Premium Motorcycle Helmets Market

Premium Motorcycle Helmets Market Size:

The global premium motorcycle helmets market size reached US$ 1,086.9 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 1,718.2 Million by 2032, exhibiting a growth rate (CAGR) of 5.1% during 2024-2032. There are various factors that are driving the market, which include the growing demand for more features, rising focus on enhanced rider safety, increasing need for comfortable riding experience, and preferences for customizable designs and styles.

Premium Motorcycle Helmets Market Analysis:

• Major Market Drivers: One of the key market drivers include safety concerns and regulations. Moreover, there is an increase in the sales of motorcycles, which is acting as another growth-inducing factor.
• Key Market Trends: The rising focus on enhanced rider safety, along with the increasing need for a comfortable riding experience, are main trends in the market.
• Geographical Trends: North America exhibits a clear dominance, accounting for the biggest market share owing to the well-established motorcycle culture. 
• Competitive Landscape: Numerous market players in the premium motorcycle helmets industry report are AGV (Dainese S.p.A), Bell Helmets, Shoei Co., Ltd., Schuberth GmbH, Arai Helmet, Inc., HJC Helmets, Lazer Helmets, SHARK Helmets, SAS, Nolan Helmets SpA, OGK Kabuto Co. Ltd., Suomy Motorsport srl, Airoh (Locatelli S.p.a. Company). , among many others.
• Challenges and Opportunities: The high cost of premium helmets and increasing pressure on manufacturers to adopt sustainable practices and materials are key market challenges. Nonetheless, the expanding online sales channels and leveraging e-commerce platforms to reach a broader consumer base, coupled with the utilization of biodegradable materials and recycled components, is projected to overcome these challenges and offer market opportunities.
   

Premium Motorcycle Helmets Market Trends:

Rising Focus on Enhanced Safety

There is an increase in the focus on maintaining enhanced safety among individuals while driving motorcycles. People are becoming aware about the importance of using safety gears. Motorcycle enthusiasts and professional riders demand high-performance gear that ensures maximum safety. Premium helmets are designed to provide comprehensive protection including better coverage of the head and face, improved impact absorption, and reduced rotational forces during accidents. In addition, key manufacturers are continuously improving safety features in their premium product lines. For instance, on 10 August 2023, SteelBird Hi-Tech India Limited, Asia’s largest helmet manufacturer, launched its new helmet model, the IGN-8 from the classy IGNITE Series, which combines both style and safety. IGN-8 Helmets is a revolutionary helmet that sets a new benchmark in safety, comfort, and aesthetics. With an array of unique features and certifications, IGN-8 offers riders an unmatched experience on the road. IGN-8 proudly meets the rigorous safety standards set by both the Department of Transportation (DOT) FMVSS No. 218 in the United States and Bureau of Indian Standards (BIS) IS 4151:2015 in India.

Increasing Need for Comfortable Riding Experience

The rising need for a comfortable riding experience is propelling the premium motorcycle helmets market growth. Riders often engage in long-distance touring and extended rides, making comfort a critical factor. Premium helmets are designed with features that reduce pressure points and fatigue, ensuring a more comfortable experience for prolonged periods. Premium helmets incorporate sophisticated ventilation systems that enhance airflow, helping to keep riders cool and reduce sweat buildup. These systems often include multiple vents, exhaust ports, and moisture-wicking liners, which significantly improve comfort, especially in hot and humid conditions. Furthermore, premium helmets are ergonomically designed to fit the contours of the head more precisely. This reduces pressure on the head and neck, distributes weight evenly, and minimizes discomfort to rider, thereby leading to a positive premium motorcycle helmets industry outlook. On 1 February 2024, Givi launched its latest flip-up motorcycle helmet in the form of the new Givi X.27 Tourer model. It is aimed at adventure touring, mixing both on- and off-road capabilities with a design intended to remain comfortable over long distances. Built in a modular, or flip-up, design, the X.27 Tourer comes with Dual P/J homologation, which means it is approved both with the chin bar raised and lowered, as well as ECE 22.06 certification.

Growing Demand for More Features

The escalating demand for premium motorcycle helmets with more features is supporting the market growth. Premium helmets often offer customization options, allowing riders to choose specific features, colors, and designs that suit their preferences. This level of personalization adds to the overall satisfaction and comfort of the rider, thereby creating a positive premium motorcycle helmets market outlook. Many premium helmets are equipped with integrated communication systems such as Bluetooth connectivity for hands-free calling, music, and navigation. These features allow riders to stay connected without the need for additional accessories, improving convenience and comfort during rides. Moreover, clear visibility is crucial for safety and comfort. Premium helmets often come with high-quality visors that offer ultraviolet (UV) protection, anti-scratch coatings, and integrated anti-fog systems. These features ensure clear vision in various weather conditions, enhancing rider comfort and safety. Companies are integrating these features to attract a wider consumer base. For example, on 28 March 2023, Caberg launched the newest motorcycle helmet of its 2023 line-up: the Caberg Levo X, a new modular (flip-up) helmet. Caberg utilized two front air intakes, paired with two rear extraction ports to offer optimal comfort even in the most extreme conditions. It features a panoramic ultra-wide visor that offers 82-degrees of vision. There is also a pinlock max vision anti-fog lens, and an integrated double visor Tech sun visor.

