1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Public Relations (PR) Tools Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Solution
6.1 Publishing Tools
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Social Media Monitoring and Management
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Content Creation and Distribution
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Data Aggregation, Monitoring, and Analysis
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Relationship Management
6.5.1 Market Trends
6.5.2 Market Forecast
7 Market Breakup by Deployment
7.1 Hosted
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 On-premises
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Application
8.1 Online Media
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Content Marketing
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Industry
9.1 BFSI
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Consumer Goods and Retail
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Government and Public Sector
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Healthcare
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 IT and Telecom
9.5.1 Market Trends
9.5.2 Market Forecast
9.6 Media and Entertainment
9.6.1 Market Trends
9.6.2 Market Forecast
10 Market Breakup by Region
10.1 North America
10.1.1 United States
10.1.1.1 Market Trends
10.1.1.2 Market Forecast
10.1.2 Canada
10.1.2.1 Market Trends
10.1.2.2 Market Forecast
10.2 Asia-Pacific
10.2.1 China
10.2.1.1 Market Trends
10.2.1.2 Market Forecast
10.2.2 Japan
10.2.2.1 Market Trends
10.2.2.2 Market Forecast
10.2.3 India
10.2.3.1 Market Trends
10.2.3.2 Market Forecast
10.2.4 South Korea
10.2.4.1 Market Trends
10.2.4.2 Market Forecast
10.2.5 Australia
10.2.5.1 Market Trends
10.2.5.2 Market Forecast
10.2.6 Indonesia
10.2.6.1 Market Trends
10.2.6.2 Market Forecast
10.2.7 Others
10.2.7.1 Market Trends
10.2.7.2 Market Forecast
10.3 Europe
10.3.1 Germany
10.3.1.1 Market Trends
10.3.1.2 Market Forecast
10.3.2 France
10.3.2.1 Market Trends
10.3.2.2 Market Forecast
10.3.3 United Kingdom
10.3.3.1 Market Trends
10.3.3.2 Market Forecast
10.3.4 Italy
10.3.4.1 Market Trends
10.3.4.2 Market Forecast
10.3.5 Spain
10.3.5.1 Market Trends
10.3.5.2 Market Forecast
10.3.6 Russia
10.3.6.1 Market Trends
10.3.6.2 Market Forecast
10.3.7 Others
10.3.7.1 Market Trends
10.3.7.2 Market Forecast
10.4 Latin America
10.4.1 Brazil
10.4.1.1 Market Trends
10.4.1.2 Market Forecast
10.4.2 Mexico
10.4.2.1 Market Trends
10.4.2.2 Market Forecast
10.4.3 Others
10.4.3.1 Market Trends
10.4.3.2 Market Forecast
10.5 Middle East and Africa
10.5.1 Market Trends
10.5.2 Market Breakup by Country
10.5.3 Market Forecast
11 SWOT Analysis
11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes
14 Price Analysis
15 Competitive Landscape
15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
15.3.1 Agility PR Solutions
15.3.1.1 Company Overview
15.3.1.2 Product Portfolio
15.3.2 Business Wire Inc
15.3.2.1 Company Overview
15.3.2.2 Product Portfolio
15.3.3 Cision AB
15.3.3.1 Company Overview
15.3.3.2 Product Portfolio
15.3.4 iPR Software Inc
15.3.4.1 Company Overview
15.3.4.2 Product Portfolio
15.3.5 Isentia
15.3.5.1 Company Overview
15.3.5.2 Product Portfolio
15.3.6 Meltwater Inc.
15.3.6.1 Company Overview
15.3.6.2 Product Portfolio
15.3.6.3 Financials
15.3.7 Onalytica
15.3.7.1 Company Overview
15.3.7.2 Product Portfolio
15.3.8 Onclusive Inc.
15.3.8.1 Company Overview
15.3.8.2 Product Portfolio
15.3.9 Outbrain Inc.
15.3.9.1 Company Overview
15.3.9.2 Product Portfolio
15.3.9.3 Financials
15.3.10 Prezly
15.3.10.1 Company Overview
15.3.10.2 Product Portfolio
List of Figures
Figure 1: Global: Public Relations Tools Market: Major Drivers and Challenges
Figure 2: Global: Public Relations Tools Market: Sales Value (in Billion US$), 2018-2023
Figure 3: Global: Public Relations Tools Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 4: Global: Public Relations Tools Market: Breakup by Solution (in %), 2023
Figure 5: Global: Public Relations Tools Market: Breakup by Deployment (in %), 2023
Figure 6: Global: Public Relations Tools Market: Breakup by Application (in %), 2023
Figure 7: Global: Public Relations Tools Market: Breakup by Industry (in %), 2023
Figure 8: Global: Public Relations Tools Market: Breakup by Region (in %), 2023
Figure 9: Global: Public Relations Tools (Publishing Tools) Market: Sales Value (in Million US$), 2018 & 2023
Figure 10: Global: Public Relations Tools (Publishing Tools) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 11: Global: Public Relations Tools (Social Media Monitoring and Management) Market: Sales Value (in Million US$), 2018 & 2023
Figure 12: Global: Public Relations Tools (Social Media Monitoring and Management) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 13: Global: Public Relations Tools (Content Creation and Distribution) Market: Sales Value (in Million US$), 2018 & 2023
Figure 14: Global: Public Relations Tools (Content Creation and Distribution) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 15: Global: Public Relations Tools (Data Aggregation, Monitoring, and Analysis) Market: Sales Value (in Million US$), 2018 & 2023
Figure 16: Global: Public Relations Tools (Data Aggregation, Monitoring, and Analysis) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 17: Global: Public Relations Tools (Relationship Management) Market: Sales Value (in Million US$), 2018 & 2023
Figure 18: Global: Public Relations Tools (Relationship Management) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 19: Global: Public Relations Tools (Hosted) Market: Sales Value (in Million US$), 2018 & 2023
Figure 20: Global: Public Relations Tools (Hosted) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 21: Global: Public Relations Tools (On-premises) Market: Sales Value (in Million US$), 2018 & 2023
Figure 22: Global: Public Relations Tools (On-premises) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 23: Global: Public Relations Tools (Online Media) Market: Sales Value (in Million US$), 2018 & 2023
