The India rapid test kit market size reached USD 575.27 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 822.34 Million by 2033, exhibiting a growth rate (CAGR) of 4.10% during 2025-2033. The market is driven by rising infectious disease prevalence, increasing healthcare awareness, government initiatives for early diagnosis, expanding point-of-care testing, continuous technological advancements, growing demand for home testing, and a surge in chronic disease cases.
Report Attribute
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Key Statistics
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Base Year
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2024
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Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 575.27 Million |
Market Forecast in 2033 | USD 822.34 Million |
Market Growth Rate (2025-2033) | 4.10% |
Rising Adoption of Home-Based and Self-Testing Kits
The India rapid test kit market is shifting towards home-based and self-testing kits as consumers want convenient testing with fast results and privacy protection. This market shift happens because patients want easier access to preventive healthcare testing and faster diagnosis of conditions like diabetes and dengue, and malaria. Moreover, self-testing kits that check for pregnancy, along with fertility and lifestyle conditions, are becoming increasingly popular, which reduces the need for standard diagnostic centers. For example, in September 2024, Mankind Pharma introduced the RAPID NEWS self-test kits, targeting prevalent health issues such as dengue, urinary tract infections (UTIs), and early menopause. These kits empower individuals with quick, private, and reliable testing solutions at home. Besides this, manufacturers work on creating low-priced, user-friendly test devices with high precision to serve consumers in cities and rural communities. Furthermore, e-commerce platforms and telemedicine systems now make test kits easily accessible for consumers who can shop online and get remote advice from healthcare providers. Apart from this, the healthcare diagnostics sector of India has undergone a major transformation because of government programs that support decentralized diagnostics while promoting self-testing kits, thus driving the India rapid test kits market growth.
Technological Advancements Enhancing Accuracy and Efficiency
Ongoing technological innovations are significantly improving the accuracy, speed, and reliability of rapid test kits, which is enhancing the India rapid test kits market outlook. In line with this, lateral flow assays, along with biosensors and nanotechnology, have led to the creation of new-generation test kits that show better sensitivity and specificity features. For instance, in October 2024, the Indian Council of Medical Research-National Institute of Virology (ICMR-NIV) developed a rapid Monkeypox (Mpox) test kit employing LAMP technology. This kit delivers results in just an hour with 100% sensitivity and specificity, significantly reducing testing costs and time. Moreover, deoxyribonucleic acid (DNA) diagnostic kits built into smartphones in combination with artificial intelligence (AI) detection systems now allow simple and accurate testing, along with automated digital analysis for instant results. Concurrently, Indian manufacturers dedicate their efforts to research and development, which raises performance capabilities and makes their products accessible to broad consumer markets. Additionally, the combination of rapid test kits and digital health platforms allows real-time data collection as well as remote patient tracking which supports India's developing telehealth system. Apart from this, the national market expansion of precise and rapid diagnostics for infectious diseases, lifestyle conditions, and reproductive health depends heavily on future technological improvements, boosting the India rapid test kit market share.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region level for 2025-2033. Our report has categorized the market based on type, product type, technology, and application.
Type Insights:
The report has provided a detailed breakup and analysis of the market based on the type. This includes rapid antigen test and rapid antibody test.
Product Type Insights:
A detailed breakup and analysis of the market based on the product type have also been provided in the report. This includes over the counter (OTC) and rapid test kit.
Technology Insights:
The report has provided a detailed breakup and analysis of the market based on the technology. This includes lateral flow assays, solid phase, agglutination, and immunospot assay.
Application Insights:
A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes infectious disease, glucose monitoring, pregnancy and fertility, toxicology, cardiology, oncology and others.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include North, South, East and West India.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Million USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Types Covered | Rapid Antigen Test, Rapid Antibody Test |
Product Types Covered | Over the Counter (OTC), Rapid Test Kit |
Technologies Covered | Lateral Flow Assays, Solid Phase, Agglutination, Immunospot Assay |
Applications Covered | Infectious Disease, Glucose Monitoring, Pregnancy and Fertility, Toxicology, Cardiology, Oncology, Others |
Regions Covered | North India, South India, East India, West India |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |