Preserved Flowers Market

Market Overview:

The global preserved flowers market size reached US$ 177.1 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 259.1 Million by 2032 exhibiting a growth rate (CAGR) of 4.32% during 2024-2032. The low maintenance, sustainability, versatility in design, and allergen-free nature represent some of the key factors driving the market.

Preserved flowers, also known as eternal or everlasting flowers, are natural flowers that have been preserved to extend their lifespan. Unlike fresh-cut flowers that wilt and decay within a short period, preserved flowers maintain their natural beauty and texture for an extended period, typically several months to years. The preservation process involves treating the flowers with a special solution that replaces sap and moisture, halting the natural aging process. This solution often consists of a mixture of glycerin and other plant-based substances. The flowers are immersed in this solution, allowing them to absorb it gradually over a certain period. As the flowers absorb the solution, it replaces the water and sap within their tissues, preserving their original shape, color, and texture. Preserved flowers offer several advantages over fresh-cut flowers. They require minimal maintenance since they no longer need water or sunlight to survive. This makes them ideal for environments where live plants or fresh flowers may not be practical, such as in spaces with limited natural light or in areas with extreme temperatures.

Preserved Flowers Market Trends:

One of the primary factors driving the market is their longevity and durability. Preserved flowers can retain their beauty for an extended period, often ranging from several months to years, without wilting or decaying. This makes them an attractive option for individuals and businesses seeking long-lasting floral arrangements and decorations. Additionally, preserved flowers require minimal maintenance compared to fresh cut flowers. They do not need water or sunlight to survive, eliminating the need for regular care and attention. This low-maintenance aspect appeals to busy individuals, businesses, and event planners who want to enjoy the beauty of flowers without the hassle of regular upkeep. Other than this, the growing concern about environment sustainability has also escalated the demand for preserved flowers. Unlike fresh cut flowers that have a short lifespan and contribute to waste, preserved flowers are a more sustainable choice. They are harvested at their peak and treated to maintain their beauty by reducing the need for constant flower replacements. This aligns with the preferences of eco-conscious consumers who seek eco-friendly and sustainable alternatives. Furthermore, preserved flowers offer a wide range of design possibilities. They come in various species, colors, and arrangements, providing flexibility and creativity in floral designs. These flowers are also used in floral bouquets, centerpieces, wreaths, wall art, and other decorative applications, making them popular among individuals, interior designers, event planners, and businesses looking for unique and long-lasting floral arrangements. In line with this, fresh cut flowers may trigger allergies in some individuals due to pollen and other allergens. However, preserved flowers are allergen-free and hypoallergenic since they undergo a preservation process that removes potential allergens. This makes them a suitable option for people with allergies or sensitivities who still want to enjoy the beauty of flowers without the risk of allergic reactions.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global preserved flowers market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on the flower type, preservation technique, price, and distribution channel.

Flower Type Insights:

• Rose
• Orchid
• Gardenia
• Lavender
• Carnation
• Peony
• Others
   

The report has provided a detailed breakup and analysis of the preserved flowers market based on the flower type. This includes rose, orchid, gardenia, lavender, carnation, peony, and others. According to the report, rose represented the largest segment.

Preservation Technique Insights:

• Air Drying
• Glycerin
• Silica Gel
• Pressing
• Sand
• Others
   

A detailed breakup and analysis of the preserved flowers market based on the preservation technique has also been provided in the report. This includes air drying, glycerin, silica gel, pressing, sand, and others. According to the report, glycerin accounted for the largest market share.

Price Insights:

• Low
• Medium
• High
   

The report has provided a detailed breakup and analysis of the preserved flowers market based on the price. This includes low, medium, and high. According to the report, medium represented the largest segment.

Distribution Channel Insights:

• Online
• Offline
   

A detailed breakup and analysis of the preserved flowers market based on the distribution channel has also been provided in the report. This includes online and offline. According to the report, offline accounted for the largest market share.

Regional Insights:

• North America
  • United States
  • Canada
• Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Others
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
• Latin America
  • Brazil
  • Mexico
  • Others
• Middle East and Africa
   

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for preserved flowers. Some of the factors driving the North America preserved flowers market included rising demand for long-lasting floral arrangements, popularity of sustainable and eco-friendly products, and increasing use of preserved flowers in various occasions and events.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the global preserved flowers market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Amorosa Inc. Limited, Eternal Roses Inc., Excellent flowers Inc., Florever Co. Ltd., Fora NatureLtd., Iluba, Market Blooms, Ohchi Nursery Ltd., Phocealys, Roseamor, Shida Preserved Flowers Ltd., Verdi UK Limited, and Verdissimo Forever Young S.A.,etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Report Coverage:

Key Questions Answered in This Report:

• How has the global preserved flowers market performed so far, and how will it perform in the coming years?
• What are the drivers, restraints, and opportunities in the global preserved flowers market?
• What is the impact of each driver, restraint, and opportunity on the global preserved flowers market?
• What are the key regional markets?
• Which countries represent the most attractive preserved flowers market?
• What is the breakup of the market based on the flower type?
• Which is the most attractive flower type in the preserved flowers market?
• What is the breakup of the market based on the preservation technique?
• Which is the most attractive preservation technique in the preserved flowers market?
• What is the breakup of the market based on price?
• Which is the most attractive price in the preserved flowers market?
• What is the breakup of the market based on distribution channel?
• Which is the most attractive distribution channel in the preserved flowers market?
• What is the competitive structure of the global preserved flowers market?
• Who are the key players/companies in the global preserved flowers market?

Key Benefits for Stakeholders:

• IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the preserved flowers market from 2018-2032.
• The research study provides the latest information on the market drivers, challenges, and opportunities in the global preserved flowers market.
• The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the preserved flowers industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.