Premium Motorcycle Helmets Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global and regional for 2024-2032. Our report has categorized the market based on type, material type, technology, and end-user.

Breakup by Type:

• Full Face 
• Open Face
• Flip-Up
• Others
   

Full face accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the type. This includes full face, open face, flip-up, and others. According to the report, full face represented the largest segment.

Full face helmets cover the entire head including the chin and mouth and offer the best protection. They strike a compromise between safety and comfort, making sure that riders don't experience discomfort when wearing them for longer period. Advanced ventilation systems are incorporated into premium types of full-face helmets to mitigate the risk of heat buildup and sweating. These include intake and exhaust vents that are positioned to maximize airflow and keep the rider cool. Moreover, top companies are investing in these kinds of helmets to offer enhanced driver experience. For instance, on 6 June 2023, AIROH unveiled its flagship premium helmet, MATRYX, an ECE 2206 homologated full-face helmet that is equipped with an innovative ventilation system and exclusive inner linings that guarantee maximum comfort. With an attractive design, it is aimed at all those looking for innovation and safety. Designed inside the AIROH wind tunnel, MATRYX promises to guide the rider towards ever greater and more important goals, which leads to a favorable premium motorcycle helmets market forecast.

Breakup by Material Type:

• Kevlar
• Fiber Glass
• Carbon Fiber
• Plastics
• Others
   

Fiber glass holds the largest share of the industry

A detailed breakup and analysis of the market based on the material type have also been provided in the report. This includes Kevlar, fiber glass, carbon fiber, plastics, and others. According to the report, fiber glass accounted for the largest market share.

Fiber glass is known for its high strength-to-weight ratio. This means that helmets made from fiber glass are exceptionally strong and can withstand significant impact, providing excellent protection for riders. Despite its strength, fiberglass is relatively lightweight compared to other materials. This makes helmets more comfortable for long rides, reducing fatigue and strain on the rider's neck and shoulders. Moreover, fiber glass is generally more affordable than other high-end materials like carbon fiber, making it a popular choice for premium helmets that offer a balance of cost and performance. This affordability allows manufacturers to produce high-quality helmets at a price point accessible to a broader range of consumers and increase their premium motorcycle helmets market revenue.

Breakup by Technology:

• Conventional Premium Helmets
• Smart Helmets
   

The report has provided a detailed breakup and analysis of the market based on the technology. This includes conventional premium helmets and smart helmets.

Conventional premium helmets are made from advanced materials such as fiberglass, carbon fiber, and Kevlar, offering excellent protection and durability. They include multi-directional impact protection systems (MIPS), reinforced chin guards, and superior padding for enhanced impact absorption. They have features like ergonomic designs, moisture-wicking liners, advanced ventilation systems, and noise reduction technology to ensure rider comfort. Furthermore, increasing awareness about road safety and stringent government regulations worldwide is impelling the market growth.

Smart helmets have built-in Bluetooth for hands-free calling, music streaming, and global positioning navigation (GPS). They include crash detection, emergency alerts, and real time monitoring systems. Certain models incorporate augmented reality (AR) for enhanced situational awareness and navigation assistance. Furthermore, smart helmets allow for connectivity with mobile apps for route planning, ride tracking, and helmet customization.

Breakup by End-User:

• Commuters
• Racers
   

Racers exhibit a clear dominance in the market 

A detailed breakup and analysis of the market based on the end-user have also been provided in the report. This includes commuters and racers. According to the report, racers accounted for the largest market share.

Racers require helmets that meet the highest safety standards due to the high-risk nature of racing. Premium helmets provide advanced protection features, such as multi-directional impact protection systems (MIPS), reinforced chin guards, and superior impact absorption. Racers benefit from helmets equipped with the latest technology and have features like aerodynamic designs, advanced ventilation systems, noise reduction, and integrated communication systems. These characteristics are crucial for enhancing performance and safety during races. Racers often require helmets that offer a precise fit to ensure comfort and stability during high-speed rides. Premium helmets provide customizable padding, ergonomic designs, and moisture-wicking liners, which are essential for maintaining focus and performance on the track. Furthermore, top companies are unveiling helmets that are specially designed for racers to help them win the races. For example, on January 2023, Alpinestars introduced the all-new first-ever road racing helmet for 2023 MotoGP season. Jorge Martin, a Spanish Grand Prix motorcycle racer who represents Pramac Racing was the first rider of the 2023 MotoGP season to wear the Alpinestars' new helmet.

Breakup by Region:

• North America
• Europe
• Asia Pacific
• Middle East and Africa
• Latin America
   

North America leads the market, accounting for the largest premium motorcycle helmets market share

The report has also provided a comprehensive analysis of all the major regional markets, which include North America, Europe, Asia Pacific, Middle East and Africa, and Latin America. According to the report, North America represents the largest regional market for premium motorcycle helmets.

People in the North American region are investing in premium products including high-quality motorcycle helmets that offer enhanced safety and comfort features. The region has a well-established motorcycle culture with a significant number of enthusiasts and professional riders. This cultural affinity towards motorcycling drives the demand for premium helmets that offer superior protection and performance. In addition, governing agencies in the North America region are enforcing strict safety regulations for motorcycle riders. Helmets that meet or exceed certain standards certification are mandatory. These initiatives by governing authorities of the region shows premium motorcycle helmets market insights. Apart from this, various players in the market are entering the market to provide enhanced features in helmets with affordable price ranges. For instance, on 13 April 2024, MT Helmets announced its entry into the US market, on the same weekend as the Americas GP. The new generation of MT Helmets offers an unbeatable safety-price ratio, a compelling advantage as it enters the demanding American market. The commercial team introducing the brand to the US will be led by Spanish rider Xavi Forés, who will play a crucial role in this project.

Competitive Landscape:

• The premium motorcycle helmets market research report has also provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the major market players in the premium motorcycle helmets industry include AGV (Dainese S.p.A), Bell Helmets, Shoei Co., Ltd., Schuberth GmbH, Arai Helmet, Inc., HJC Helmets, Lazer Helmets, SHARK Helmets, SAS, Nolan Helmets SpA, OGK Kabuto Co. Ltd., Suomy Motorsport srl, and Airoh (Locatelli S.p.a. Company).
  
  (Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
   
• Key players in the market are integrating smart technologies into their helmets such as Bluetooth communication systems, heads-up displays (HUD), noise-cancellation features, and crash detection sensors. They are using lightweight yet durable materials like carbon fiber, Kevlar, and advanced composites to enhance safety and comfort. Companies are developing multi-directional impact protection systems (MIPS) and other advanced safety features to provide better protection against rotational forces during impacts. They are also ensuring that helmets meet or exceed safety certifications. Furthermore, they are offering customizable options for fit, color, graphics, and additional features to cater to premium motorcycle helmets market dynamics. Besides this, companies are expanding their facilities to increase their market presence. For example, on 13 March 2024, Steelbird Hi-Tech India, one of the world’s largest helmet manufacturers, announced its ambitious plans to expand its manufacturing footprint and product offerings as it commemorates 60th anniversary. The company plans to invest INR 250 Crore in Hosur, Tamil Nadu towards setting up a new manufacturing facility to meet original equipment manufacturer (OEM) and aftermarket demand. As part of its 60th anniversary, Steelbird launched SBA-17 RDX open-face helmet, which features a durable thermoplastic shell, replaceable cheek pads, high-density EPS for impact protection, and a scratch-resistant polycarbonate visor with an integrated Inner Sun Shield. 

Premium Motorcycle Helmets Market News:

• 17 January 2023: Ignyte Helmet expanded its range of helmets with the new IGN-7 ECE 22.06. The new helmet meets BIS standards and is also the first made-in-India helmet to have received the more stringent Economic Commission for Europe 22.06 (ECE 22.06) certification. The helmet also comes with a Pinlock 70 anti-fog lens that also meets the 22.06 standards, which set a limit of diffusion of just 10% after abrasion.
• 15 March 2024: NEXX introduced the third-generation X.WED3 adventure helmet that is more refined, durable, and safer than its predecessor. The new helmet has gone through rigorous testing, having done around 200,000 km in the most remote locations around the world to ensure that every small detail is perfectly designed for any adventure. The new helmet’s shell itself is made of ultralight and highly impact-resistant X-PRO carbon fiber.
• 28 April 2023: KASK introduced the Primero series of safety helmets. The new Primero series is the result of 20 years of KASK helmet design and manufacturing innovations. Primero safety helmets are available in vented shell and in a variety of colors including the popular Hi-Viz Fluo options.

Premium Motorcycle Helmets Market Report Scope:

Key Questions Answered in This Report:

• How has the global premium motorcycle helmets market performed so far, and how will it perform in the coming years?
• What are the drivers, restraints, and opportunities in the global market?
• What is the impact of each driver, restraint, and opportunity on the global market?
• What are the key regional markets?
• What is the breakup of the market based on the type?
• Which is the most attractive type in the market?
• What is the breakup of the market based on the material type?
• Which is the most attractive material type in the market?
• What is the breakup of the market based on the technology?
• Which is the most attractive technology in the market?
• What is the breakup of the market based on the end-user?
• Which is the most attractive end-user in the market?
• What is the competitive structure of the market?
• Who are the key players/companies in the global premium motorcycle helmets market?

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the market from 2018-2032.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the global market.
• The study maps the leading, as well as the fastest-growing, regional markets.
• Porter's five forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the premium motorcycle helmets industry and its attractiveness.
• The competitive landscape allows stakeholders to understand their competitive environment and provides insight into the current positions of key players in the market.