Omega 3 Supplements Market

Omega 3 Supplements Market Size:

The global omega 3 supplements market size reached US$ 7.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 14.7 Billion by 2032, exhibiting a growth rate (CAGR) of 7.06% during 2024-2032. The market is driven by increasing health awareness, rising prevalence of cardiovascular diseases, growing demand for dietary supplements, several health benefits associated with omega-3 supplements and the rising aging population.

Omega 3 Supplements Market Analysis:

• Major Market Drivers: The omega-3 supplements market is driven by increasing awareness of the health benefits associated with omega-3 supplements, including improved cardiovascular health, cognitive function, and anti-inflammatory properties that is responsible for omega 3 supplements market recent developments. The rising prevalence of lifestyle-related diseases, such as heart disease and arthritis, fuels demand for these supplements. Additionally, the growing aging population seeks omega-3 for its potential in managing age-related conditions. The expanding consumer preference for preventive healthcare and dietary supplements further propels market growth. Increased research and endorsements by healthcare professionals and nutritionists also contribute to the heightened demand for omega-3 supplements globally.
• Key Market Trends: Key trends that are responsible for omega 3 supplements market growth include a shift toward plant-based and algae-derived omega-3 products, catering to the vegan and vegetarian consumer base. There is a rising demand for high-concentration omega-3 supplements, providing enhanced health benefits with lower dosages. Innovations in product formulations, such as gummies and flavored oils, are making omega-3 supplements more palatable and convenient, especially for children and older adults. Furthermore, sustainable sourcing practices and eco-friendly packaging are gaining traction, reflecting growing consumer consciousness about environmental impacts. The trend toward online retail and personalized nutrition plans is also shaping the market dynamics.
• Geographical Trends: In North America, the omega-3 supplements market is experiencing robust growth, driven by high consumer awareness and a well-established supplement industry. The region's aging population, coupled with a high prevalence of chronic diseases like cardiovascular disorders, drives demand for omega-3 supplements. The United States leads the market due to strong healthcare infrastructure and proactive health management practices. Additionally, the presence of major market players and extensive marketing efforts contribute to market expansion. Rising trends in preventive healthcare and dietary supplementation further escalate omega 3 supplements demand.
• Competitive Landscape: Some of the major market players in the omega 3 supplements industry include 1-800-Flowers.com Inc., Aker BioMarine ASA, Carlson Labs, Green Pasture Products LLC, KD Pharma Group, Natrol LLC, Nordic Naturals Inc., Now Foods, NutriGold Inc., OmegaBrite, Optimum Nutrition Inc. (Glanbia Performance Nutrition Inc.), Pharma Nord and The Bountiful Company, among many others.
• Challenges and Opportunities: Challenges in the omega-3 supplements market include fluctuating raw material costs, particularly fish oil, and concerns over sustainability and overfishing. The potential for fishy aftertaste and gastrointestinal side effects can also deter some consumers. Regulatory hurdles and varying global standards for dietary supplements pose additional challenges. However, opportunities abound in the development of plant-based and algae-derived omega-3 products, appealing to vegetarian and environmentally conscious consumers. Technological advancements in encapsulation and flavor masking can enhance product appeal. Expanding market penetration in emerging economies and leveraging digital platforms for marketing and distribution also present significant growth prospects.

Omega 3 Supplements Market Trends:

Increasing Consumer Awareness and Demand for Health Benefits

One of the significant trends in the omega 3 supplements market is the growing consumer awareness regarding the health benefits of omega 3 fatty acids. Omega 3s are crucial for heart health, cognitive function, and reducing inflammation, driving demand among health-conscious consumers. According to the Center for Disease Control (CDC), approximately 7.8% of U.S. adults reported using omega 3 supplements between 2017 and 2018, reflecting a growing trend toward these health products. This trend is further supported by numerous studies and government health recommendations advocating for omega 3 intake, leading to an increased adoption rate of these supplements among various age groups. As awareness continues to rise, the market is expected to see sustained growth, with consumers seeking high-quality and reputable sources for their omega 3 needs.

Surge in Demand for Plant-Based Omega 3 Supplements

The demand for plant-based omega 3 supplements is surging as more consumers adopt vegetarian and vegan lifestyles. Traditionally sourced from fish oil, omega 3 supplements are now increasingly derived from algae, flaxseed, and chia seeds to cater to this demographic. According to the 2012 National Health Interview Survey, which included a comprehensive survey on complementary health approaches in the United States, fish oil supplements are the nonvitamin/nonmineral natural products mostly taken by adults and children. This trend has led to innovations in supplement formulations and a broader product range in the market. As plant-based diets continue to gain popularity, the demand for non-animal omega 3 sources is expected to grow, presenting new opportunities for market players.

Technological Advancements in Omega 3 Extraction and Production

Technological advancements in the extraction and production of omega 3 supplements are transforming the market. Innovations such as supercritical CO2 extraction and molecular distillation have improved the purity, potency, and sustainability of omega 3 products. The National Institute of Health (NIH) has recognized these advanced methods as effective in maintaining the integrity of the fatty acids, ensuring higher quality supplements. A report from the U.S. Food and Drug Administration indicates that such technologies have enabled manufacturers to produce omega 3 supplements with higher bioavailability and fewer contaminants. This trend enhances product efficacy and aligns with the growing consumer demand for clean, potent, and safe supplements, driving market growth and encouraging further technological investment in the industry.

Omega 3 Supplements Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on source, form, functionality, distribution channel, and end user.

Breakup by Source:

• Fish Oil
• Krill Oil
• Algae Oil
• Others
   

Fish oil accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the source. This includes fish oil, krill oil, algae oil, others. According to the report, fish oil represented the largest segment.

As per the omega 3 supplements market overview, fish oil is the largest segment by source due to its high concentration of EPA and DHA, which are essential for various health benefits, particularly cardiovascular health. Fish oil supplements are extensively researched and recommended by health professionals for their efficacy. According to the National Institutes of Health (NIH), fish oil is a prevalent source of omega 3s, widely used for its proven benefits in reducing inflammation and supporting heart health. Additionally, the widespread availability and established consumer trust in fish oil products further bolster their market dominance. This preference is reflected in the consistent demand for fish oil-based omega 3 supplements across various demographics, reinforcing their leading position in the market.

Breakup by Form:

• Tablets
• Capsules
• Soft Gels
• Others
   

Soft Gels holds the largest share of the industry

A detailed breakup and analysis of the market based on the form have also been provided in the report. This includes tablets, capsules, soft gels, and others. According to the report, soft gels accounted for the largest market share.

Soft gels are the largest segment by form in the omega 3 supplements market due to their convenience, ease of swallowing, and superior bioavailability. Soft gels effectively encapsulate omega 3 oils, preventing oxidation and enhancing shelf life. According to the National Center for Complementary and Integrative Health (NCCIH), soft gel forms are preferred for their ability to deliver higher doses of omega 3s with fewer gastrointestinal side effects compared to liquid or tablet forms. Additionally, the user-friendly nature of soft gels makes them popular among consumers, contributing to their dominance in the market. This preference is reflected in the widespread availability and consumer choice for soft gel omega 3 supplements across various retail channels and it is positively influencing the omega 3 supplements market outlook.

Breakup by Functionality:

• Cardiovascular Health
• Brain, Nervous System and Mental Health
• Eye Diseases
• Diabetes
• Others
   

Cardiovascular Health represents the leading market segment 

The report has provided a detailed breakup and analysis of the market based on the functionality. This includes cardiovascular health, brain, nervous system and mental health, eye diseases, diabetes, and others. According to the report, cardiovascular health represented the largest segment.

Cardiovascular health is the largest segment by functionality in the market due to the well-documented benefits of omega 3 fatty acids in supporting heart health. Omega 3s, particularly EPA and DHA, are known to reduce triglyceride levels, lower blood pressure, and decrease the risk of heart disease. According to the National Center for Complementary and Integrative Health (NCCIH), high doses of omega 3 fatty acids can significantly reduce triglyceride levels, a key factor in cardiovascular health. Furthermore, the American Heart Association recommends omega 3 supplements for individuals with a history of coronary heart disease. This widespread endorsement and proven efficacy drive the demand for omega 3 supplements focused on cardiovascular health, thus generating a positive omega 3 supplements market revenue.

Breakup by Distribution Channel:

• OTC
• Prescribed
   

OTC exhibits a clear dominance in the market 

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes OTC and prescribed. According to the report, OTC accounted for the largest market share.

The over the counter (OTC) segment is the largest by distribution channel in the omega 3 supplements market, driven by ease of access and consumer preference for self-medication. OTC availability allows consumers to purchase supplements without a prescription, making it convenient and accessible. According to the National Institute of Health, fish oil supplements are the nonvitamin/nonmineral natural product most commonly taken by both adults and children. This trend is bolstered by extensive retail networks, including pharmacies, supermarkets, and online platforms, providing consumers with a variety of options and brands. The growing emphasis on preventive healthcare and the rising popularity of wellness products further contribute to the dominance of the OTC distribution channel in this market.

Breakup by End User:

• Adults
• Geriatric
• Pregnant Women
• Children
• Infants
   

Adults dominate the market

The report has provided a detailed breakup and analysis of the market based on the end user. This includes adults, geriatric, pregnant women, children, and infants. According to the report, adults represented the largest segment.

Adults represent the largest segment by end-user in the omega 3 supplements market, driven by increasing health awareness and proactive health management. Adults are more likely to adopt dietary supplements to prevent chronic diseases, improve cognitive function, and enhance cardiovascular health. According to the CDC, 57.6% of U.S. adults reported using dietary supplements, including omega 3, in 2017-2018. This omega 3 supplements market forecast is attributed to extensive health campaigns and research highlighting the benefits of omega 3s. Additionally, the aging population and rising incidence of lifestyle-related health issues further propel the demand for omega 3 supplements among adults, making them the dominant consumer group in the market.

Breakup by Region:

• North America
  • United States
  • Canada
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
• Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
• Latin America
  • Brazil
  • Mexico
  • Others
• Middle East and Africa
   

North America leads the market, accounting for the largest omega 3 Supplements market share

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest regional market for omega 3 supplements.

North America is the largest segment by region in the omega 3 supplements market, primarily due to high consumer awareness and demand for health and wellness products. The region's population is increasingly health-conscious, with a significant emphasis on dietary supplements for preventing chronic diseases and enhancing overall health. According to the CDC, 57.6% of U.S. adults used dietary supplements, including omega 3, in 2017-2018. This high usage is driven by extensive research and recommendations from health authorities, promoting the benefits of omega 3 for heart and cognitive health. Additionally, strong distribution networks and a high standard of living further support the market's growth in North America.

Competitive Landscape:

• The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the major omega 3 supplements companies include 1-800-Flowers.com Inc., Aker BioMarine ASA, Carlson Labs, Green Pasture Products LLC, KD Pharma Group, Natrol LLC, Nordic Naturals Inc., Now Foods, NutriGold Inc., OmegaBrite, Optimum Nutrition Inc. (Glanbia Performance Nutrition Inc.), Pharma Nord and The Bountiful Company.

  (Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

• Several companies are focusing on product innovation, strategic acquisitions, and expanding their distribution networks to gain a competitive edge. For instance, A DHA Starter Kit and an algal omega-3 supplement have been introduced by Orlo Nutrition to support the systems of the brain, heart, joints, and body. This move strengthens their product portfolio and appeals to environmentally conscious consumers, enhancing their market position. Additionally, advancements in encapsulation technology and sustainable sourcing practices are becoming crucial for maintaining consumer trust and driving growth.

Omega 3 Supplements Market News:

• On July 20, 2023, Omega-3 fatty acids appeared promising for maintaining lung health, according to new evidence from a large, multi-faceted study in healthy adults supported by the National Institutes of Health. The study provides the strongest evidence to date of this association and underscores the importance of including omega-3 fatty acids in the diet, especially given that many Americans do not meet current guidelines.

Omega 3 Supplements Market Report Scope:

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the omega 3 supplements market from 2018-2032.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the global omega 3 supplements market.
• The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
• Porter's five forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the omega 3 supplements industry and its attractiveness.
• The competitive landscape allows stakeholders to understand their competitive environment and provides insight into the current positions of key players in the market.