UAE Bottled Water Market

UAE Bottled Water Market Overview:

The UAE bottled water market size is projected to exhibit a growth rate (CAGR) of 8.10% during 2024-2032. The growing demand for eco-friendly packaging made with recyclable and biodegradable materials, increasing concerns about the quality of tap water, and rising preference for online shopping due to the convenience of comparing prices and accessing reviews are some of the factors impelling the market growth.

UAE Bottled Water Market Trends:

Environmental Sustainability Initiatives

The growing environmental consciousness is driving the demand for eco-friendly bottled water options in the UAE. Businesses are embracing eco-friendly practices, such as utilizing recycled and biodegradable packaging materials, cutting down on plastic usage, and enacting water conservation efforts. These strategies are in line with environmental regulations and appeal to consumers who value sustainability. Bottled water companies are improving their brand reputation and attracting environmentally conscious individuals by following and promoting strict sustainability guidelines. This alignment with environmental values not only satisfies consumer needs but also promotes long-term market expansion. In 2023, BE WTR opened its initial fully automated bottling facility in Dubai, UAE, while also enhancing its collaboration with Destination Mina Seyahi. The BiG 1500 system supplied reusable bottles with local filtered water, eliminating 1,500,000 disposable plastic bottles each year. This program helped hotels reduce their carbon footprint and promote sustainable water usage.

Growing Health Consciousness

With an increasing focus on health and wellness, consumers are demanding clean and safe drinking water, recognizing the health benefits of bottled water, such as its purity, mineral content, and protection from contaminants. This demand is further reinforced by the rising number of campaigns promoting healthy lifestyles and generating awareness about waterborne diseases. For instance, in 2023, a workshop was held by the Ministry of Health and Prevention (MoHAP) in the UAE to talk about the National Policy for the Promotion of Healthy Lifestyles. The event was intended to improve community well-being, tackle health obstacles, and foster partnership among stakeholders. Health officials and representatives from various sectors reviewed key policy pillars and implementation procedures. Furthermore, the growing concerns about the quality and taste of tap water are leading to a preference for bottled water. This trend is noticeable across all age groups, particularly among younger and middle-aged demographics who are more health-conscious.

Increasing Popularity of E-Commerce Channel

With the increasing penetration of the internet and the growing preference for online shopping, individuals are more inclined to purchase bottled water through digital platforms. E-commerce platforms provide a variety of bottled water brands and sizes, frequently offering appealing discounts and subscription options to improve buyer satisfaction and loyalty. Moreover, the convenience of comparing prices, accessing reviews, and enjoying fast delivery services is making e-commerce attractive to shoppers. By optimizing online presence and offering exclusive online deals, these businesses guarantee continuous expansion and competitive reach, successfully adapting to changing user needs in the digital era. It is estimated that the e-commerce market in the UAE will experience a 9.20% growth rate (CAGR) from 2024 to 2032, as per the IMARC Group.

UAE Bottled Water Market News:

• February 2024: Bisleri expanded its presence in the UAE by partnering with major sporting events like the Dubai Marathon and cricket league DP World ILT20. The collaborations aimed to enhance brand visibility and emphasize hydration for players and consumers.
• December 2023: Ma Hawa distributed its premium drinking water across UAE beaches to promote sustainability during COP28. The company used atmospheric water generation (AWG) technology, eliminating the need for conventional plastic bottles and reducing waste.

UAE Bottled Water Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on product type and distribution channel.

Product Type Insights:

• Still
• Carbonated
• Flavored
• Mineral
   

The report has provided a detailed breakup and analysis of the bottled water market in UAE based on the product type. This includes still, carbonated, flavored, and mineral.

Distribution Channel Insights:

• Supermarkets/Hypermarkets
• Convenience Stores
• Direct Sales
• On-Trade
• Others
   

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets/hypermarkets, convenience stores, direct sales, on-trade, and others.

Regional Insights:

• Dubai
• Abu Dhabi
• Sharjah
• Others
   

The report has also provided a comprehensive analysis of all the major regional markets, which include Dubai, Abu Dhabi, Sharjah, and Others.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. The companies in the market are adopting various strategic initiatives including new product launches and business alliances to gain a significant UAE bottled water market share.

UAE Bottled Water Market Report Coverage:

Key Questions Answered in This Report:

• How has the UAE bottled water market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the UAE bottled water market?
• What is the breakup of the UAE bottled water market on the basis of product type?
• What is the breakup of the UAE bottled water market on the basis of distribution channel?
• What are the various stages in the value chain of the UAE bottled water market? 
• What are the key driving factors and challenges in the UAE bottled water?
• What is the structure of the UAE bottled water market and who are the key players?
• What is the degree of competition in the UAE bottled water market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the UAE bottled water market from 2018-2032.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the UAE bottled water market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the UAE bottled water industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.