Inquire Before Buying
Speak to an Analyst 
Request Brochure 
Request CustomizationIMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.
Read More
Italy Online Food Delivery Market Report by Platform Type (Mobile Applications, Website), Business Model (Order Focused Food Delivery System, Logistics Based Food Delivery System, Full-Service Food Delivery System), Payment Method (Online Payment, Cash on Delivery), and Region 2024-2032
Report Format: PDF+Excel | Report ID: SR112024A23783
Year End
sale
Buy Now
Italy Online Food Delivery Market Overview:
The Italy online food delivery market size reached US$ 6.2 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 10.9 Billion by 2032, exhibiting a growth rate (CAGR) of 6.30% during 2024-2032. The market is propelled by busy lifestyles and changing consumer preferences, the increasing smartphone penetration and internet accessibility, and the rising collaborations with restaurants, grocery stores, and other foodservice providers.
|
Report Attribute
|
Key Statistics
|
|---|---|
|
Base Year
|
2023 |
|
Forecast Years
|
2024-2032 |
|
Historical Years
|
2018-2023
|
| Market Size in 2023 | US$ 6.2 Billion |
| Market Forecast in 2032 | US$ 10.9 Billion |
| Market Growth Rate (2024-2032) | 6.30% |
Italy Online Food Delivery Market Trends:
Enhanced Digital Infrastructure and Internet Penetration
Italy's digital infrastructure has improved dramatically due to the increasing use of high-speed internet and smartphone technology. As per Digital 2024: Italy report published by Datareportal, there were 51.56 million internet users in Italy at the start of 2024, when internet penetration stood at 87.7%. Italy was home to 42.80 million social media users in January 2024, equating to 72.8 % of the total population. Besides, a total of 81.55 million cellular mobile connections were active in Italy in early 2024, with this figure equivalent to 138.7 percent of the total population. Increased internet penetration has resulted in improved accessibility and convenience in online transactions. This digital readiness enables more Italian consumers to try out online meal delivery services. Apps and websites are user-friendly and effortlessly interact with digital payment methods, making ordering straightforward and appealing. These technology improvements have enabled a larger segment of the population to regularly use online meal delivery services, resulting in market growth as consumers value the convenience and efficiency provided by these platforms.
Urbanization and Busy Lifestyles
Italy's urban population is quickly increasing, resulting in busy lifestyles with less time for cooking or eating out. The 2023 population density in Italy is 200 people per Km2 (518 people per mi2), calculated on a total land area of 294,140 Km2 (113,568 sq. miles). Moreover, 71.9 % of the population of Italy is urban (42,343,688 people in 2023). Along with this Italy has a rich culinary heritage, and food is deeply ingrained in its culture. Italians appreciate good food and dining experiences. Online food delivery services meet the needs of city inhabitants by offering a simple solution for ordering meals with a few taps on their cellphones. This trend is supported by an increasing number of dual-income households and young professionals who value convenience and time-saving solutions, which is propelling the Italian online food delivery market forward.
Italy Online Food Delivery Market News:
- In October 2023, Deliveroo Italy and Uber Eats Italy were ordered to pay their riders social-security and pension contributions by the Labour Section of the Milan Court. The judge's decision concerns 2016-2020 in one case and 2020-21 in the other (ANSA).
- In February 2024, Just Eats, a leading food delivery company in Italy released its financial statements stating that in the Northern Europe segment, GTV increased gradually throughout 2023 which resulted in an increase of 3% to €7.7 Billion. Northern Europe continued to demonstrate strong profit generation with an adjusted EBITDA of €366 Million in 2023. The adjusted EBITDA margin in Northern Europe remained one of the industry's strongest and further improved to 4.8% of GTV in 2023 from 4.2% in 2022.
Italy Online Food Delivery Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on platform type, business model, and payment method.
Platform Type Insights:
- Mobile Applications
- Website
The report has provided a detailed breakup and analysis of the market based on the platform type. This includes mobile applications and website.
Business Model Insights:
- Order Focused Food Delivery System
- Logistics Based Food Delivery System
- Full-Service Food Delivery System
A detailed breakup and analysis of the market based on the business model have also been provided in the report. This includes order focused food delivery system, logistics based food delivery system, and full-service food delivery system.
Payment Method Insights:
- Online Payment
- Cash on Delivery
The report has provided a detailed breakup and analysis of the market based on the payment method. This includes online payment and cash on delivery.
Regional Insights:
- Northwest
- Northeast
- Central
- South
- Others
The report has also provided a comprehensive analysis of all the major regional markets, which include Northwest, Northeast, Central, South, and Others.
