North America Handicrafts Market Report by Product Type (Woodware, Artmetal Ware, Handprinted Textiles and Scarves, Embroidered and Crocheted Goods, Zari and Zari Goods, Imitation Jewelry, Sculptures, Pottery and Glass Wares, Attars and Agarbattis, and Others), End-Use (Residential, Commercial), Distribution Channel (Mass Retailers, Departmental Stores, Independent Retailers, Specialty Stores, Online Stores, and Others), and Country 2024-2032
Market Overview:
The North America handicrafts market size reached US$ 331.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 744.1 Billion by 2032, exhibiting a growth rate (CAGR) of 9.1% during 2024-2032.
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Report Attribute
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Key Statistics
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Base Year
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2023
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Forecast Years
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2024-2032
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Historical Years
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2018-2023
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Market Size in 2023
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US$ 331.3 Billion |
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Market Forecast in 2032
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US$ 744.1 Billion |
| Market Growth Rate 2024-2032 | 9.1% |
Handicrafts, also known as artisanry, handcrafting, crafting, and handcraftsmanship, can be defined as unique artefacts representing the tradition, culture and heritage of a country. They include products which are prepared either entirely by hand or with the help of tools. Handicraft products can have different values including aesthetic, creative, decorative, traditional, utilitarian, artistic, functional, cultural, social and religious. They play a vital role in the economic development of a country as handicrafts are a prominent medium for foreign exchange revenue, require low capital investments and offer employment opportunities.
The origin of handicrafts cannot be pinpointed to an era or year as they are connected to the inception of a culture and tradition itself. However, decorative arts gained new appreciation with the initiation of the Arts and Crafts Movements which developed in the latter half of the 19th Century in Europe with a continuation by designers in North America. Subsequently, the movement emerged in the 1920s in Japan and was known as the Mingei movement. It had a significant effect in Europe until the 1930s when the movement was replaced by Modernism which defined various cultural trends and changes in western society during the late 19th Century and early 20th Century. With time, handicrafts also gained immense popularity and importance across the globe.
North America handicrafts market is currently being driven by several factors. Rising travel and tourism in the region has attracted large number of international visitors offering many opportunities to local handicraft manufacturers to sell their products to tourists as they are willing to spend significant amount of money on souvenirs and other craft items. Moreover, with the emergence of online retailing and proliferation of various e-commerce websites, the accessibility to handicrafts has significantly increased. Consumers can now buy handicraft items by the click of their smartphones and have them shipped anywhere in the world. Moreover, social media and the internet have made it more convenient for craftsmen to directly access their target markets. Catalyzed by the aesthetic appeal and unique designs of handmade décor accessories, the demand in homes, offices, restaurants and other commercial places has escalated. Furthermore, the use of handmade products in the gifting industry has provided a positive impact on the growth of the market. Apart from this, handicrafts are non-essential items with a strong correlation with disposable incomes. Driven by strong economic growth of the region, per capita incomes have been increasing continuously over the past few decades. This has triggered the demand for high-quality, luxurious and vintage handmade products across the region. Handcrafted products have proved to be unique, customized, cost-effective, environment-friendly and have diversified product portfolio such as metal wares, wood wares, hand printed textiles, shawls, carpets, earthenware, jute products, marble sculptures, imitation jewelry and various other miscellaneous handicrafts.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the North America handicrafts market report, along with forecasts at the regional and country level from 2024-2032. Our report has categorized the market based on product type, end-use and distribution channel.
- Key Regions Analyzed
- United States
- Canada
- Mexico
- Analysis for Each Country
- Market by Product Type
- Woodware
- Artmetal Ware
- Handprinted Textiles and Scarves
- Embroidered and Crocheted Goods
- Zari and Zari Goods
- Imitation Jewelry
- Sculptures
- Pottery and Glass Wares
- Attars and Agarbattis
- Others
- Market by End-Use
- Residential
- Commercial
- Market by Distribution Channel
- Mass Retailers
- Departmental Stores
- Independent Retailers
- Specialty Stores
- Online Stores
- Others
- Value Chain Analysis
- Key Drivers and Challenges
- Porters Five Forces Analysis
- PESTEL Analysis
- Competitive Landscape
- Competitive Structure
- Key Player Profiles
IMARC Group’s latest report provides a deep insight into the North America handicrafts market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the North America handicrafts market in any manner.
Report Coverage:
| Report Features | Details |
|---|---|
| Base Year of the Analysis | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Units | US$ Billion |
| Segment Coverage | Product Type, End-Use, Distribution Channel, Country |
| Countries Covered | United States, Canada, Mexico |
| Customization Scope | 10% Free Customization |
| Report Price and Purchase Option | Single User License: US$ 3699 Five User License: US$ 4699 Corporate License: US$ 5699 |
| Post-Sale Analyst Support | 10-12 Weeks |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report
The North America handicrafts market was valued at US$ 331.3 Billion in 2023.
We expect the North America handicrafts market to exhibit a CAGR of 9.1% during 2024-2032.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of handicrafts across several nations of North America.
The expanding travel and tourism industry, along with the growing prominence of handicraft items as souvenirs, owing to their uniqueness and the essence of vibrant art and culture, is currently driving the North America handicrafts market.
Based on the product type, the North America handicrafts market can be categorized into woodware, artmetal ware, handprinted textiles and scarves, embroidered and crocheted goods, zari and zari goods, imitation jewelry, sculptures, pottery and glass wares, attars and agarbattis, and others. Currently, woodware accounts for the majority of the total market share.
Based on the end-use, the North America handicrafts market has been segregated into residential and commercial, where the residential sector currently holds the largest market share.
Based on the distribution channel, the North America handicrafts market can be bifurcated into mass retailers, departmental stores, independent retailers, specialty stores, online stores, and others. Currently, mass retailers exhibit a clear dominance in the market.
On a regional level, the market has been classified into United States, Canada, and Mexico, where United States currently dominates the North America handicrafts market.
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