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Mercado de la salud y el bienestar: Tendencias mundiales de la industria, cuota, tamaño, crecimiento, oportunidad y previsión 2024-2032
Report Format: PDF+Excel | Report ID: SR112024A15378
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Panorama del mercado:
El tamaño del mercado global de salud y bienestar alcanzó los 3.670,4 mil millones de dólares estadounidenses en 2023. De cara al futuro, el grupo IMARC espera que el mercado alcance los 5.155,6 mil millones de dólares estadounidenses para 2032, exhibiendo una tasa de crecimiento anual compuesta (CAGR) del 3,69% durante el período 2024-2032. La creciente concienciación entre las personas sobre un estilo de vida saludable, el aumento de la incidencia de diversas enfermedades crónicas y la aparición de dispositivos portátiles, aplicaciones móviles y herramientas de seguimiento de la salud son algunos de los principales factores que impulsan el mercado.
| Atributo del informe | Estadísticas clave |
|---|---|
| Año base |
2023
|
| Años de pronóstico |
2024-2032
|
| Años históricos |
2018-2023
|
| Tamaño del mercado en 2023 | US$ 3,670,4 mil millones |
| Previsión de mercado en 2032 | US$ 5,155.6 mil millones |
| Tasa de crecimiento del mercado 2024-2032 | 3,69% |
La salud y el bienestar, aspecto fundamental de la vida humana, abarcan el bienestar físico, mental y social de las personas. Es un estado de armonía y equilibrio que permite a las personas llevar una vida plena. Alcanzar una salud y un bienestar óptimos implica mantener un estilo de vida saludable, que incluye ejercicio regular, nutrición equilibrada, sueño adecuado y gestión del estrés. Además, va más allá de la ausencia de enfermedad; se trata de buscar activamente actividades y opciones que promuevan una vida vibrante y sana. Además, implica mantener un estilo de vida sano, tomar decisiones positivas y adoptar hábitos que promuevan una vida equilibrada y plena.
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El mercado mundial de la salud y el bienestar está experimentando un crecimiento sin precedentes, impulsado por la creciente concienciación sobre la importancia de la salud y el bienestar entre las personas. Las personas son cada vez más proactivas en la gestión de su salud, buscan medidas preventivas para evitar enfermedades crónicas y adoptan un enfoque holístico del bienestar. Además, la revolución digital ha revolucionado el sector de la salud y el bienestar. La tecnología, en particular los teléfonos inteligentes y los dispositivos portátiles, ha permitido a las personas controlar y gestionar su salud en tiempo real. Además, la integración de las soluciones digitales de salud en la vida cotidiana ha permitido un seguimiento personalizado de la forma física, los patrones de sueño y los hábitos alimentarios, lo que está impulsando el crecimiento del mercado. Además, los servicios de telesalud y las aplicaciones móviles han hecho que la atención sanitaria sea más accesible y cómoda, lo que impulsa aún más el crecimiento del mercado. Además, el envejecimiento de la población mundial contribuye significativamente a la expansión del mercado de la salud y el bienestar. A medida que las personas envejecen, se hace cada vez más hincapié en un envejecimiento saludable y en mantener un estilo de vida activo, lo que ha dado lugar a un aumento de la demanda de productos y servicios que atienden a las necesidades específicas de las personas mayores, incluidos programas especializados de nutrición y fitness, servicios sanitarios y comunidades de jubilados que dan prioridad al bienestar integral. Además, la sostenibilidad y la conciencia medioambiental se han convertido en temas centrales del sector de la salud y el bienestar. Los consumidores buscan cada vez más productos que no sólo sean beneficiosos para su salud, sino también respetuosos con el medio ambiente, lo que ha propiciado el auge de los productos ecológicos y orgánicos, así como un mayor interés por las prácticas sostenibles en la fabricación y el envasado. Aparte de esto, la pandemia de COVID-19 ha acelerado varias tendencias dentro del mercado de la salud y el bienestar. La pandemia subrayó la importancia de la salud y el bienestar, impulsando a las personas a dar prioridad a su sistema inmunitario y a su salud en general. En consecuencia, se ha producido un aumento de la demanda de suplementos de refuerzo inmunitario, equipos de fitness domésticos y servicios de salud mental para hacer frente al estrés y la incertidumbre de los tiempos que corren.
Segmentación del sector de la salud y el bienestar:
IMARC Group ofrece un análisis de las tendencias clave en cada segmento del informe sobre el mercado mundial de la salud y el bienestar, junto con previsiones a nivel mundial, regional y nacional de 2024 a 2032. Nuestro informe ha categorizado el mercado basándose en el tipo de producto y su funcionalidad.
Desglose por tipo de producto:
- Alimentos y bebidas funcionales
- Productos de belleza y cuidado personal
- Medicamentos preventivos y personalizados
- Otros
Desglose por funciones:
- Nutrición y control del peso
- Corazón y salud intestinal
- Inmunidad
- Salud ósea
- Salud de la piel
- Otros
Distribución por regiones:
- Norteamérica
- Estados Unidos
- Canadá
- Europa
- Alemania
- Francia
- Reino Unido
- Italia
- España
- Rusia
- Otros
- Asia-Pacífico
- China
- Japón
- India
- Corea del Sur
- Australia
- Indonesia
- Otros
- América Latina
- Brasil
- México
- Argentina
- Colombia
- Chile
- Perú
- Otros
- Oriente Medio y África
- Turquía
- Arabia Saudí
- Irán
- Emiratos Árabes Unidos
- Otros
Panorama competitivo:
El informe ofrece un análisis exhaustivo del panorama competitivo del mercado mundial de la salud y el bienestar. También se ofrecen perfiles detallados de las principales empresas. Algunos de los principales actores del mercado son:
- Amway Corporation
- Bayer AG
- Danone S.A
- David Lloyd Leisure Ltd.
- Fitness First India Pvt Ltd.
- Herbalife International of America, Inc.
- Holland and Barrett Retail Limited
- L'Oréal SA
- Nestlé SA
- Procter & Gamble
- Unilever PLC
- Vitabiotics Ltd.
Principales ventajas para las partes interesadas:
- El informe de IMARC ofrece un análisis cuantitativo exhaustivo de varios segmentos de mercado, tendencias históricas y actuales del mercado, previsiones de mercado y dinámica del mercado de la salud y el bienestar de 2018 a 2032.
- El estudio ofrece la información más reciente sobre los motores del mercado, los retos y las oportunidades en el mercado mundial de la salud y el bienestar.
- El estudio traza un mapa de los mercados regionales líderes y de crecimiento más rápido. Además, permite a los interesados identificar los principales mercados nacionales de cada región.
- El análisis de las cinco fuerzas de Porter ayuda a las partes interesadas a evaluar el impacto de los nuevos participantes, la rivalidad competitiva, el poder del proveedor, el poder del comprador y la amenaza de sustitución. Ayuda a los interesados a analizar el nivel de competencia en el sector de la salud y el bienestar y su atractivo.
- El panorama competitivo permite a las partes interesadas comprender su entorno competitivo y ofrece una visión de las posiciones actuales de los principales actores del mercado.
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