UK Cosmetics Market

UK Cosmetics Market Overview:

The UK Cosmetics market is projected to exhibit a growth rate (CAGR) of 4.40% during 2024-2032. The market is propelled by the growing demand for natural and organic products, rising influence of social media and influencers, significant technological advancements, growing interest in male grooming, increasing aging population, rapid e-commerce growth, and rising health and wellness trends.

UK Cosmetics Market Trends:

Rise of Natural and Organic Products

The demand for natural and organic cosmetic products has seen a dramatic increase in the UK, driven by consumer awareness about health, wellness, and environmental issues. More individuals are seeking products that are free from harmful chemicals and are ethically sourced. This shift is not just a fad, though a deep-rooted change in consumer behavior. As per a report by the Soil Association, sales of organic beauty and personal care products in the UK increased by over 6% in recent years, reaching an estimated value of £136 million. This trend has prompted both established brands and new entrants to innovate and expand their product lines to include natural ingredients, sustainable packaging, and cruelty-free certifications, significantly shaping the market landscape.

Rising Impact of Digital Marketing

Digital marketing has revolutionized how cosmetic brands engage with consumers. The rise of social media platforms such as Instagram and TikTok has been pivotal. These platforms allow for targeted advertising and also enable brands to interact directly with consumers through influencers and content creators. According to the HOLLYWOOD MIRRORS, as of 2020 the UK beauty industry reached £27 billion and ranked as the seventh-largest global cosmetics market globally. This statistic highlights the importance of digital channels in influencing purchasing decisions. Brands are increasingly allocating budgets toward digital marketing, focusing on online campaigns, and influencer partnerships to drive brand awareness and sales, making digital proficiency a critical success factor in the competitive cosmetics industry.

Significant Demographic Changes

The aging population in the UK presents a unique opportunity for the cosmetics market. As the demographic profile shifts, there is a growing demand for products tailored to older consumers, including anti-aging creams, serums, and products that offer age-defying benefits. This segment is substantial and possesses higher disposable income, making it a lucrative target for cosmetic companies. Brands are increasingly focusing on this demographic, developing products specifically designed to meet their needs and preferences, and marketing them in a way that resonates with mature consumers. Moreover, as life expectancy increases, these consumers are looking for products that help them look younger and also protect and improve the health of their skin long-term. This has led to a rise in demand for products with anti-inflammatory, hydrating, and collagen-boosting properties. To capitalize on this market potential, cosmetic brands are also forming partnerships with dermatologists and investing in scientific research to create advanced skincare solutions that cater specifically to the needs of mature skin types.

UK Cosmetics Market News:

• 6 February 2023: Herrco Cosmetics offers a new white label segment for beauty and personal care products, allowing for quick product development in just six months. With thousands of pre-formulated white-label cosmetics available, including haircare, skincare, and bath and body care, Herrco Cosmetics provides a wide range of ready-to-go product options.

UK Cosmetics Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on product type, category, gender, and distribution channel.

Product Type Insights:

• Skin and Sun Care Products
• Hair Care Products
• Deodorants and Fragrances
• Makeup and Color Cosmetics
• Others
   

The report has provided a detailed breakup and analysis of the market based on the product type. This includes skin and sun care products, hair care products, deodorants and fragrances, makeup and color cosmetics, and others.

Category Insights:

• Conventional
• Organic
   

A detailed breakup and analysis of the market based on the category have also been provided in the report. This includes conventional and organic.

Gender Insights:

• Men
• Women
• Unisex
   

The report has provided a detailed breakup and analysis of the market based on the gender. This includes men, women, and unisex.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Specialty Stores
• Online Stores
• Others
   

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets and hypermarkets, specialty stores, online stores, and others.

Regional Insights:

• London
• South East
• North West
• East of England
• South West
• Scotland
• West Midlands
• Yorkshire and The Humber
• East Midlands
• Others
   

The report has also provided a comprehensive analysis of all the major regional markets, which include London, South East, North West, East of England, South West, Scotland, West Midlands, Yorkshire and The Humber, East Midlands, and Others.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

UK Cosmetics Market Report Coverage:

Key Questions Answered in This Report:

• How has the UK cosmetics market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the UK cosmetics market?
• What is the breakup of the UK cosmetics market on the basis of product type?
• What is the breakup of the UK cosmetics market on the basis of category?
• What is the breakup of the UK cosmetics market on the basis of gender?
• What is the breakup of the UK cosmetics market on the basis of distribution channel?
• What are the various stages in the value chain of the UK cosmetics market? 
• What are the key driving factors and challenges in the UK cosmetics?
• What is the structure of the UK cosmetics market and who are the key players?
• What is the degree of competition in the UK cosmetics market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the UK cosmetics market from 2018-2032.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the UK cosmetics market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the UK cosmetics industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.