Oil
  • Refined Olive Oil
  • Extra Virgin Olive Oil
  • Olive Pomace Oil
  • Others
     

The report has provided a detailed breakup and analysis of the market based on the type. This includes virgin olive oil, refined olive oil, extra virgin olive oil, olive pomace oil, and others.

Virgin olive oil is made from pure, cold-pressed olives. It has a slightly higher acidity level than extra virgin olive oil, but still maintains a good flavor profile. It’s considered a good quality oil but is not as high-grade as extra virgin. Moreover, refined olive oil is made from olives but undergoes refining processes to remove impurities and neutralize strong flavors. It has a higher smoke point, and a more neutral taste compared to virgin and extra virgin oils. It’s often used for cooking at high temperatures. Apart from this, extra virgin olive oil is the highest quality olive oil. EVOO has a robust flavor and is ideal for dressings, drizzling, and finishing dishes. Apart from this, various olive oil manufacturers in the USA are launching innovative products, further propelling the market’s demand.

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online Stores
  • Others
     

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets and hypermarkets, convenience stores, online stores, and others.

According to the United States olive oil market outlook, supermarkets and hypermarkets generally offer a broad range of olive oils, including extra virgin, virgin, refined, and specialty oils. Moreover, convenience stores typically offer a more limited range of olive oils compared to supermarkets. The selection often focuses on basic options, primarily regular or extra virgin olive oils. Furthermore, online retailers provide access to a wide array of olive oils, including many niche and specialty brands that might not be available in local stores. This includes extra virgin, organic, flavored, and imported oils.

Breakup by Application:

  • Food and Beverage
  • Pharmaceuticals
  • Cosmetics
  • Others
     

The report has provided a detailed breakup and analysis of the market based on the application. This includes food and beverage, pharmaceuticals, cosmetics, and others.

Olive oil is commonly used in cooking, from sautéing and roasting to as a base for salad dressings and marinades. Extra virgin olive oil is especially prized for its flavor and health benefits in the food and beverage sector. Moreover, it is also recognized for its health benefits, including its anti-inflammatory properties and antioxidant content. It is sometimes used as a carrier oil in pharmaceuticals and supplements. Besides this, it is a common ingredient in skincare products, including lotions, creams, and balms, based on its moisturizing and antioxidant properties.

Breakup by Region:

United States Olive Oil Market Report

  • Northeast
  • Midwest
  • South
  • West
     

The report has also provided a comprehensive analysis of all the major regional markets, which include Northeast, Midwest, South, and West.

According to the United States olive oil market statistics, the Northeast has a strong preference for olive oil, partly due to the region's diverse population and its affinity for Mediterranean cuisine. Major cities like New York and Boston have a high concentration of restaurants and consumers who value quality olive oil. Moreover, the South has seen increasing interest in olive oil, particularly in urban centers such as Atlanta, Houston, and Miami. The growth is driven by rising health awareness and the influence of diverse culinary traditions.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the key players include:

  • Cargill Incorporated
  • Deoleo S.A.
  • Gallo Worldwide
  • Grupo Ybarra Alimentación S.L.
  • Sovena
     

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

United States Olive Oil Market News:

  • May 2024: Neolea, a modern Mediterranean product manufacturer, launched its extra virgin olive oil in sustainable aluminum can packaging in the United States. The cans include a reusable 'Fresh Cap' that is intended to preserve the olive oil's purity, freshness, and flavor.
  • January 2024: Starbucks launched a line of Oleato beverages that combine extra virgin olive oil from the Partanna brand with Starbucks coffee in shops around the United States.
  • May 2023: Deoleo, an olive oil company, launched new SKUs of the Bertolli and Carapelli extra virgin olive oil brands in the United States.


United States Olive Oil Market Report Scope:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Million
Scope of the Report Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Predictive Market Assessment:
  • Type
  • Distribution Channel
  • Application
  • Region
Types Covered Virgin Olive Oil, Refined Olive Oil, Extra Virgin Olive Oil, Olive Pomace Oil, Others
Distribution Channels Covered Supermarkets and Hypermarkets, Convenience Stores, Online Stores, Others
Applications Covered Food and Beverage, Pharmaceuticals, Cosmetics, Others
Regions Covered Northeast, Midwest, South, West
Companies Covered Cargill Incorporated, Deoleo S.A., Gallo Worldwide, Grupo Ybarra Alimentación S.L., Sovena, etc.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 3699
Five User License: US$ 4699
Corporate License: US$ 5699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Key Questions Answered in This Report:

  • How has the United States olive oil market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the United States olive oil market?
  • What is the breakup of the United States olive oil market on the basis of type?
  • What is the breakup of the United States olive oil market on the basis of distribution channel?
  • What is the breakup of the United States olive oil market on the basis of application?
  • What are the various stages in the value chain of the United States olive oil market? 
  • What are the key driving factors and challenges in the United States olive oil?
  • What is the structure of the United States olive oil market and who are the key players?
  • What is the degree of competition in the United States olive oil market? 


