India Household Cleaners Market Report by Product (Laundry, Dishwashing, Surface Cleaner, Toilet Bowl Cleaner, Window Cleaner, Glass Cleaner, Scourers, and Others), Ingredients (Builders, Solvents, Surfactants, Antimicrobials, and Others), Distribution Channel (Convenience Stores, Supermarkets and Hypermarkets, Online, and Others), Income Group (Middle (INR 2.5 lacs- INR 27.5 lacs), Low (Less than INR 2.5 Lacs), High (Greater than INR 27.5 lacs)), Application (Fabric, Kitchen, Bathroom, Floor, and Others), Premiumization (Economy, Mid-Sized, Premium), and Region 2024-2032

India Household Cleaners Market Report by Product (Laundry, Dishwashing, Surface Cleaner, Toilet Bowl Cleaner, Window Cleaner, Glass Cleaner, Scourers, and Others), Ingredients (Builders, Solvents, Surfactants, Antimicrobials, and Others), Distribution Channel (Convenience Stores, Supermarkets and Hypermarkets, Online, and Others), Income Group (Middle (INR 2.5 lacs- INR 27.5 lacs), Low (Less than INR 2.5 Lacs), High (Greater than INR 27.5 lacs)), Application (Fabric, Kitchen, Bathroom, Floor, and Others), Premiumization (Economy, Mid-Sized, Premium), and Region 2024-2032

Report Format: PDF+Excel | Report ID: SR112025A5001

1   Preface
2   Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   India Household Cleaners Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Breakup by Product
    5.5    Market Breakup by Ingredient
    5.6    Market Breakup by Distribution Channel
    5.7    Market Breakup by Income Group 
    5.8    Market Breakup by Application
    5.9    Market Breakup by Premiumization
    5.10   Market Breakup by Region
    5.11   Market Forecast
6   Market Breakup by Product
    6.1    Laundry
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Dishwashing
        6.2.1 Market Trends
        6.2.2 Market Forecast 
    6.3    Surface Cleaner
        6.3.1 Market Trends
        6.3.2 Market Forecast 
    6.4    Toilet Bowl Cleaner
        6.4.1 Market Trends
        6.4.2 Market Forecast
    6.5    Window Cleaner
        6.5.1 Market Trends
        6.5.2 Market Forecast
    6.6    Glass Cleaner
        6.6.1 Market Trends
        6.6.2 Market Forecast 
    6.7    Scourers
        6.7.1 Market Trends
        6.7.2 Market Forecast 
    6.8    Others
        6.8.1 Market Trends
        6.8.2 Market Forecast
7   Market Breakup by Ingredients
    7.1    Builders
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Solvents
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    Surfactants
        7.3.1 Market Trends
        7.3.2 Market Forecast
    7.4    Antimicrobials
        7.4.1 Market Trends
        7.4.2 Market Forecast
    7.5    Others 
        7.5.1 Market Trends
        7.5.2 Market Forecast
8   Market Breakup by Distribution Channel
    8.1    Convenience Stores
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Supermarkets/Hypermarkets
        8.2.1 Market Trends
        8.2.2 Market Forecast
    8.3    Online
        8.3.1 Market Trends
        8.3.2 Market Forecast
    8.4    Others 
        8.4.1 Market Trends
        8.4.2 Market Forecast
9   Market Breakup by Income Group
    9.1    Middle (INR 2.5 lacs- INR 27.5 lacs)
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2    Low (Less than INR 2.5 Lacs)
        9.2.1 Market Trends
        9.2.2 Market Forecast
    9.3    High (Greater than INR 27.5 lacs)
        9.3.1 Market Trends
        9.3.2 Market Forecast
10  Market Breakup by Application
    10.1    Fabric
        10.1.1 Market Trends
        10.1.2 Market Forecast
    10.2    Kitchen
        10.2.1 Market Trends
        10.2.2 Market Forecast
    10.3    Bathroom
        10.3.1 Market Trends
        10.3.2 Market Forecast
    10.4    Floor
        10.4.1 Market Trends
        10.4.2 Market Forecast
    10.5    Others
        10.5.1 Market Trends
        10.5.2 Market Forecast
11  Market Breakup by Premiumization
    11.1    Economy
        11.1.1 Market Trends
        11.1.2 Market Forecast
    11.2    Mid-Sized
        11.2.1 Market Trends
        11.2.2 Market Forecast
    11.3    Premium
        11.3.1 Market Trends
        11.3.2 Market Forecast
12  Market Breakup by Region
    12.1    North India
        12.1.1 Market Trends
        12.1.2 Market Breakup by States 
        12.1.3 Market Forecast
    12.2    West and Central India
        12.2.1 Market Trends
        12.2.2 Market Breakup by States
        12.2.3 Market Forecast 
    12.3    South India
        12.3.1 Market Trends
        12.3.2 Market Breakup by States 
        12.3.3 Market Forecast 
    12.4    East India
        12.4.1 Market Trends
        12.4.2 Market Breakup by States
        12.4.3 Market Forecast 
13  SWOT Analysis
    13.1    Strengths
    13.2    Weaknesses
    13.3    Opportunities
    13.4    Threats 
14  Value Chain Analysis
15  Porters Five Forces Analysis

    15.1    Overview
    15.2    Bargaining Power of Buyers
    15.3    Bargaining Power of Suppliers
    15.4    Degree of Competition
    15.5    Threat of New Entrants
    15.6    Threat of Substitutes
16  Price Analysis
17  Competitive Landscape

    17.1    Market Structure
    17.2    Key Players
    17.3    Profile of Key Players
        17.3.1    Hindustan Unilever Limited (Unilever) 
           17.3.1.1 Company Overview
           17.3.1.2 Product Portfolio
           17.3.1.3 Financials
        17.3.2    Rohit Surfactants Private Limited
           17.3.2.1 Company Overview
           17.3.2.2 Product Portfolio
        17.3.3    Reckitt Benckiser (India) Limited (Reckitt Benckiser Group PLC)
           17.3.3.1 Company Overview
           17.3.3.2 Product Portfolio
           17.3.3.3 Financials
        17.3.4    Procter & Gamble Hygiene and Healthcare Ltd. (Procter & Gamble)
           17.3.4.1 Company Overview
           17.3.4.2 Product Portfolio
           17.3.4.3 Financials
        17.3.5    Jyothy Labs Limited
           17.3.5.1 Company Overview
           17.3.5.2 Product Portfolio
           17.3.5.3 Financials
        17.3.6    Nirma Limited
           17.3.6.1 Company Overview
           17.3.6.2 Product Portfolio
           17.3.6.3 Financials
        17.3.7    Fena (P) Limited 
           17.3.7.1 Company Overview
           17.3.7.2 Product Portfolio
        17.3.8    Dabur India Limited
           17.3.8.1 Company Overview
           17.3.8.2 Product Portfolio
           17.3.8.3 Financials
        17.3.9    S. C. Johnson Products Pvt. Ltd. (SC Johnson & Son Investment Ltd.)
           17.3.9.1 Company Overview
           17.3.9.2 Product Portfolio
        17.3.10    Pitambari Products Private Limited
           17.3.10.1 Company Overview
           17.3.10.2 Product Portfolio

List of Figures

Figure 1: India: Household Cleaners Market: Major Drivers and Challenges
Figure 2: India: Household Cleaners Market: Sales Value (in Million US$), 2018-2023 
Figure 3: India: Household Cleaners Market: Breakup by Product (in %), 2023
Figure 4: India: Household Cleaners Market: Breakup by Ingredient (in %), 2023 
Figure 5: India: Household Cleaners Market: Breakup by Distribution Channel (in %), 2023
Figure 6: India: Household Cleaners Market: Breakup by Income Group (in %), 2023 
Figure 7: India: Household Cleaners Market: Breakup by Application (in %), 2023
Figure 8: India: Household Cleaners Market: Breakup by Premiumization (in %), 2023 
Figure 9: India: Household Cleaners Market: Breakup by Region (in %), 2023
Figure 10: India: Household Cleaners Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 11: India: Household Cleaners (Laundry) Market: Sales Value (in Million US$), 2018 & 2023
Figure 12: India: Household Cleaners (Laundry) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 13: India: Household Cleaners (Dishwashing) Market: Sales Value (in Million US$), 2018 & 2023
Figure 14: India: Household Cleaners (Dishwashing) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 15: India: Household Cleaners (Surface Cleaner) Market: Sales Value (in Million US$), 2018 & 2023
Figure 16: India: Household Cleaners (Surface Cleaner) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 17: India: Household Cleaners (Toilet Bowl Cleaner) Market: Sales Value (in Million US$), 2018 & 2023
Figure 18: India: Household Cleaners (Toilet Bowl Cleaner) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 19: India: Household Cleaners (Window Cleaner) Market: Sales Value (in Million US$), 2018 & 2023
Figure 20: India: Household Cleaners (Window Cleaner) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 21: India: Household Cleaners (Glass Cleaner) Market: Sales Value (in Million US$), 2018 & 2023
Figure 22: India: Household Cleaners (Glass Cleaner) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 23: India: Household Cleaners (Scourers) Market: Sales Value (in Million US$), 2018 & 2023
Figure 24: India: Household Cleaners (Scourers) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 25: India: Household Cleaners (Other Product Types) Market: Sales Value (in Million US$), 2018 & 2023
Figure 26: India: Household Cleaners (Other Product Types) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 27: India: Household Cleaners (Builders) Market: Sales Value (in Million US$), 2018 & 2023
Figure 28: India: Household Cleaners (Builders) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 29: India: Household Cleaners (Solvents) Market: Sales Value (in Million US$), 2018 & 2023
Figure 30: India: Household Cleaners (Solvents) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 31: India: Household Cleaners (Surfactants) Market: Sales Value (in Million US$), 2018 & 2023
Figure 32: India: Household Cleaners (Surfactants) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 33: India: Household Cleaners (Antimicrobials) Market: Sales Value (in Million US$), 2018 & 2023
Figure 34: India: Household Cleaners (Antimicrobials) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 35: India: Household Cleaners (Other Ingredients) Market: Sales Value (in Million US$), 2018 & 2023
Figure 36: India: Household Cleaners (Other Ingredients) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 37: India: Household Cleaners (Convenience Stores) Market: Sales Value (in Million US$), 2018 & 2023
Figure 38: India: Household Cleaners (Convenience Stores) Market Forecast: Sales Value (in Million US$), 2024-2032  
Figure 39: India: Household Cleaners (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2018 & 2023
Figure 40: India: Household Cleaners (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 41: India: Household Cleaners (Online) Market: Sales Value (in Million US$), 2018 & 2023
Figure 42: India: Household Cleaners (Online) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 43: India: Household Cleaners (Other Distribution Channels) Market: Sales Value (in Million US$), 2018 & 2023
Figure 44: India: Household Cleaners (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 45: India: Household Cleaners (Middle (INR 2.5 lacs- INR 27.5 lacs)) Market: Sales Value (in Million US$), 2018 & 2023
Figure 46: India: Household Cleaners (Middle (INR 2.5 lacs- INR 27.5 lacs)) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 47: India: Household Cleaners (Low (Less than INR 2.5 Lacs)) Market: Sales Value (in Million US$), 2018 & 2023
Figure 48: India: Household Cleaners (Low (Less than INR 2.5 Lacs)) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 49: India: Household Cleaners (High (Greater than INR 27.5 lacs)) Market: Sales Value (in Million US$), 2018 & 2023
Figure 50: India: Household Cleaners (High (Greater than INR 27.5 lacs)) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 51: India: Household Cleaners (Fabric) Market: Sales Value (in Million US$), 2018 & 2023
