North America Mattress Market

North America Mattress Market Overview:

The North America mattress market size reached USD 10.97 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 17.66 Billion by 2033, exhibiting a growth rate (CAGR) of 5.40% during 2025-2033. The market is driven by the increasing consumer focus on health and wellness, rising demand for eco-friendly and sustainable products, and technological advancements in sleep solutions. Growing awareness regarding sleep disorders, rapid urbanization, and the popularity of online retail channels further fuel market expansion, alongside product innovations such as smart mattresses and customizable sleep options.

North America Mattress Market Trends:

Rising Demand for Eco-Friendly and Sustainable Mattresses

The market is witnessing a significant shift toward eco-friendly and sustainable products. Consumers are increasingly prioritizing environmentally conscious choices, driven by growing awareness of climate change and the impact of non-biodegradable materials. Mattress manufacturers are responding to the shifting trends by incorporating organic materials such as natural latex, organic cotton, and recycled fabrics into their products. On 20^th March 2024, SolaPedic introduced an innovative range of organic mattresses crafted from certified organic cotton, wool, and latex. These mattresses are designed to be eco-friendly petroleum foam free and they incorporate a patented airflow system. Offered in five different sizes, they come with a 20-year warranty and a 100-night trial period. SolaPedic's products are manufactured to order in the United States, reflecting the company's commitment to minimizing environmental impact while promoting American employment and providing complimentary shipping. Therefore, this is positively influencing the North America mattress market growth. Additionally, several brands are adopting sustainable manufacturing practices, including reducing carbon footprints and minimizing waste. Certifications such as GOTS (Global Organic Textile Standard) and GOLS (Global Organic Latex Standard) are becoming key selling points, as they assure customers of the product's eco-credentials. This trend is further fueled by the rise of direct-to-consumer (DTC) brands that emphasize transparency and sustainability in their marketing. As a result, eco-friendly mattresses are no longer a niche product but a mainstream preference, thus reshaping the North America mattress market outlook.

Growth of Smart Mattresses and Sleep Technology Integration

Smart mattresses and sleep technology are showing a pronounced uptrend in demand across the market. As health and wellness are of utmost importance to consumers, individuals are now actively seeking mattresses that offer more than just comfort. These are mattresses that have sensors and Internet of Things (IoT) capabilities, since they are able to track sleep patterns as well as heart rates and adjust firmness levels in real-time. This features a range of tech that targets techie consumers looking for a personalized sleep experience and a better way of life. In addition, sleep technology integrated with mobile apps and wearables is becoming an important differentiator for brands. To provide actionable insight about sleep quality in order to enhance the consumer experience, companies are also using AI and machine learning. Younger generations, in particular, dominate this trend, focusing on both innovation and convenience. On 3^rd May 2024, Fullpower-AI obtained five new patents in the United States for its AI-based technologies focused on sleep and wellness. These patents cover several advancements such as noise-resistant sleep tracking, non-invasive meditation monitoring, analysis of family sleep environments, optimization of sleep surfaces, and inductive sensors for multiple sleepers. The goal of these innovations is to improve the quality of sleep and meditation practices by providing personalized feedback and adaptive solutions. As a result, the smart mattress segment is poised for substantial growth, driving innovation and competition in the market while augmenting the North America mattress market share.

North America Mattress Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the regional level for 2025-2033. Our report has categorized the market based on type, application, and distribution channel.

Type Insights:

• Innerspring
• Memory Foam
• Latex
• Others

The report has provided a detailed breakup and analysis of the market based on the type. This includes innerspring, memory foam, latex, and others.

Application Insights:

• Residential
• Commercial

A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes residential and commercial.

Distribution Channel Insights:

• Online
• Offline

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes online and offline.

Country Insights:

• United States
• Canada

The report has also provided a comprehensive analysis of all the major country markets, which include United States and Canada.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

North America Mattress Market News:

• January 27, 2025: Tempur Sealy launched the innovative Sealy Posturepedic® collection, which includes unique PrecisionFit™ Coils designed for tailored support, MAXSUPPORT™ Technology, DURAFLEX™ Coil Edge, and Advanced SealyChill™ Technology that provides 40% enhanced cooling. This collection is supported by a 10-year warranty and is subjected to extensive durability testing, further solidifying Sealy’s 75-year reputation as the leading mattress brand in America.
• December 19, 2024: King Koil Canada, in partnership with King Koil USA, announced the introduction of the Smartlife Mattress, set to launch in January 2025. This mattress incorporates sleep-tracking technology, 80 patented body-sensing smart cells, and utilizes advanced materials such as Talalay latex and hypergraph memory foam. The cutting-edge design provides personalized comfort adjustments and signifies King Koil's entry into the Canadian market.
• November 7, 2024: Verlo Mattress of Glendale initiated its “Mattresses for Meals” campaign, which provides a discount of USD 50 on mattress purchases. Additionally, for each sale made, the company will contribute USD 50 to Feeding America Eastern Wisconsin until November 30. This initiative aims to assist local hunger relief efforts while offering customers the opportunity to purchase customizable, American-made mattresses at 6008 North Port Washington Road.

North America Mattress Market Report Coverage:

Key Questions Answered in This Report:

• How has the North America mattress market performed so far and how will it perform in the coming years?
• What is the breakup of the North America mattress market on the basis of type?
• What is the breakup of the North America mattress market on the basis of application?
• What is the breakup of the North America mattress market on the basis of distribution channel?
• What are the various stages in the value chain of the North America mattress market? 
• What are the key driving factors and challenges in the North America mattress?
• What is the structure of the North America mattress market and who are the key players?
• What is the degree of competition in the North America mattress market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the North America mattress market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the North America mattress market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the North America mattress industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.