The India fashion retail market size reached USD 3.19 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 5.78 Billion by 2033, exhibiting a growth rate (CAGR) of 6.82% during 2025-2033. The market is driven by rising disposable incomes, rapid urbanization, and a young, fashion-conscious population. Increasing internet penetration and smartphone usage boost online shopping, while sustainability and ethical practices gain traction. Government initiatives like "Make in India" and the growth of D2C brands further propel the India fashion retail market share.
Report Attribute
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Key Statistics
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Base Year
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2024 |
Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 3.19 Billion |
Market Forecast in 2033 | USD 5.78 Billion |
Market Growth Rate 2025-2033 | 6.82% |
Rise of Sustainable and Ethical Fashion
The significant shift towards sustainable and ethical fashion is majorly driving the India fashion retail market growth. Millennials and Gen Z, in particular, are becoming increasingly aware of the environmental and social implications of their purchases. This trend is propelled by increasing awareness of problems such as climate change, waste generation, and unethical labor practices. Brands are countering by using eco-friendly materials including organic cotton, recycled fabrics, and biodegradable dyes in their lines. [More News] Many retailers are also adopting transparent supply chains and fair-trade practices to appeal to socially responsible shoppers they may have historically alienated. Local designers and start-ups are also taking the lead by designing out-of-the-box, sustainable garment lines to satisfy this appetite. From the government’s side, initiatives such as “Make in India” and encouragement of handloom and handicrafts only reinforce this. In association with the Ministry of Textiles, UNESCO showcased India's handloom and handicraft sectors at Bharat Tex 2025 in New Delhi. Attendance at the event included more than 5,000 exhibitors and 6,000 international buyers from 120 countries. It highlighted the need for sustainable practices, as well as the protection of traditional craftsmanship, while also seeking to enhance livelihoods through links such as the Rural Crafts and Cultural Hubs Project. The core discussions revolved around the need for R&D, financial support, and professional marketing to place India’s handloom sector in the global fashion retail arena. As sustainability becomes a key differentiator, it is expected to reshape the Indian fashion retail landscape in the coming years.
Growth of Online Fashion Retail and D2C Brands
The rise in online shopping, fueled by increasing internet penetration and smartphone usage is creating a positive India fashion retail market outlook. E-commerce platforms are dominating the space, offering a wide range of trendy and affordable options. A research report from the IMARC Group indicates that the e-commerce market in India achieved a size of USD 107.7 Billion in 2024. It is projected to expand to USD 650.4 Billion by 2033, reflecting a compound annual growth rate (CAGR) of 19.70% from 2025 to 2033. With advancements in digital and social media marketing, direct-to-consumer (D2C) brands are becoming more popular and cater to their specific audience groups. These brands focus more on targeted market segments, such as athleisure, ethnic wear, and unisex, with bespoke experience and faster delivery. Virtual try-ons, easy returns, and cash-on-delivery have also made online buying for fashion much smoother. Additionally, with consumers opting for contactless shopping, the pandemic has fast-tracked the shift to digital platforms. Influencer marketing and social commerce will drive online fashion retail to unprecedented growth, establishing it as one of the key pillars fueling growth of the market.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on product type, price, and distribution channel.
Product Type Insights:
The report has provided a detailed breakup and analysis of the market based on the product type. This includes apparel, footwear, bags, and others.
Price Insights:
A detailed breakup and analysis of the market based on the price have also been provided in the report. This includes premium/luxury mid-range, and mass market.
Distribution Channel Insights:
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes online and offline.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include North India, South India, East India, and West India.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Billion USD |
Scope of the Report | Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Product Types Covered | Apparel, Footwear, Bags, Others |
Prices Covered | Premium/Luxury Mid-Range, Mass Market |
Distribution Channels Covered | Online, Offline |
Regions Covered | North India, South India, East India, West India |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: