Shark Liver Oil Market

Shark Liver Oil Market Size and Share:

The global shark liver oil market size was valued at USD 157.23 Million in 2024. Looking forward, IMARC Group estimates the market to reach USD 263.61 Million by 2033, exhibiting a CAGR of 5.61% from 2025-2033. North America currently dominates the market, holding a market share of over 36.7% in 2024. The shark liver oil market share in North American region is growing because of strong demand for dietary supplements, well-established pharmaceutical and cosmetic industries, and increasing consumer focus on preventive healthcare.

Shark liver oil contains abundant bioactive substances. such as squalene and alkylglycerols, known for their beneficial effects on human health. Squalene possesses antioxidant and anti-inflammatory effects, whereas alkylglycerols enhance the immune response. These advantages render shark liver oil especially appealing to shoppers looking for natural products to boost their general health, fight infections, or improve skin and joint wellness. In addition, the increasing trend of preventive health strategies, where consumers choose supplements and therapies that improve general well-being, is driving the need for immune-enhancing components such as shark liver oil. Besides this, sustainability is becoming a key consideration for consumers when choosing products. Ethical sourcing practices, such as using shark species that are not endangered and adhering to sustainable fishing practices, are gaining significant attention.

The United States plays a vital role in the market, fueled by the growing awareness about preventive healthcare, especially regarding enhancing the immune system. Shark liver oil, recognized for its immune-enhancing properties, is becoming increasingly popular as a component in supplements designed to boost immunity and ward off diseases. Furthermore, the presence of shark liver oil via various distribution channels like online platforms, health food shops, and pharmacies simplifies access for users to these products. Businesses are putting money into e-commerce sites and direct selling, enabling a wider reach and ease for customers looking for natural supplements. According to the Census Bureau of the Department of Commerce, total e-commerce sales for 2024 were projected at 1,192.6 billion, representing an 8.1 percent (±1.1) rise from 2023. Total retail sales in 2024 rose by 2.8 percent (±0.4) compared to 2023. In 2024, e-commerce sales represented 16.1 percent of overall sales. In 2023, e-commerce sales represented 15.3 percent of overall sales.

Shark Liver Oil Market Trends:

Rising Demand in Cosmetics and Skincare

The swift expansion of the worldwide skincare market is greatly increasing the need for shark liver oil, as buyers look for natural and effective components for their beauty and wellness practices. Shark liver oil, known for its high squalene content, is emerging as a vital component in numerous skincare items because of its capability to moisturize, revitalize, and improve skin elasticity. With growing worries about synthetic substances in cosmetics, natural options such as shark liver oil are becoming more favored. As per the India Brand Equity Foundation (IBEF), India's skincare market is anticipated to hit US$ 20 billion by 2025, with a growth rate of 25% CAGR. Simultaneously, the worldwide cosmetics market is expanding at a 4.3% CAGR and is projected to hit US$ 450 billion by 2025. The expansion of the skincare and cosmetics sectors worldwide establishes a strong market for shark liver oil, known for its healing properties in skin rejuvenation and anti-aging formulations.

Increased Use in Anti-Aging Products

The growing global population of older adults is a significant factor propelling the demand for shark liver oil, particularly within the anti-aging and skincare sectors. Shark liver oil, rich in squalene, is highly valued for its ability to hydrate the skin, improve elasticity, and reduce the appearance of wrinkles, a key benefits sought by aging users. As people live longer, the need for age-defying products is expanding. As stated by the World Health Organization (WHO), by 2030, one out of six individuals worldwide will be 60 or older, and the population of those aged 80 and above is anticipated to triple by 2050, totaling 426 million. This demographic shift is driving an increase in need for skincare products that address age-related concerns, such as fine lines, sagging skin, and overall skin health. Shark liver oil, with its natural and effective anti-aging properties, is becoming a go-to ingredient for products catering to the needs of this aging population, further boosting its market growth.

Growing Demand for Natural Health Supplements

The rising user trend of natural health products is propelling the shark liver oil market growth. Shark liver oil, renowned for its abundant alkylglycerols, omega-3 fatty acids, and squalene, provides immune-enhancing, anti-inflammatory, and antioxidant benefits, rendering it highly desirable in the health supplement market. As people focus on health and favor products that enhance overall wellness, such as immunity and skin health, shark liver oil is emerging as an essential element in wellness and anti-aging supplements. This is especially pertinent considering the increasing popularity of plant-based and sustainable supplements. Shark liver oil, obtained via ethical and sustainable extraction methods, meets the need for natural substitutes. According to the IMARC Group, the growing global market for personalized nutrition and supplements, projected to reach USD 14.14 billion in 2024, highlights the rising demand for nutraceuticals. The expanding market is additionally increasing the need for shark liver oil, which is utilized in different formats, like capsules and ointments, to tackle various health issues.

Shark Liver Oil Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global shark liver oil market, along with forecast at the global, regional, and country levels from 2025-2033. The market has been categorized based on type, application, and distribution channel.

Analysis by Type:

• Deep Sea Shark
• Dogfish
• Basking Shark
• Others

Deep sea shark stands as the largest component in 2024, holding 43.6% of the market because of its significant concentration of bioactive compounds like squalene and alkylglycerols, which are highly regarded for their therapeutic, antioxidant, and immune-boosting benefits. These substances are widely utilized in medical formulations, beauty products, and nutritional supplements. Deep sea shark can store greater amounts of oil in its livers because of its environment and sluggish metabolism, making it a more dependable and effective source than other species. Furthermore, producers favor oil from deep-sea shark because of its purity, strength, and simplicity in processing, guaranteeing uniform quality for final products. The increasing focus on natural ingredients and functional elements in health and wellness products is catalyzing the demand for oil sourced from deep sea shark species. This steady inclination by both producers and consumers enhances the supremacy of deep sea shark oil in the marketplace.

Analysis by Application:

• Food Industry
• Textile
• Pharmaceuticals
• Fuel
• Cosmetic and Personal Care
• Others

Pharmaceuticals lead the market with 38.7% of market share in 2024, accredited to the rising utilization of bioactive compounds like alkylglycerols and squalene in therapeutic products. These substances are acknowledged for their capacity to aid immune function, boost white blood cell generation, and provide antioxidant advantages, rendering them appropriate for addressing immune-related ailments and fostering general well-being. Shark liver oil is also included in medications designed to enhance recovery from infections, injuries, and particular chronic ailments. The demand is further driven by increasing interest in alternative and complementary medicine, where marine-derived ingredients are becoming recognized for their effectiveness and safety. Regulatory backing for natural substances in drug formulations is motivating pharmaceutical firms to investigate marine-sourced materials, with shark liver oil becoming a favored component because of its strong efficacy and reliable outcomes. With progress in immunotherapy and anti-inflammatory therapies, the pharmaceutical sector keeps fueling the need for shark liver oil.

Analysis by Distribution Channel:

• Direct Sales
• Indirect Sales
  • Specialty Stores
  • Pharmaceutical Stores
  • Online Stores
  • Others

Direct sales represent the largest segment, accounting 56.8% market share in 2024. Direct sales dominate the market owing to their capability to foster personalized client relationships and offer comprehensive product information. This approach enables sellers to inform buyers regarding the advantages, application, and quality of shark liver oil, which is crucial for a specialized health-oriented product. Consumers frequently favor purchasing directly from reliable sources where they can obtain advice and prompt replies to their issues. Direct sales provide increased margins for manufacturers and distributors by removing intermediaries and enabling improved control over pricing, branding, and user input. Moreover, the emergence of online platforms and digital tools are improving the scope and effectiveness of direct sales, allowing sellers to aim at particular demographics with customized messaging. The trust and loyalty established through direct interactions frequently lead to repeat purchases, rendering this channel a favored and efficient means for marketing and distributing shark liver oil products.

Regional Analysis:

• North America
  • United States
  • Canada
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
• Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
• Latin America
  • Brazil
  • Mexico
  • Others
• Middle East and Africa

In 2024, North America accounted for the largest market share of 36.7%, attributed to a robust healthcare and wellness industry that emphasizes natural and bioactive components. According to IMARC Group, the health and wellness market in the United States was valued at USD 939 billion in 2024. Furthermore, the robust regulatory structure in the region fosters the utilization of marine-sourced products in pharmaceuticals, cosmetics, and nutraceuticals, guaranteeing quality and safety standards that appeal to both producers and customers. Moreover, North America features a strong presence of research organizations and firms dedicated to exploring the advantages of shark liver oil, especially its immune-enhancing effects and medical uses. This promotes creativity and boosts the need for such products in the marketplace. The rising awareness about preventive health measures and an increasing inclination towards natural supplements boost the popularity of shark liver oil in the area. Additionally, the involvement of key players and distributors in the North American market enhances product accessibility, guaranteeing steady supply and market presence.

Key Regional Takeaways:

United States Shark Liver Oil Market Analysis

The United States shark liver oil market, accounting for a share of 77.50%, is growing because of the rising consumer awareness about its numerous health benefits and the increasing demand for natural supplements. Shark liver oil, rich in alkylglycerols, squalene, and omega-3 fatty acids, is widely sought after for its various purported health benefits, such as immune system support, anti-inflammatory properties, and promotion of skin health. As consumers become more health-conscious and turn to alternative natural remedies, the demand for shark liver oil as a dietary supplement is steadily rising. Overall, 75% of individuals in the United States regularly use dietary supplements, with 91% of them reporting that dietary supplements are essential for the maintenance of overall health, according to a survey by the Council for Responsible Nutrition (CRN). Furthermore, the popularity of squalene in cosmetics and skincare products is also fueling the market growth, as it is valued for its moisturizing and antioxidant properties. Additionally, the growing trend of holistic health and wellness, combined with rising interest in marine-based supplements, is leading to an expanded consumer base. The presence of well-established supplement brands in the United States is also contributing substantially to industry expansion growth, as they continue to educate consumers on the benefits of shark liver oil and propel widespread usage.