Figure 24: Global: Public Relations Tools (Online Media) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 25: Global: Public Relations Tools (Content Marketing) Market: Sales Value (in Million US$), 2018 & 2023
Figure 26: Global: Public Relations Tools (Content Marketing) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 27: Global: Public Relations Tools (BFSI) Market: Sales Value (in Million US$), 2018 & 2023
Figure 28: Global: Public Relations Tools (BFSI) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 29: Global: Public Relations Tools (Consumer Goods and Retail) Market: Sales Value (in Million US$), 2018 & 2023
Figure 30: Global: Public Relations Tools (Consumer Goods and Retail) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 31: Global: Public Relations Tools (Government and Public Sector) Market: Sales Value (in Million US$), 2018 & 2023
Figure 32: Global: Public Relations Tools (Government and Public Sector) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 33: Global: Public Relations Tools (Healthcare) Market: Sales Value (in Million US$), 2018 & 2023
Figure 34: Global: Public Relations Tools (Healthcare) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 35: Global: Public Relations Tools (IT and Telecom) Market: Sales Value (in Million US$), 2018 & 2023
Figure 36: Global: Public Relations Tools (IT and Telecom) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 37: Global: Public Relations Tools (Media and Entertainment) Market: Sales Value (in Million US$), 2018 & 2023
Figure 38: Global: Public Relations Tools (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 39: North America: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 40: North America: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 41: United States: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 42: United States: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 43: Canada: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 44: Canada: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 45: Asia-Pacific: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 46: Asia-Pacific: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 47: China: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 48: China: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 49: Japan: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 50: Japan: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 51: India: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 52: India: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 53: South Korea: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 54: South Korea: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 55: Australia: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 56: Australia: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 57: Indonesia: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 58: Indonesia: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 59: Others: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 60: Others: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 61: Europe: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 62: Europe: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 63: Germany: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 64: Germany: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 65: France: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 66: France: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 67: United Kingdom: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 68: United Kingdom: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 69: Italy: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 70: Italy: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 71: Spain: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 72: Spain: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 73: Russia: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 74: Russia: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 75: Others: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 76: Others: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 77: Latin America: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 78: Latin America: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 79: Brazil: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 80: Brazil: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 81: Mexico: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 82: Mexico: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 83: Others: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 84: Others: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 85: Middle East and Africa: Public Relations Tools Market: Sales Value (in Million US$), 2018 & 2023
Figure 86: Middle East and Africa: Public Relations Tools Market: Breakup by Country (in %), 2023
Figure 87: Middle East and Africa: Public Relations Tools Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 88: Global: Public Relations Tools Industry: SWOT Analysis
Figure 89: Global: Public Relations Tools Industry: Value Chain Analysis
Figure 90: Global: Public Relations Tools Industry: Porter's Five Forces Analysis
List of Tables
Table 1: Global: Public Relations Tools Market: Key Industry Highlights, 2023 and 2032
Table 2: Global: Public Relations Tools Market Forecast: Breakup by Solution (in Million US$), 2024-2032
Table 3: Global: Public Relations Tools Market Forecast: Breakup by Deployment (in Million US$), 2024-2032
Table 4: Global: Public Relations Tools Market Forecast: Breakup by Application (in Million US$), 2024-2032
Table 5: Global: Public Relations Tools Market Forecast: Breakup by Industry (in Million US$), 2024-2032
Table 6: Global: Public Relations Tools Market Forecast: Breakup by Region (in Million US$), 2024-2032
Table 7: Global: Public Relations Tools Market: Competitive Structure
Table 8: Global: Public Relations Tools Market: Key Players