The India gifting market size reached USD 0.79 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 1.05 Billion by 2033, exhibiting a growth rate (CAGR) of 3.20% during 2025-2033. The market is expanding due to rising disposable incomes, digital transformation, and increasing demand for personalized and corporate gifting solutions. E-commerce and digital gifting options, such as e-gift cards and virtual experiences, are also contributing positively to the market growth across the country.
Report Attribute
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Key Statistics
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Base Year
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2024 |
Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 0.79 Billion |
Market Forecast in 2033 | USD 1.05 Billion |
Market Growth Rate (2025-2033) | 3.20% |
Growth of Digital Gifting
The digital gifting trend in India is expanding rapidly driven by increasing internet penetration, mobile payment adoption and the convenience of instant gifting solutions. E-gift cards are becoming a preferred choice among consumers and corporates offering flexibility across major retail brands, online platforms and entertainment services. Virtual experiences including online workshops, personalized video messages and digital memberships are also gaining traction as people seek innovative gifting options. Digital wallets and UPI-integrated gifting solutions are further fueling this trend allowing seamless transactions and instant transfers boosting India gifting market share. Leading companies are introducing innovative digital gifting solutions to enhance user convenience and engagement. For instance, in August 2024, Aditya Birla Capital Digital launched three new products on its ABCD platform: DigiGold Gifting for seamless digital gold gifting, Family Health Scan offering free selfie-based health assessments for family members and SIMPLiNVEST a systematic investment solution across various asset classes. As businesses embrace digital transformation, companies are offering AI-driven personalized gift recommendations, subscription-based gifting, and blockchain-secured digital assets as gifts. The growing adoption of NFTs and virtual collectibles is further enhancing market potential. With rising disposable incomes and a tech-savvy consumer base, digital gifting is set to drive India gifting market growth, creating significant growth opportunities.
Rise of Personalized Gifting
The demand for personalized gifting in India is rising as consumers seek unique and meaningful ways to express emotions. Customization options such as engraved jewelry, monogrammed accessories, and photo-printed items are gaining popularity across various occasions, including birthdays, weddings, and corporate events. AI-driven gift recommendation platforms are enhancing the personalization experience by analyzing preferences, past purchases, and recipient interests to suggest the most suitable gifts. Personalized hampers featuring curated selections of gourmet treats, skincare, and lifestyle products are also in high demand. For instance, in October 2024, Bakingo launched premium Diwali hampers blending traditional flavors with modern elegance. The new "Make Your Own Hamper" feature allows customers to personalize their gifts enhancing the festive experience. Bakingo aims to spark joy this Diwali with their unique offerings. The rise of digital printing and laser engraving technology has further expanded customization possibilities. E-commerce platforms and D2C brands are playing a key role in driving this trend, offering extensive personalization options with seamless online ordering and delivery services. As gifting becomes more experience-driven, businesses are innovating to offer tailored solutions that enhance customer satisfaction and engagement, shaping the India gifting market outlook.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the regional level for 2025-2033. Our report has categorized the market based on purpose, type and sales channel.
Purpose Insights:
The report has provided a detailed breakup and analysis of the market based on the purpose. This includes corporate gifting and personal gifting.
Type Insights:
A detailed breakup and analysis of the market based on the type have also been provided in the report. This includes souvenirs, personal accessories, decorative items, greeting cards, e-gift vouchers and others.
Sales Channel Insights:
A detailed breakup and analysis of the market based on the sales channel have also been provided in the report. This includes local shops, exclusive outlets, multi-branded shops, online and others.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include North India, South India, East India and West India.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Billion USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Purposes Covered | Corporate Gifting, Personal Gifting |
Types Covered | Souvenirs, Personal Accessories, Decorative Items, Greeting Cards, E-Gift Vouchers, Others |
Sales Channels Covered | Local Shops, Exclusive Outlets, Multi-Branded Shops, Online, Others |
Regions Covered | North India, South India, East India, West India |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: