Italy Canned Tuna Market

Italy Canned Tuna Market Overview:

The Italy canned tuna market is projected to exhibit a growth rate (CAGR) of 3.50% during 2024-2032. The growing importance of convenience food, the expansion of stores and distribution channels, rising consumer awareness about the nutritional benefits of canned tuna represents some of the key factors driving the growth of the market.

Italy Canned Tuna Market Trends:

Consumer Demand for Convenient and Healthy Meals

The increasing demand for convenient and nutritious food is a key factor driving market growth. Wild Planet Foods, a seafood canner with a focus on sustainability, launched its new line of Ready-to-Eat Tuna Salad Bowls. The new product line will provide consumers with everything they need to enjoy a tuna salad straight from the bowl. They are aimed at providing a “convenient, satisfying snack or light meal that requires no heating or prep work of any kind.” With active lifestyles on the rise, Italian consumers are seeking easier meal preparation options that require minimal time and effort. Canned tuna fits this trend perfectly, as it is easy to incorporate into one's diet and provides a substantial amount of protein. Additionally, consumers are now more conscious of their dietary needs and nutrient intake. Tuna, being rich in nutrients, especially omega-3 fatty acids, has become a preferred choice. This preference is driven by the convenience of canned tuna, which is ready to eat, and its associated health benefits, contributing to the market's growth.

Expansion of Stores and Other Distribution Channels

Other key factors driving the canned tuna in Italy include the expansion of retail and distribution channels. Key categories of canned tuna include standard, light, solid, chunk, skinless and boneless, canned tuna with water, and spreadable canned tuna. These diverse options have helped promote canned tuna consumption among consumers. Increased access and availability have led to a high demand for canned tuna products. Additionally, strategic alliances and cooperation between tuna producers and retailers guarantee consistent supplies and minimize the risk of out-of-stock situations, enhancing product visibility. Esselunga installed a new high-efficiency tri-generation plant at the Biandrate Distribution Centre, capable of producing electricity, heat, and chilled water. 80% of the group's branded products with packaging come in recycled, recyclable, or compostable material and the group collected 4 million PET bottles for a total of over 90 tons of waste avoided. Pester and displays and promotional offers supported by effective channel of distribution helps the canned tuna industry grow in Italy.

Italy Canned Tuna Market News:

• In March 2024, Rio Mare, the widely popular canned tuna brand in Italy, announced its expansion in France. It further announced that all its recipes will be available in the French supermarkets, including classic canned tuna in olive oil and extra virgin olive oil, along with tuna fillets in glass jars. 
• In April 2023, Giacinto Callipo Conserve Alimentari, the Italian brand known for its canned tuna products, presented its high-end range to international markets at the prestigious Cibus International Food Exhibition 2023. 
   

Italy Canned Tuna Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on product type and distribution channel.

Product Type Insights:

• Skipjack
• Yellowfin
• Albacore
• Bluefin
   

The report has provided a detailed breakup and analysis of the market based on the product type. This includes skipjack, yellowfin, bigeye, albacore and bluefin.

Distribution Channel Insights:

• Supermarkets/Hypermarkets
• Business-To-Business
• Convenience Stores
• Specialty Stores
• Online
• Others
   

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets/hypermarkets, business-to-business, convenience stores, specialty stores, online, and others.

Regional Insights:

• Northwest
• Northeast
• Central
• South
• Others
   

The report has also provided a comprehensive analysis of all the major regional markets, which include Northwest, Northeast, Central, South and Others.  

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Italy Canned Tuna Market Report Coverage:

Key Questions Answered in This Report:

• How has the Italy canned tuna market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the Italy canned tuna market?
• What is the breakup of the Italy canned tuna market on the basis of product type?
• What is the breakup of the Italy canned tuna market on the basis of distribution channel?
• What are the various stages in the value chain of the Italy canned tuna market? 
• What are the key driving factors and challenges in the Italy canned tuna?
• What is the structure of the Italy canned tuna market and who are the key players?
• What is the degree of competition in the Italy canned tuna market?

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Italy canned tuna market from 2018-2032.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Italy canned tuna market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Italy canned tuna industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.