India Handicrafts Market Report by Product Type (Woodware, Artmetal Ware, Handprinted Textiles and Scarves, Embroidered and Crocheted Goods, Zari and Zari Goods, Imitation Jewelry, Sculptures, Pottery and Glass wares, Attars and Agarbattis, and Others), Distribution Channel (Mass Retailers, Departmental Stores, Independent Retailers, Specialty Stores, Online Stores, and Others), End Use (Residential, Commercial), and Region 2024-2032

India Handicrafts Market Report by Product Type (Woodware, Artmetal Ware, Handprinted Textiles and Scarves, Embroidered and Crocheted Goods, Zari and Zari Goods, Imitation Jewelry, Sculptures, Pottery and Glass wares, Attars and Agarbattis, and Others), Distribution Channel (Mass Retailers, Departmental Stores, Independent Retailers, Specialty Stores, Online Stores, and Others), End Use (Residential, Commercial), and Region 2024-2032

Report Format: PDF+Excel | Report ID: SR112025A3003

Market Overview:

The India handicrafts market size reached US$ 4,277.5 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 7,817.8 Million by 2032, exhibiting a growth rate (CAGR) of 6.7% during 2024-2032.

Report Attribute 
Key Statistics
Base Year
2023
Forecast Years
2024-2032
Historical Years
2018-2023
Market Size in 2023
US$ 4,277.5 Million
Market Forecast in 2032
US$ 7,817.8 Million
Market Growth Rate 2024-2032 6.7%


Handicrafts refer to unique artifacts that are either handmade or made using simple tools instead of machines. They represent the traditional, cultural and artistic values of a place or nation. As they add aesthetic and decorative value, their demand is escalating across India.

Significant advancements in the accessibility of handicraft products on various online portals are strengthening the market growth in India. Besides this, handicrafts are gaining immense popularity due to the increasing travel and tourism in the country. Tourists spend a considerable amount on purchasing souvenirs and other craft items, thereby expanding the scope for local artisans and craftsmen to produce and sell efficient handicrafts. Moreover, the escalating demand for handmade décor accessories in homes, offices and restaurants, along with the increasing demand from the gifting industry, is propelling the market growth. Furthermore, the inflating disposable incomes and the increasing willingness among individuals to invest in vintage and high-quality handicraft products are impelling the market growth in the country.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the India handicrafts market report, along with forecasts at the country and regional level from 2024-2032. Our report has categorized the market based on product type, distribution channel and end use.

Breakup by Product Type:

India Handicrafts Market

  • Woodware
  • Artmetal Ware
  • Handprinted Textiles and Scarves
  • Embroidered and Crocheted Goods
  • Zari and Zari Goods
  • Imitation Jewelry
  • Sculptures
  • Pottery and Glass wares
  • Attars and Agarbattis
  • Others
     

Breakup by Distribution Channel:

  • Mass Retailers
  • Departmental Stores
  • Independent Retailers
  • Specialty Stores
  • Online Stores
  • Others
     

Breakup by End Use:

  • Residential
  • Commercial
     

Breakup by Region:

  • North India
  • West and Central India
  • South India
  • East India
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Million
Segment Coverage Product Type, Distribution Channel, End Use, Region
Region Covered North India, East India, West and Central India, South India
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report

The India handicrafts market was valued at US$ 4,277.5 Million in 2023.

We expect the India handicrafts market to exhibit a CAGR of 6.7% during 2024-2032.

The expanding travel and tourism industry, along with the growing prominence of handicraft items as souvenirs, owing to their uniqueness and the essence of vibrant art and culture, is primarily driving the India handicrafts market.

The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of handicraft products across the nation.

Based on the product type, the India handicrafts market can be divided into woodware, artmetal ware, handprinted textiles and scarves, embroidered and crocheted goods, Zari and Zari goods, imitation jewelry, sculptures, pottery and glass wares, attars and agarbattis, and others. Currently, woodware holds the majority of the total market share.

Based on the distribution channel, the India handicrafts market has been bifurcated into mass retailers, departmental stores, independent retailers, specialty stores, online stores, and others. Among these, mass retailers currently exhibit a clear dominance in the market.

Based on the end use, the India handicrafts market can be segmented into residential and commercial. Currently, the residential sector accounts for the largest market share.

On a regional level, the market has been classified into North India, West and Central India, South India, and East India.

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India Handicrafts Market Report by Product Type (Woodware, Artmetal Ware, Handprinted Textiles and Scarves, Embroidered and Crocheted Goods, Zari and Zari Goods, Imitation Jewelry, Sculptures, Pottery and Glass wares, Attars and Agarbattis, and Others), Distribution Channel (Mass Retailers, Departmental Stores, Independent Retailers, Specialty Stores, Online Stores, and Others), End Use (Residential, Commercial), and Region 2024-2032
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