The global sleep mask market size reached USD 19.7 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 31.1 Million by 2033, exhibiting a growth rate (CAGR) of 4.78% during 2025-2033.
Report Attribute
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Key Statistics
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Base Year
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2024 |
Forecast Years
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2025-2033 |
Historical Years
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2019-2024
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Market Size in 2024 | USD 19.7 Million |
Market Forecast in 2033 | USD 31.1 Million |
Market Growth Rate (2025-2033) | 4.78% |
Sleep masks are blindfolds used to minimize distractions, block light and other stimuli, and improve sleep quality and health. They help to relieve the throbbing effects of migraines as well as minor headaches. Some of these masks are made using charcoal that prevents creases and surface wrinkles; offers a cool sensation to address swelling; and incorporates calming fragrances for relaxation. Consequently, they are gaining traction worldwide over their alternatives, such as blackout shades.
Scientists have discovered that dark sleeping conditions increase rapid eye movement (REM) sleep and decrease wakefulness. A rise in the number of individuals with nightshift work timing has increased the cases of sleep disorders like insomnia across the globe. This, in turn, is influencing the demand for sleep masks to prevent light from reaching the eyes, increase melatonin levels, and help people fall asleep faster. These masks can also be employed to relieve psychological distress symptoms. Besides this, masks made with silk or other extra-gentle fibers are gaining traction worldwide. Silk is a smooth, soft, and breathable material that helps relax the skin, prevents creases and surface wrinkling, improves and moisturizes skin, regulates body temperature, and reduces puffiness around the eyes. Furthermore, several brands are also introducing travel sleep masks with durable materials, complimentary earplugs, and dual-purpose designs that can serve as a pillow. Apart from this, the growing prevalence of nocturnal lagophthalmos is anticipated to increase the demand for sleep masks to prevent dry eyes.
IMARC Group provides an analysis of the key trends in each sub-segment of the global sleep mask market report, along with forecasts at the global, regional and country level from 2025-2033. Our report has categorized the market based on product and distribution channel.
Breakup by Product:
Breakup by Distribution Channel:
Breakup by Region:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Alaska Bear, Bedtime Bliss, Dream Essentials LLC, Earth Therapeutics, EcoTools, HappyLuxe, LumosTech Inc., Nidra Goods, PrettyCare, Sleep Master and Sonoma Lavender Co.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Million USD |
Segment Coverage | Product, Distribution Channel, Region |
Region Covered | Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
Countries Covered | United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico |
Companies Covered | Alaska Bear, Bedtime Bliss, Dream Essentials LLC, Earth Therapeutics, EcoTools, HappyLuxe, LumosTech Inc., Nidra Goods, PrettyCare, Sleep Master and Sonoma Lavender Co. |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report: