1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India Ayurvedic Products Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Products Type
5.5 Market Breakup by Organized/Unorganized
5.6 Market Breakup by Region
5.7 Market Forecast
5.8 SWOT Analysis
5.8.1 Overview
5.8.2 Strengths
5.8.3 Weaknesses
5.8.4 Opportunities
5.8.5 Threats
5.9 Value Chain Analysis
5.10 Porters Five Forces Analysis
5.10.1 Overview
5.10.2 Bargaining Power of Buyers
5.10.3 Bargaining Power of Suppliers
5.10.4 Degree of Competition
5.10.5 Threat of New Entrants
5.10.6 Threat of Substitutes
5.11 PESTEL Analysis
5.11.1 Political
5.11.2 Economic
5.11.3 Social
5.11.4 Legal
5.11.5 Environmental
5.11.6 Technological
5.12 Price Analysis
5.12.1 Price Indicators
5.12.2 Price Structure
5.12.3 Margin Analysis
6 Market Breakup by Product Type
6.1 Healthcare Products
6.1.1 Market Trends
6.1.2 Market Breakup by Type
6.1.2.1 Ayurvedic Nutraceuticals and Dietary Supplements
6.1.2.1.1 Market Trends
6.1.2.1.2 Market Forecast
6.1.2.2 Ayurvedic Medicines
6.1.2.2.1 Market Trends
6.1.2.2.2 Market Forecast
6.1.3 Market Forecast
6.2 Personal Care Products
6.2.1 Market Trends
6.2.2 Market Breakup by Type
6.2.2.1 Skin Care
6.2.2.1.1 Market Trends
6.2.2.1.2 Market Forecast
6.2.2.2 Oral Care
6.2.2.2.1 Market Trends
6.2.2.2.2 Market Forecast
6.2.2.3 Hair Care and Fragrances
6.2.2.3.1 Market Trends
6.2.2.3.2 Market Forecast
6.2.3 Market Forecast
7 Market Breakup by Organized/Unorganized
7.1 Organized
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Unorganized
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Region
8.1 North India
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 West and Central India
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 South India
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 East India
8.4.1 Market Trends
8.4.2 Market Forecast
9 Imports and Exports
10 Government Regulations
11 Strategic Recommendations
12 Competitive Landscape
12.1 Market Structure
12.2 Key Players
12.3 Profiles of Key Players
12.3.1 Dabur India Ltd.
12.3.2 Patanjali Ayurved Limited
12.3.3 The Himalaya Drug Company
12.3.4 Vicco Laboratories
12.3.5 Charak Pharma Pvt. Ltd.
12.3.6 Hamdard Laboratories
12.3.7 Forest Essentials
12.3.8 Emami Ltd.
12.3.9 Shree Baidyanath Ayurved Bhawan Pvt. Ltd.
12.3.10 Kerala Ayurveda Ltd.
12.3.11 Amrutanjan Healthcare Limited
List of Figures
Figure 1: India: Ayurvedic Products Market: Major Drivers and Challenges
Figure 2: India: Ayurvedic Products Market: Sales Value (in Billion INR), 2018-2023
Figure 3: India: Ayurvedic Products Market: Breakup by Products Type (in %), 2023
Figure 4: India: Ayurvedic Products Market: Breakup by Organized/Unorganized (in %), 2023
Figure 5: India: Ayurvedic Products Market: Breakup by Region (in %), 2023
Figure 6: India: Ayurvedic Products Market Forecast: Sales Value (in Billion INR), 2024-2032
Figure 7: India: Ayurvedic Products Industry: SWOT Analysis
Figure 8: India: Ayurvedic Products Industry: Value Chain Analysis
Figure 9: India: Ayurvedic Products Industry: Porter’s Five Forces Analysis
Figure 10: India: Ayurvedic Products Industry: PESTEL Analysis
Figure 11: India: Ayurvedic Products (Healthcare Products) Market: Sales Value (in Million INR), 2018 & 2023
Figure 12: India: Ayurvedic Products (Healthcare Products) Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 13: India: Ayurvedic Products (Personal Care Products) Market: Sales Value (in Million INR), 2018 & 2023
Figure 14: India: Ayurvedic Products (Personal Care Products) Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 15: India: Ayurvedic Healthcare Products (Ayurvedic Nutraceuticals and Dietary Supplements) Market: Sales Value (in Million INR), 2018 & 2023
Figure 16: India: Ayurvedic Healthcare Products (Ayurvedic Nutraceuticals and Dietary Supplements) Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 17: India: Ayurvedic Healthcare Products (Ayurvedic Medicines) Market: Sales Value (in Million INR), 2018 & 2023
Figure 18: India: Ayurvedic Healthcare Products (Ayurvedic Medicines) Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 19: India: Ayurvedic Personal Care Products (Skin Care) Market: Sales Value (in Million INR), 2018 & 2023
Figure 20: India: Ayurvedic Personal Care Products (Skin Care) Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 21: India: Ayurvedic Personal Care Products (Oral Care) Market: Sales Value (in Million INR), 2018 & 2023
Figure 22: India: Ayurvedic Personal Care Products (Oral Care) Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 23: India: Ayurvedic Personal Care Products (Hair Care and Fragrances) Market: Sales Value (in Million INR), 2018 & 2023
Figure 24: India: Ayurvedic Personal Care Products (Hair Care and Fragrances) Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 25: India: Ayurvedic Products (Organized) Market: Sales Value (in Million INR), 2018 & 2023
Figure 26: India: Ayurvedic Products (Organized) Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 27: India: Ayurvedic Products (Unorganized) Market: Sales Value (in Million INR), 2018 & 2023
Figure 28: India: Ayurvedic Products (Unorganized) Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 29: North India: Ayurvedic Products Market: Sales Value (in Million INR), 2018 & 2023
Figure 30: North India: Ayurvedic Products Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 31: West and Central India: Ayurvedic Products Market: Sales Value (in Million INR), 2018 & 2023
Figure 32: West and Central India: Ayurvedic Products Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 33: South India: Ayurvedic Products Market: Sales Value (in Million INR), 2018 & 2023
Figure 34: South India: Ayurvedic Products Market Forecast: Sales Value (in Million INR), 2024-2032
Figure 35: East India: Ayurvedic Products Market: Sales Value (in Million INR), 2018 & 2023
Figure 36: East India: Ayurvedic Products Market Forecast: Sales Value (in Million INR), 2024-2032
List of Tables
Table 1: India: Ayurvedic Products Market: Key Industry Highlights, 2023 and 2032
Table 2: India: Ayurvedic Products Market Forecast: Breakup by Products Type (in Million INR), 2024-2032
Table 3: India: Ayurvedic Products Market Forecast: Breakup by Organized/Unorganized (in Million INR), 2024-2032
Table 4: India: Ayurvedic Products Market Forecast: Breakup by Region (in Million INR), 2024-2032
Table 5: India: Ayurvedic Products Market: Competitive Structure
Table 6: India: Ayurvedic Products Market: Key Players