North America Airbag Systems Market

North America Airbag Systems Market Overview:

The North America airbag systems market size reached USD 3,584.74 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 5,336.45 Million by 2033, exhibiting a growth rate (CAGR) of 4.50% during 2025-2033. The market is expanding rapidly due to the rising vehicle safety regulations, increasing consumer awareness, and advancements in sensor technology. Stringent government mandates and crash test ratings are also driving innovation while demand for electric and luxury vehicles is further propelling the North America airbag systems market growth.

North America Airbag Systems Market Trends:

Advanced Airbag Technologies

Automobile companies are introducing new airbag technologies to improve vehicle safety and comply with regulations. Manufacturers are continuously innovating airbag technologies to improve efficiency and adapt to evolving vehicle designs. For instance, in June 2023, Autoliv announced the launch of a groundbreaking airbag utilizing Bernoulli's Principle for efficient inflation particularly in electric vehicles. This innovation generates reduced heat and a 30% decrease in development testing in the United States. The airbag aims to enhance safety while supporting efficient and sustainable vehicle design. Multi-stage airbags deploy varying forces based on the severity of crashes, minimizing risk of injury. Side-curtain airbags protect heads during rollovers and side impacts, and knee airbags limit lower body injury. Pedestrian airbags, which decrease head and chest injury, are being introduced to urban mobility infrastructure. Sensor technologies advance to offer precise timing for deployment, and occupant protection is enhanced. Automakers are integrating side, curtain, and knee airbags boosting the North America Airbag Systems Market share. These advancements reflect the industry's commitment to reducing fatalities and enhancing crash protection.

Integration of Energy Storage Systems

Growing demand for electric and luxury cars is driving demand for sophisticated airbag systems that are meant to provide increased passenger protection. The increasing adoption of electric and luxury vehicles is reshaping safety requirements, leading to the integration of advanced airbag technologies for enhanced occupant protection. According to the data published by the U.S. Energy Information Administration, in Q2 2024, U.S. electric and hybrid vehicle sales rose to 18.7%, up from 17.8% in Q1 2024. Hybrid sales surged 30.7%, accounting for 9.6%. 74.4% of electric vehicles sold were North American made. Luxury cars feature multi-stage airbags, adaptive inflation and intelligent sensors to tailor deployment based on impact severity and occupant position. Luxury cars also feature knee, side-curtain and pedestrian airbags to provide increased overall crash protection. Manufacturers are focusing on the use of light material and space-efficient designs to address advanced interiors while at the same time optimizing protection. Advanced software-based deployment systems also optimize protection by modulating airbag response based on real-time inputs thus delivering a better safety experience in luxury and electric cars. These trends are creating a positive North America airbag systems market outlook across the region.

North America Airbag Systems Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on component type, airbag type, vehicle type and coating type.

Component Type Insights:

• Airbag Module
• Crash Sensors
• Monitoring Unit
• Others

The report has provided a detailed breakup and analysis of the market based on the component type. This includes airbag module, crash sensors, monitoring unit and others.

Airbag Type Insights:

• Frontal Airbag
• Knee Airbag
• Side and Curtain Airbag

A detailed breakup and analysis of the market based on the airbag type have also been provided in the report. This includes frontal airbag, knee airbag, and side and curtain airbag.

Vehicle Type Insights:

• Passenger Cars
• Commercial Vehicles

A detailed breakup and analysis of the market based on the vehicle type have also been provided in the report. This includes passenger cars and commercial vehicles.

Coating Type Insights:

• Neoprene-Coated
• Non-Coated
• Silicone-Coated
• Others

A detailed breakup and analysis of the market based on the coating type have also been provided in the report. This includes neoprene-coated, non-coated, silicone-coated and others.

Country Insights:

• United States
• Canada

The report has also provided a comprehensive analysis of all the major regional markets, which include United States and Canada.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

North America Airbag Systems Market News:

•  In March 2024, the newly redesigned Volvo VNL was recently unveiled by Volvo Trucks North America to transform the heavy-duty trucking sector and establish new safety benchmarks. The only Class 8 manufacturer that offers a driver frontal airbag as a standard equipment is Volvo Trucks, which provides an extra degree of protection for the driver's face and upper torso. These cutting-edge airbags, which can be customized for both driver and passenger coverage, reach along the doors and windows and offer exceptional protection during a rollover.
• In April 2023, Honda engineer Eric Heitkamp received the U.S. Government's highest Safety Engineering Excellence Award for his innovative three-chamber front passenger airbag design, reducing the risk of severe brain injuries. This technology is standard in the Acura MDX, TLX, and Honda Pilot, showcasing Honda's commitment to advancing vehicle safety.

North America Airbag Systems Market Report Coverage:

Key Questions Answered in This Report:

• How has the North America airbag systems market performed so far and how will it perform in the coming years?
• What is the breakup of the North America airbag systems market on the basis of airbag type?
• What is the breakup of the [Region] airbag systems market on the basis of vehicle type?
• What are the various stages in the value chain of the North America airbag systems market? 
• What are the key driving factors and challenges in the North America airbag systems market?
• What is the structure of the North America airbag systems market and who are the key players?
• What is the degree of competition in the North America airbag systems market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the North America airbag systems market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the North America airbag systems market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the North America airbag systems industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.