The UK cosmetics and personal care market size reached USD 12.62 Billion in 2023. Looking forward, IMARC Group expects the market to reach USD 22.62 Billion by 2032, exhibiting a growth rate (CAGR) of 6.50% during 2024-2032. The market is propelled by the rising consumer demand for organic and natural products, increasing influence of social media and beauty influencers, growth in the e-commerce and online beauty retail platforms, and expanding male grooming and personal care segment.
Report Attribute
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Key Statistics
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Base Year
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2023
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Forecast Years
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2024-2032
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Historical Years
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2018-2023
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Market Size in 2023 | USD 12.62 Billion |
Market Forecast in 2032 | USD 22.62 Billion |
Market Growth Rate 2024-2032 | 6.50% |
Growing Interest in Organic and Natural Products
The UK cosmetics and personal care market is primarily driven by the rising consumer demand for organic and natural products. Consumers are becoming more conscious of the ingredients used in their personal care products. Due to this, items that do not contain harmful chemicals are receiving more attention. According to Gitnux, organic and natural beauty product sales increased by 23% in the UK in 2020. This trend is popularized by many factors, for instance, the recent focus on environmental sustainability and the health risks connected to chemicals such as parabens and sulfates are significant factors. As a result, consumers are seeking brands that offer natural and eco-friendly products. This has popularized smaller brands that specialize in clean and green beauty. Also, the demand for cruelty-free and vegan products is rising, further driving the expansion of the organic beauty segment and facilitating overall market growth.
Impact of Social Media and Beauty Influencers
The UK cosmetics and personal care market is most affected by consumer preferences that are influenced by social media platforms such as Instagram, YouTube, and TikTok. Individuals are being influenced more by the opinions of personalities on social media. This is very apparent among millennials and Gen Z. There are numerous makeup artists and beauty influencers who show product tutorials, beauty routines, and reviews on their personal blogs. This has a strong influence on purchasing choices. As a result, there is an increasing demand for products that are recommended by well-known influencers or that went viral on social platforms. Consequently, beauty brands are pouring funds into creating social media marketing strategies and partnering with influencers to engage their target audience. This trend is also benefitting direct-to-consumer brands that utilize social media to gain brand recognition and drive sales. As consumers keep on engaging with online beauty content, social media is becoming an important factor in promoting cosmetics and personal care products, providing a positive industry outlook overall.
Innovation in Skincare and Anti-Aging Products
The ongoing evolution of skin care and anti-aging products has had a profound impact on the UK cosmetics and personal care market. Individuals are steadily focusing more on maintaining healthy and youthful skin. Due to this, the skincare segment has experienced significant growth. Anti-aging skin care is also on the rise for those who are trying to combat unwanted fine lines and wrinkles, particularly among the older population. This has led to brands bringing in new formulations that contain advanced ingredients such as retinol, hyaluronic acid, and peptides. The recent popularity of clinical skincare, which is a fusion of science and beauty, is also encouraging the development of high-performance products. Also, innovations such as multi-purpose skincare, customizable products, and personalized skincare regimens are attracting consumers who seek tailored solutions to their specific needs, creating a favorable market outlook overall.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on product type, and distribution channel.
Product Type Insights:
The report has provided a detailed breakup and analysis of the market based on the product type. This includes personal care products {(hair care products (shampoo, conditioner, others), skin care products (facial care products, body care products, lip care products), bath and shower (shower gels, soaps, others), oral care (toothbrushes, toothpaste, mouthwashes and rinses, others), men's grooming products and deodorants and antiperspirants)} and cosmetics/make-up products (facial cosmetics, eye cosmetic products, lip and nail make-up products, and hair styling and coloring products).
Distribution Channel Insights:
A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes specialist stores, supermarkets/hypermarkets, convenience stores, online retail channels and others.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include London, South East, North West, East of England, South West, Scotland, West Midlands, Yorkshire and The Humber, East Midlands, and Others.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Units | USD Billion |
Scope of the Report | Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Product Types Covered |
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Distribution Channels Covered | Specialist Stores, Supermarkets/Hypermarkets, Convenience Stores, Online Retail Channels, Others |
Regions Covered | London, South East, North West, East of England, South West, Scotland, West Midlands, Yorkshire and The Humber, East Midlands, Others. |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |