United States Automotive Software Market Report by Product (Application Software, Middleware, Operating System), Vehicle Type (ICE Passenger Vehicle, ICE Light Commercial Vehicle, ICE Heavy Commercial Vehicle, Battery Electric Vehicle, Hybrid Electric Vehicle, Plug-in Hybrid Electric Vehicle, Autonomous Vehicles), Application (Safety and Security, Infotainment and Instrument Cluster, Vehicle Connectivity, and Others), and Region 2024-2032

United States Automotive Software Market Report by Product (Application Software, Middleware, Operating System), Vehicle Type (ICE Passenger Vehicle, ICE Light Commercial Vehicle, ICE Heavy Commercial Vehicle, Battery Electric Vehicle, Hybrid Electric Vehicle, Plug-in Hybrid Electric Vehicle, Autonomous Vehicles), Application (Safety and Security, Infotainment and Instrument Cluster, Vehicle Connectivity, and Others), and Region 2024-2032

Report Format: PDF+Excel | Report ID: SR112025A20609

Market Overview:

United States automotive software market size reached US$ 4.24 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 6.75 Billion by 2032, exhibiting a growth rate (CAGR) of 5.30% during ​2024-2032​. Numerous advancements in the automotive sector, along with the implementation of stringent regulations by government bodies for ensuring road safety, are primarily driving the market growth.

Report Attribute 
Key Statistics
Base Year
2023
Forecast Years
2024-2032
Historical Years
2018-2023
Market Size in 2023
US$ 4.24 Billion
Market Forecast in 2032
US$ 6.75 Billion
Market Growth Rate 2024-2032 5.30%


Automotive software comprises a collection of programmable data instructions integrated into vehicles to enhance and manage the dashboard, mitigating the risk of accidents and ensuring passenger safety. It leverages advanced driver assistance systems (ADAS) to support functions related to telematics, body control, convenience, and communication. Additionally, automotive software plays a role in scheduling appointments, accepting bookings, and conducting digital vehicle inspections. Currently, this software is commercially accessible in different categories, including application software, operating systems, and middleware.

United States Automotive Software Market Trends:

The United States automotive software market is at the forefront of technological innovation, revolutionizing the driving experience and vehicle operations. Automotive software, a critical component embedded in vehicles, serves a multifaceted role by upgrading dashboards, enhancing safety measures, and reducing the risk of accidents, which is primarily driving the market growth. Moreover, central to these advancements is the integration of advanced driver assistance systems (ADAS) within the software, enabling functionalities related to telematics, body control, convenience features, and communication systems, which is acting as another significant growth-inducing factor. Apart from this, beyond safety enhancements, automotive software facilitates operational aspects by enabling tasks such as appointment scheduling, booking acceptance, and digital vehicle inspections, which is propelling the regional market. Furthermore, this dynamic market in the U.S. offers a diverse array of software types, including application software, operating systems, and middleware, contributing to the overall efficiency and performance of vehicles. As the automotive industry continues its trajectory towards smart and connected vehicles, the demand for sophisticated software solutions is on the rise. The automotive software market is poised for sustained growth, driven by the increasing integration of artificial intelligence, connectivity features, and the evolution towards autonomous driving. Apart from this, in an era of digitization and smart mobility solutions, the United States automotive software market will play a pivotal role over the forecasted period.

United States Automotive Software Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for ​2024-2032​. Our report has categorized the market based on product, vehicle type, and application.

Product Insights:

United States Automotive Software Market Report

  • Application Software
  • Middleware
  • Operating System
     

The report has provided a detailed breakup and analysis of the market based on the product. This includes application software, middleware, and operating system.

Vehicle Type Insights:

  • ICE Passenger Vehicle
  • ICE Light Commercial Vehicle
  • ICE Heavy Commercial Vehicle
  • Battery Electric Vehicle
  • Hybrid Electric Vehicle
  • Plug-in Hybrid Electric Vehicle
  • Autonomous Vehicles
     

A detailed breakup and analysis of the market based on the vehicle type have also been provided in the report. This includes ICE passenger vehicle, ICE light commercial vehicle, ICE heavy commercial vehicle, battery electric vehicle, hybrid electric vehicle, plug-in hybrid electric vehicle, and autonomous vehicles.

Application Insights:

  • Safety and Security
  • Infotainment and Instrument Cluster
  • Vehicle Connectivity
  • Others
     

The report has provided a detailed breakup and analysis of the market based on the application. This includes safety and security, infotainment and instrument cluster, vehicle connectivity, and others.

Regional Insights: 

United States Automotive Software Market Report

  • Northeast 
  • Midwest 
  • South 
  • West 
     

The report has also provided a comprehensive analysis of all the major regional markets, which include Northeast, Midwest, South, and West. 

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the key players include:

  • Airbiquity Inc.
  • BlackBerry Limited
  • Intellectual Technology Inc.
  • RisingMax Inc.
     

 (Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

United States Automotive Software Market Report Coverage:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units Billion US$
Scope of the Report Exploration of Historical and Forecast Trends, Industry Catalysts and Challenges, Segment-Wise Historical and Predictive Market Assessment:
  • Product
  • Vehicle Type
  • Application
  • Region
Products Covered Application Software, Middleware, Operating System
Vehicle Types Covered ICE Passenger Vehicle, ICE Light Commercial Vehicle, ICE Heavy Commercial Vehicle, Battery Electric Vehicle, Hybrid Electric Vehicle, Plug-in Hybrid Electric Vehicle, Autonomous Vehicles
Applications Covered Safety and Security, Infotainment and Instrument Cluster, Vehicle Connectivity, Others
Regions Covered Northeast, Midwest, South, West
Companies Covered Airbiquity Inc., BlackBerry Limited, Intellectual Technology Inc., RisingMax Inc., etc. (Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 3699
Five User License: US$ 4699
Corporate License: US$ 5699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report:

  • How has the United States automotive software market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the United States automotive software market?
  • What is the breakup of the United States automotive software market on the basis of product?
  • What is the breakup of the United States automotive software market on the basis of vehicle type?
  • What is the breakup of the United States automotive software market on the basis of application?
  • What are the various stages in the value chain of the United States automotive software market? 
  • What are the key driving factors and challenges in the United States automotive software?
  • What is the structure of the United States automotive software market and who are the key players?
  • What is the degree of competition in the United States automotive software market? 

Key Benefits for Stakeholders:

  • IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the United States automotive software market from 2018-2032.
  • The research report provides the latest information on the market drivers, challenges, and opportunities in the United States automotive software market.
  • Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the United States automotive software industry and its attractiveness.
  • Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.

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United States Automotive Software Market Report by Product (Application Software, Middleware, Operating System), Vehicle Type (ICE Passenger Vehicle, ICE Light Commercial Vehicle, ICE Heavy Commercial Vehicle, Battery Electric Vehicle, Hybrid Electric Vehicle, Plug-in Hybrid Electric Vehicle, Autonomous Vehicles), Application (Safety and Security, Infotainment and Instrument Cluster, Vehicle Connectivity, and Others), and Region 2024-2032
Purchase Options New Year Sale
Benefits of Customization
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  • Any level of personalization

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