United States Green Coffee Market

Market Overview:

United States green coffee market size reached USD 9.8 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 14.4 Billion by 2033, exhibiting a growth rate (CAGR) of 4.4% during 2025-2033​. The emerging shifts in consumer preferences toward specialty and premium coffees, as well as the increasing demand for organic and sustainable products, are driving the market.

Green coffee refers to unroasted coffee beans harvested from the Coffea plant. Unlike the brown beans commonly used for brewing coffee, green coffee beans retain their natural, raw state. They are rich in chlorogenic acid, a compound believed to have potential health benefits, including antioxidant properties and the ability to aid in weight management. Green coffee has gained popularity as a dietary supplement and ingredient in various health products. Its unroasted nature preserves certain bioactive compounds that are typically lost during the roasting process. Some studies suggest that green coffee extract may contribute to improved blood sugar levels and reduced blood pressure. As green coffee beans lack the characteristic flavor and aroma of brewed coffee, they are not commonly consumed as a beverage. Instead, they are processed into supplements or extracts, often marketed for their potential health-promoting properties.

United States Green Coffee Market Trends:

The green coffee market in the United States is experiencing robust growth, propelled by several key drivers. Firstly, consumer awareness regarding health and wellness has surged, fostering a preference for natural and unprocessed products. Consequently, green coffee, renowned for its high levels of antioxidants and potential health benefits, has gained significant traction among health-conscious consumers. Additionally, the increasing focus on sustainable and eco-friendly practices has fueled the demand for products with minimal processing, positioning green coffee as an environmentally responsible choice. Furthermore, the evolving taste preferences of consumers play a pivotal role in driving the green coffee market. With an expanding consumer base that appreciates the distinct flavor profile of green coffee, there is a growing demand for specialty and artisanal green coffee products. This demand is further bolstered by a burgeoning coffee culture, where consumers are seeking unique and exotic coffee varieties. Moreover, the regional rise in disposable incomes, which has empowered consumers to explore premium and niche products, is expected to drive the green coffee market in the United States during the forecast period.

United States Green Coffee Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for ​2025-2033​. Our report has categorized the market based on type, product, distribution channel, and end user.

Type Insights:

• Arabica
• Robusta
   

The report has provided a detailed breakup and analysis of the market based on the type. This includes arabica and robusta.

Product Insights:

• Roasted Coffee
• Instant/Soluble Coffee
• Green Coffee Bean Extract
   

A detailed breakup and analysis of the market based on the product have also been provided in the report. This includes roasted coffee, instant/soluble coffee, and green coffee bean extract.

Distribution Channel Insights:

• Hypermarkets and Supermarkets
• Departmental Stores
• Specialty Stores
• Online
• Others
   

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes hypermarkets and supermarkets, department stores, specialty stores, online, and others.

End User Insights:

• Retail
• Coffee Cafes
• Others
   

A detailed breakup and analysis of the market based on the end user have also been provided in the report. This includes retail, coffee cafes, and others.

Regional Insights: 

• Northeast 
• Midwest 
• South 
• West 
   

The report has also provided a comprehensive analysis of all the major regional markets, which include Northeast, Midwest, South, and West. 

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

United States Green Coffee Market Report Coverage:

Key Questions Answered in This Report:

• How has the United States green coffee market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the United States green coffee market?
• What is the breakup of the United States green coffee market on the basis of type?
• What is the breakup of the United States green coffee market on the basis of product?
• What is the breakup of the United States green coffee market on the basis of distribution channel?
• What is the breakup of the United States green coffee market on the basis of end user?
• What are the various stages in the value chain of the United States green coffee market? 
• What are the key driving factors and challenges in the United States green coffee?
• What is the structure of the United States green coffee market and who are the key players?
• What is the degree of competition in the United States green coffee market?

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the United States green coffee market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the United States green coffee market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the United States green coffee industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.