India Mineral Cosmetics Market Size, Share, Trends and Forecast by Product, Distribution Channel, and Region, 2025-2033

India Mineral Cosmetics Market Size, Share, Trends and Forecast by Product, Distribution Channel, and Region, 2025-2033

Report Format: PDF+Excel | Report ID: SR112025A31097

India Mineral Cosmetics Market Overview:

The India mineral cosmetics market size reached USD 0.30 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 0.40 Billion by 2033, exhibiting a growth rate (CAGR) of 2.70% during 2025-2033. Increasing consumer preference for natural and skin-friendly products, rising awareness about the benefits of mineral-based cosmetics, growing demand for vegan and cruelty-free beauty products, expanding e-commerce penetration, rising disposable incomes, influence of social media beauty trends, and increasing dermatological recommendations are expanding the India mineral cosmetics market share.

Report Attribute
Key Statistics
Base Year
2024
Forecast Years
2025-2033
Historical Years
2019-2024
Market Size in 2024 USD 0.30 Billion
Market Forecast in 2033 USD 0.40 Billion
Market Growth Rate (2025-2033) 2.70%


India Mineral Cosmetics Market Trends:

Rising Consumer Preference for Natural and Skin-Friendly Products 

The escalating awareness regarding the benefits of mineral-based cosmetics is significantly driving the India mineral cosmetics market growth. Consumers are increasingly seeking makeup products that are free from harmful chemicals, parabens, and artificial additives, as these can lead to skin irritation and long-term damage. Mineral cosmetics, known for their natural composition, offer a gentle and breathable alternative, making them ideal for sensitive skin. Additionally, the inclusion of ingredients such as zinc oxide and titanium dioxide provide sun protection, further enhancing their appeal. Dermatologists and skincare experts often recommend mineral-based products, boosting their credibility among consumers. With a rising focus on skincare-infused makeup, many cosmetic brands are expanding their mineral-based product lines to cater to evolving beauty trends. The shift towards organic, cruelty-free, and sustainable beauty solutions aligns well with the market demand, making mineral cosmetics a preferred choice among Indian consumers. For instance, Daisybloom, the founders' passion project, evolved into Lumaè, a premium, inclusive skincare brand that debuted on February 18, 2025. Salicylic acid, ashwagandha, saffron, and glycolic acid are all present in the anti-aging night cream and anti-acne serum from the first collection. Available on the brand's official website, all Lumaè products are vegan, cruelty-free, created in India using ingredients that are sourced locally, 100% natural, devoid of parabens and sulfates, and dermatologist-tested.

India Mineral Cosmetics Market Size

Increasing Influence of E-Commerce and Digital Beauty Trends 

The rapid expansion of online retail channels and social media beauty trends is fueling the demand for mineral cosmetics in India. For instance, Aksho, India's first virtual influencer, became a prominent player in the digital beauty sector on June 24, 2025, by promoting inclusivity and diversity. Redefining beauty standards and promoting representation across several platforms are the goals of Aksho's creative approach. With the rise of digital beauty influencers and makeup tutorials, consumers have better access to information about the benefits of mineral-based makeup, driving higher adoption. E-commerce platforms provide a vast selection of mineral cosmetics, making it easier for consumers to explore and purchase products that suit their skin type and preferences. Additionally, brands are leveraging AI-powered skin analysis tools and virtual try-ons to enhance customer experience, further increasing engagement. The direct-to-consumer (D2C) model has also enabled emerging brands to enter the market, offering innovative and affordable mineral-based products. As digital trends continue to shape beauty purchasing habits, the convenience of online shopping, coupled with personalized recommendations, is positively impacting the India mineral cosmetics market outlook.

India Mineral Cosmetics Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on product and distribution channel.

Product Insights:

  • Face Products
  • Lip Products
  • Eye Products
  • Others

The report has provided a detailed breakup and analysis of the market based on the product. This includes face products, lip products, eye products, and others.

Distribution Channel Insights:

India Mineral Cosmetics Market By Distribution Channel

  • Offline
  • Online

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes offline and online.

Regional Insights:

  • North India
  • South India
  • East India
  • West India

The report has also provided a comprehensive analysis of all the major regional markets, which include North India, South India, East India, and West India.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

India Mineral Cosmetics Market News:

  • On January 7, 2025, Born16, a new color cosmetics company, was introduced with the goal of empowering Indian women by providing them with high-quality cosmetics. To ensure safer and more skin-friendly cosmetics, the firm places a strong emphasis on the use of mineral-based formulas. By offering inclusive and inventive goods that are suited to a wide range of Indian consumers, Born16 seeks to reinvent beauty standards.
  • On February 2, 2024, IDUN Minerals, a Swedish beauty company, introduced its line of premium mineral-based cosmetics to the Indian market. All skin types, especially sensitive skin, can benefit from the brand's vegan, cruelty-free, and dermatologist-tested products made with purified minerals. IDUN Minerals provides skin-friendly, scientifically created cosmetics products with the goal of redefining beauty standards in India.

India Mineral Cosmetics Market Report Coverage:

Report Features Details
Base Year of the Analysis 2024
Historical Period 2019-2024
Forecast Period 2025-2033
Units Billion USD
Scope of the Report

Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:

  • Product
  • Distribution Channel 
  • Region
Products Covered Face Products, Lip Products, Eye Products, Others
Distribution Channels Covered Offline, Online
Regions Covered North India, South India, East India, West India
Customization Scope 10% Free Customization
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Key Questions Answered in This Report:

  • How has the India mineral cosmetics market performed so far and how will it perform in the coming years?
  • What is the breakup of the India mineral cosmetics market on the basis of product?
  • What is the breakup of the India mineral cosmetics market on the basis of distribution channel?
  • What is the breakup of the India mineral cosmetics market on the basis of region?
  • What are the various stages in the value chain of the India mineral cosmetics market? 
  • What are the key driving factors and challenges in the India mineral cosmetics market?
  • What is the structure of the India mineral cosmetics market and who are the key players?
  • What is the degree of competition in the India mineral cosmetics market? 

Key Benefits for Stakeholders:

  • IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the India mineral cosmetics market from 2019-2033.
  • The research report provides the latest information on the market drivers, challenges, and opportunities in the India mineral cosmetics market.
  • Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the India mineral cosmetics industry and its attractiveness.
  • Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.

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India Mineral Cosmetics Market Size, Share, Trends and Forecast by Product, Distribution Channel, and Region, 2025-2033
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