Competitive Landscape:
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the key players in the market include
- Deliveroo
- Foodracers
- Glovo
- Just Eat
- Uber Eats
Italy Online Food Delivery Market Report Coverage:
| Report Features | Details |
|---|---|
| Base Year of the Analysis | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Units | US$ Billion |
| Scope of the Report | Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
|
| Platform Types Covered | Mobile Applications, Website |
| Business Models Covered | Order Focused Food Delivery System, Logistics Based Food Delivery System, Full-Service Food Delivery System |
| Payment Methods Covered | Online Payment, Cash on Delivery |
| Regions Covered | Northwest, Northeast, Central, South, Others |
| Companies Covered | Deliveroo, Foodracers, Glovo, Just Eat, Uber Eats |
| Customization Scope | 10% Free Customization |
| Post-Sale Analyst Support | 10-12 Weeks |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
- How has the Italy online food delivery market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the Italy online food delivery market?
- What is the breakup of the Italy online food delivery market on the basis of platform type?
- What is the breakup of the Italy online food delivery market on the basis of business model?
- What is the breakup of the Italy online food delivery market on the basis of payment method?
- What are the various stages in the value chain of the Italy online food delivery market?
- What are the key driving factors and challenges in the Italy online food delivery?
- What is the structure of the Italy online food delivery market and who are the key players?
- What is the degree of competition in the Italy online food delivery market?
Key Benefits for Stakeholders:
- IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Italy online food delivery market from 2018-2032.
- The research report provides the latest information on the market drivers, challenges, and opportunities in the Italy online food delivery market.
- Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Italy online food delivery industry and its attractiveness.
- Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.
Need more help?
- Speak to our experienced analysts for insights on the current market scenarios.
- Include additional segments and countries to customize the report as per your requirement.
- Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
- For further assistance, please connect with our analysts.
Benefits of Customization
Personalize this research
Triangulate with your data
Get data as per your format and definition
Gain a deeper dive into a specific application, geography, customer, or competitor
Any level of personalization
Get in Touch With Us
UNITED STATES
Phone: +1-631-791-1145
INDIA
Phone: +91-120-433-0800
UNITED KINGDOM
Phone: +44-753-714-6104
Email: sales@imarcgroup.com
Client Testimonials
The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required
Read More
We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra
Read More
Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.
Read More.webp)
We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.
Read More
The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.
Read More
The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.
Read More
My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.
Read More
I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.
Read More.webp){kind=logo}
We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.
Read More
IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.
Read More
IMARC did an outstanding job in preparing our study. They were punctual and precise, delivering all the data we required in a clear and well-organized format. Their attention to detail and ability to meet deadlines was impressive, making them a reliable partner for our project.
Read More
I wanted to express my sincere appreciation for your efforts in handling this matter. Your dedication and commitment have truly been commendable. It is evident that you have put in a tremendous amount of hard work and expertise into resolving the issues at hand. I would also like to take this opportunity to inform you that we are greatly interested
Read More
Overall, the deliverable was well organized and my experience with the project team was good. In particular, I appreciated how they responded when I requested additional information and the Japanese version.
Read More
The IMARC team were extremely professional and very cooperative. The team were also extremely flexible in making changes and modifications wherever required. The entire experience right from project kick-off to after sales support was fruitful and smooth.
Read More
I’d like to express my gratitude for the work you accomplished with the industry report. The way you responded to the requirements and delivered under tight timelines shows your expertise, exceptional work ethic and commitment to your customer’s success. The entire team and company are incredibly thankful for your dedication. Once again, thank you
Read More
The market reports from IMARC have been instrumental in guiding our business strategies. We found the reports comprehensive and data-driven, which helped us make informed decisions. The detailed insights and actionable data have consistently provided us with a competitive edge in a rapidly changing alcohol market.
Read More
One of the best things about IMARC is their flexibility and predisposition to tailor the reports and adapt to our needs. They are not just great in their researching and consulting solutions, but their service is unparallelled. We’ve worked with them a couple of times and we will keep working with them in future projects.
Read More
We recently commissioned multiple market research reports from IMARC, and the insights we received were invaluable. The depth of analysis, accuracy of data, and actionable recommendations have greatly enhanced our strategic decision-making.
Read More
The market estimates provided by your team were pretty much in line with what we were theorizing internally. Really appreciate the work on this.
Read More
The sale account manager and the service was excellent. The data and market trends gathered from the report was insightful and really assisted while planning future product and growth strategies.
Read More
The report is excellent and has good amount of data and our team is extremely happy with the information provided.
Read More
Thank you very much for your cooperation and post purchase support. We were really happy with the final deliverable, and the takeaways from the report.
Read More