Figure 52: India: Household Cleaners (Fabric) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 53: India: Household Cleaners (Kitchen) Market: Sales Value (in Million US$), 2018 & 2023
Figure 54: India: Household Cleaners (Kitchen) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 55: India: Household Cleaners (Bathroom) Market: Sales Value (in Million US$), 2018 & 2023
Figure 56: India: Household Cleaners (Bathroom) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 57: India: Household Cleaners (Floor) Market: Sales Value (in Million US$), 2018 & 2023
Figure 58: India: Household Cleaners (Floor) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 59: India: Household Cleaners (Other Applications) Market: Sales Value (in Million US$), 2018 & 2023
Figure 60: India: Household Cleaners (Other Applications) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 61: India: Household Cleaners (Economy) Market: Sales Value (in Million US$), 2018 & 2023
Figure 62: India: Household Cleaners (Economy) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 63: India: Household Cleaners (Mid-Sized) Market: Sales Value (in Million US$), 2018 & 2023
Figure 64: India: Household Cleaners (Mid-Sized) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 65: India: Household Cleaners (Premium) Market: Sales Value (in Million US$), 2018 & 2023
Figure 66: India: Household Cleaners (Premium) Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 67: North India: Household Cleaners Market: Sales Value (in Million US$), 2018 & 2023
Figure 68: North India: Household Cleaners Market: Breakup by States (in %), 2023
Figure 69: North India: Household Cleaners Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 70: West and Central India: Household Cleaners Market: Sales Value (in Million US$), 2018 & 2023
Figure 71: West and Central India: Household Cleaners Market: Breakup by States (in %), 2023
Figure 72: West and Central India: Household Cleaners Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 73: South India: Household Cleaners Market: Sales Value (in Million US$), 2018 & 2023
Figure 74: South India: Household Cleaners Market: Breakup by States (in %), 2023
Figure 75: South India: Household Cleaners Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 76: East India: Household Cleaners Market: Sales Value (in Million US$), 2018 & 2023  
Figure 77: East India: Household Cleaners Market: Breakup by States (in %), 2023
Figure 78: East India: Household Cleaners Market Forecast: Sales Value (in Million US$), 2024-2032 
Figure 79: India: Household Cleaners Industry: SWOT Analysis
Figure 80: India: Household Cleaners Industry: Value Chain Analysis 
Figure 81: India: Household Cleaners Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: India: Household Cleaners Market: Key Industry Highlights, 2023 and 2032
Table 2: India: Household Cleaners Market: Breakup by Product (in Million US$), 2018 & 2023
Table 3: India: Household Cleaners Market Forecast: Breakup by Product (in Million US$), 2024-2032
Table 4: India: Household Cleaners Market: Breakup by Ingredient (in Million US$), 2018 & 2023
Table 5: India: Household Cleaners Market Forecast: Breakup by Ingredient (in Million US$), 2024-2032
Table 6: India: Household Cleaners Market: Breakup by Distribution Channel (in Million US$), 2018 & 2023
Table 7: India: Household Cleaners Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
Table 8: India: Household Cleaners Market: Breakup by Income Group (in Million US$), 2018 & 2023
Table 9: India: Household Cleaners Market Forecast: Breakup by Income Group (in Million US$), 2024-2032
Table 10: India: Household Cleaners Market: Breakup by Application (in Million US$), 2018 & 2023
Table 11: India: Household Cleaners Market Forecast: Breakup by Application (in Million US$), 2024-2032
Table 12: India: Household Cleaners Market: Breakup by Premiumization (in Million US$), 2018 & 2023
Table 13: India: Household Cleaners Market Forecast: Breakup by Premiumization (in Million US$), 2024-2032
Table 14: India: Household Cleaners Market: Breakup by Region (in Million US$), 2018 & 2023
Table 15: India: Household Cleaners Market Forecast: Breakup by Region (in Million US$), 2024-2032
Table 16: India: Household Cleaners Market: Key Price Indicators
Table 17: India: Household Cleaners Market: Market Structure
Table 18: India: Household Cleaners Market: Key Players

India Household Cleaners Market Report by Product (Laundry, Dishwashing, Surface Cleaner, Toilet Bowl Cleaner, Window Cleaner, Glass Cleaner, Scourers, and Others), Ingredients (Builders, Solvents, Surfactants, Antimicrobials, and Others), Distribution Channel (Convenience Stores, Supermarkets and Hypermarkets, Online, and Others), Income Group (Middle (INR 2.5 lacs- INR 27.5 lacs), Low (Less than INR 2.5 Lacs), High (Greater than INR 27.5 lacs)), Application (Fabric, Kitchen, Bathroom, Floor, and Others), Premiumization (Economy, Mid-Sized, Premium), and Region 2024-2032
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