The India Isabgol (psyllium husk) market size reached INR 404.1 Crore in 2023. Looking forward, IMARC Group expects the market to reach INR 790.5 Crore by 2032, exhibiting a growth rate (CAGR) of 7.51% during 2024-2032.
Report Attribute
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Key Statistics
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Base Year
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2023
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Forecast Years
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2024-2032
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Historical Years
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2018-2023
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Market Size in 2023
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INR 404.1 Crore |
Market Forecast in 2032
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INR 790.5 Crore |
Market Growth Rate 2024-2032 | 7.51% |
Isabgol, also known as Psyllium husk, refers to a type of dietary fiber that is obtained from seeds of the plant Plantago ovata. It is widely cultivated across Asia, the Mediterranean region, and North Africa. Isabgol is commonly known as an effective remedy for relieving constipation and supporting weight loss by clearing out the toxins from the digestive tract. It also helps in improving cardiovascular health, boosting immunity, clearing skin pores, controlling blood glucose levels, etc. Isabgol is extensively available in whole, powder, and dust forms.
In India, the high prevalence of numerous gastrointestinal disorders due to unhealthy food patterns and sedentary lifestyles of the consumers is primarily driving the Isabgol market. In line with this, the growing consumer awareness towards several associated health benefits of Isabgol in curing constipation and diarrhea, maintaining blood sugar levels, reducing the risk of CVDs, etc., is also propelling the market growth in the country. Additionally, the rising occurrences of irritable bowel syndrome, particularly among the geriatric population, are bolstering the consumption of Isabgol based on its anti-inflammatory properties. Furthermore, the escalating consumer health consciousness is catalyzing the inclusion of dietary fibers, like Isabgol, in regular food habits as it helps in cleaning the colon, controls obesity, removes toxins from the body, etc. Besides this, the increasing utilization of Isabgol with aloe vera gel in numerous skincare regimes for curing acne and pimples is positively influencing the India market. Moreover, the Indian government is launching various initiatives in the agriculture sector for improving irrigation systems, enhancing the supply of raw materials, and conducting farmer training programs to increase the domestic production of Isabgol. Additionally, the rising popularity of organic dietary fibers that are free from chemical additives, GMOs, preservatives, etc., is further expected to drive the India market for Isabgol in the coming years.
Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
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IMARC Group provides an analysis of the key trends in each sub-segment of the India isabgol (Psyllium Husk) market report, along with forecasts at the country and regional level from 2024-2032. Our report has categorized the market based on type, form, pack, pack size and distribution channel.
Breakup by Region:
Breakup by Type:
Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
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Breakup by Form:
Breakup by Pack:
Breakup by Pack size:
Breakup by Distribution Channel:
The competitive landscape of the industry has also been examined with some of the key players being Baidyanath, Dabur India Limited, Giriraj Enterprises, Karnataka Antibiotics & Pharmaceutical Limited, Organic India, Patanjali, Satnam Psyllium Industries, The Sidhpur Sat-Isabgol Factory, Unjha Formulations Ltd., and Vraj Psyllium.
Report Features | Details |
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Base Year of the Analysis | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Units | INR Crore, Tons |
Segment Coverage | Type, Form, Pack, Pack size, Distribution Channel, Region |
Region Covered | North India, West and Central India, South India, East India |
States Covered | West Bengal, Bihar, Orissa, Jharkhand, Uttar Pradesh, Rajasthan, Delhi NCR, Punjab, Haryana, Maharashtra, Madhya Pradesh, Gujrat, Tamil Nadu, Karnataka, Andhra Pradesh |
Companies Covered | Baidyanath, Dabur India Limited, Giriraj Enterprises, Karnataka Antibiotics & Pharmaceutical Limited, Organic India, Patanjali, Satnam Psyllium Industries, The Sidhpur Sat-Isabgol Factory, Unjha Formulations Ltd., and Vraj Psyllium |
Customization Scope | 10% Free Customization |
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The India isabgol (psyllium husk) market was valued at INR 404.1 Crore in 2023.
We expect the India isabgol (psyllium husk) market to exhibit a CAGR of 7.51% during 2024-2032.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of isabgol (psyllium husk).
The rising prevalence of numerous gastrointestinal disorders, along with the increasing awareness towards numerous health benefits of isabgol, such as curing constipation and diarrhea, maintaining blood sugar levels, reducing the risk of CVDs, etc., is primarily driving the India isabgol (psyllium husk) market.
Based on the type, the India isabgol (psyllium husk) market can be segmented into conventional and organic. Currently, conventional holds the majority of the total market share.
Based on the form, the India isabgol (psyllium husk) market has been divided into whole, powder, and dust. Among these, whole currently exhibits a clear dominance in the market.
Based on the pack, the India isabgol (psyllium husk) market can be categorized into box and others, where box accounts for the majority of the total market share.
Based on the pack size, the India isabgol (psyllium husk) market has been segregated into 50gm, 100gm, 200gm, and others. Among these, 50gm currently holds the largest market share.
Based on the distribution channel, the India isabgol (psyllium husk) market can be bifurcated into supermarket/hypermarket, specialty stores, convenience stores, and others. Currently, convenience stores exhibit a clear dominance in the market.
On a regional level, the market has been classified into East India, North India, West & Central India, and South India, where East India currently dominates the India isabgol (psyllium husk) market.
Some of the major players in the India isabgol (psyllium husk) market include Baidyanath, Dabur India Limited, Giriraj Enterprises, Karnataka Antibiotics & Pharmaceutical Limited, Organic India, Patanjali, Satnam Psyllium Industries, The Sidhpur Sat-Isabgol Factory, Unjha Formulations Ltd., and Vraj Psyllium.