Key Benefits for Stakeholders:

  • IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the United States olive oil market from 2018-2032.
  • The research report provides the latest information on the market drivers, challenges, and opportunities in the United States olive oil market.
  • Porter's five forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the United States olive oil industry and its attractiveness.
  • The competitive landscape allows stakeholders to understand their competitive environment and provides insight into the current positions of key players in the market.

Need more help?

  • Speak to our experienced analysts for insights on the current market scenarios.
  • Include additional segments and countries to customize the report as per your requirement.
  • Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
  • For further assistance, please connect with our analysts.
United States Olive Oil Market Report by Type (Virgin Olive Oil, Refined Olive Oil, Extra Virgin Olive Oil, Olive Pomace Oil, and Others), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Stores, and Others), Application (Food and Beverage, Pharmaceuticals, Cosmetics, and Others), and Region 2024-2032
Purchase Options




Benefits of Customization

Personalize this research

Triangulate with your data

Get data as per your format and definition

Gain a deeper dive into a specific application, geography, customer, or competitor

Any level of personalization

Get in Touch With Us
UNITED STATES

Phone: +1-631-791-1145

INDIA

Phone: +91-120-433-0800

UNITED KINGDOM

Phone: +44-753-714-6104

Email: sales@imarcgroup.com

Client Testimonials

Aktive Services

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

Read More
Greenfish S.A.

The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required

Read More
Colruyt Group

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Read More
KRISHAK BHARATI CO-OP LTD

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

Read More
Zee Media Corp. Ltd.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Read More
Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

Read More
Sumitomo Corporation

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

Read More
Hameln Rds

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

Read More
Quality Consultants BV

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

Read More
TATA Advanced Systems Limited

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

Read More
Stax

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

Read More
DEinternational Egypt

IMARC did an outstanding job in preparing our study. They were punctual and precise, delivering all the data we required in a clear and well-organized format. Their attention to detail and ability to meet deadlines was impressive, making them a reliable partner for our project.

Read More
Gulf Excellent Group

I wanted to express my sincere appreciation for your efforts in handling this matter. Your dedication and commitment have truly been commendable. It is evident that you have put in a tremendous amount of hard work and expertise into resolving the issues at hand. I would also like to take this opportunity to inform you that we are greatly interested

Read More
FS Corporation Inc.

Overall, the deliverable was well organized and my experience with the project team was good. In particular, I appreciated how they responded when I requested additional information and the Japanese version.

Read More
Egyptian Industrial Investment Group

The IMARC team were extremely professional and very cooperative. The team were also extremely flexible in making changes and modifications wherever required. The entire experience right from project kick-off to after sales support was fruitful and smooth.

Read More
Vishnu Chemicals

I’d like to express my gratitude for the work you accomplished with the industry report. The way you responded to the requirements and delivered under tight timelines shows your expertise, exceptional work ethic and commitment to your customer’s success. The entire team and company are incredibly thankful for your dedication. Once again, thank you

Read More
MOUNT EVEREST BREWERIES LIMITED

The market reports from IMARC have been instrumental in guiding our business strategies. We found the reports comprehensive and data-driven, which helped us make informed decisions. The detailed insights and actionable data have consistently provided us with a competitive edge in a rapidly changing alcohol market.

Read More
Borges Branded Foods

One of the best things about IMARC is their flexibility and predisposition to tailor the reports and adapt to our needs. They are not just great in their researching and consulting solutions, but their service is unparallelled. We’ve worked with them a couple of times and we will keep working with them in future projects.

Read More
Godrej Consumer Products Limited

We recently commissioned multiple market research reports from IMARC, and the insights we received were invaluable. The depth of analysis, accuracy of data, and actionable recommendations have greatly enhanced our strategic decision-making.

Read More
ADC Therapeutics

The market estimates provided by your team were pretty much in line with what we were theorizing internally. Really appreciate the work on this.

Read More
Ivanti

The sale account manager and the service was excellent. The data and market trends gathered from the report was insightful and really assisted while planning future product and growth strategies.

Read More
Asiatic Electrical & Switchgear P. Ltd.

The report is excellent and has good amount of data and our team is extremely happy with the information provided.

Read More
Denka Co., Ltd.

Thank you very much for your cooperation and post purchase support. We were really happy with the final deliverable, and the takeaways from the report.

Read More