Europe Shark Liver Oil Market Analysis

The Europe shark liver oil market is experiencing growth attributed to the growing consumer demand for natural, marine-sourced health products and their diverse applications in both supplements and cosmetics. With rising awareness about the importance of overall wellness, consumers in Europe are turning to shark liver oil for its rich composition of alkylglycerols and squalene, which are known to support immune function and promote healthy skin. The expansion of the cosmetics and personal care industry in Europe is also contributing substantially to this market, as shark liver oil is being increasingly used in numerous products due to its moisturizing and antioxidant properties. Overall, in 2023, the cosmetics market in Europe reached EUR €96 Billion at Retail Sales Price (RSP), making it the largest cosmetics market globally along with the US, according to the CTPA. Moreover, in Europe, Germany was the leading market for cosmetics at EUR €15.853 Billion. In addition to this, the region's strong inclination toward innovation in product formulations, including the incorporation of shark liver oil in functional foods and natural remedies, is also propelling the industry expansion. As Europeans continue to prioritize health-conscious and eco-friendly choices, the demand for shark liver oil in both health and beauty sectors is expected to keep rising.

Asia Pacific Shark Liver Oil Market Analysis

The Asia Pacific shark liver oil market is expanding because of increasing awareness about the health benefits associated with shark liver oil, including its high content of squalene, omega-3 fatty acids, and vitamins. These nutrients are valued for their potential to support immune function, skin health, and overall wellness. Additionally, the growing trend of natural and plant-based supplements in the region contributes to the demand for shark liver oil in various applications, including skincare products, pharmaceuticals, and dietary supplements. Rising disposable incomes and the increasing popularity of wellness trends also contribute to industry expansion, as consumers are more willing to invest in products that promote healthy lifestyles. The expansion of e-commerce platforms in the Asia Pacific region is also making shark liver oil products more accessible.

Latin America Shark Liver Oil Market Analysis

The Latin America shark liver oil market is significantly influenced by the rising demand for natural, sustainable ingredients in personal care and wellness products. With growing consumer interest in eco-friendly and bioactive ingredients, shark liver oil is becoming more popular for its moisturizing and healing properties in skincare formulations. Additionally, improving economic conditions in several Latin American countries are enabling consumers to invest in premium health products. The expanding online retail sector further supports industry expansion by enhancing the accessibility of shark liver oil to a wider audience. The rise of the middle class and greater access to international health products are also boosting the overall market growth.

Middle East and Africa Shark Liver Oil Market Analysis

The Middle East and Africa shark liver oil market is being propelled by the growing interest in natural and sustainable health solutions. As the region experiences an increase in wellness awareness, consumers are seeking products that offer high nutritional value, such as omega-3 fatty acids and squalene, which are prominent in shark liver oil. This is resulting in its incorporation in dietary supplements and skincare products. Moreover, growing urbanization and improving healthcare infrastructure are enhancing consumer access to these premium products, further driving market growth. Additionally, the rising trend of preventive healthcare and the focus on maintaining overall well-being is further fueling market demand.

Competitive Landscape:

Main market participants are concentrating on broadening their product ranges by creating premium, sustainably sourced oils to address the increasing consumer appetite for natural and bioactive components. These firms are making substantial investments in research and development (R&D) to investigate new uses in pharmaceuticals, nutraceuticals, and cosmetics, with the goal of improving the therapeutic advantages of shark liver oil. They are also forming partnerships and collaborations to enhance their market presence and gain access to new technologies. Sustainability is emerging as a key focus, as companies adopt ethical sourcing methods and enhance supply chain transparency. Moreover, leading key players are progressively utilizing direct sales avenues and online platforms to connect with a wider audience, while also informing consumers about the health advantages and applications of shark liver oil to stimulate product uptake.

The report provides a comprehensive analysis of the competitive landscape in the shark liver oil market with detailed profiles of all major companies, including:

• Arbee Biomarine Extracts Pvt Ltd
• Bawa Fishmeal & Oil Co.
• EGAO Co. Ltd.
• KISHIMOTO SPECIAL LIVER OIL CO.
• Lýsi hf
• Norwegian Fish Oil AS

Shark Liver Oil Market Report Scope:

Key Benefits for Stakeholders:

• IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the shark liver oil market from 2019-2033.
• The research study provides the latest information on the market drivers, challenges, and opportunities in the global shark liver oil market.
• The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
• Porter's Five Forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the shark liver oil industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.