India Agritourism Market Report by Tourist Type (Domestic, International), Activity (On-farm Sales, Outdoor Recreation, Agritainment, Educational Tourism, Accommodations, and Others), Booking Channel (Online, Offline), Sales Channel (Travel Agents, Direct), and Region 2025-2033

India Agritourism Market Report by Tourist Type (Domestic, International), Activity (On-farm Sales, Outdoor Recreation, Agritainment, Educational Tourism, Accommodations, and Others), Booking Channel (Online, Offline), Sales Channel (Travel Agents, Direct), and Region 2025-2033

Report Format: PDF+Excel | Report ID: SR112025A6229

Market Overview:

The India agritourism market size reached USD 1,177.9 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 4,911.9 Million by 2033, exhibiting a growth rate (CAGR) of 17.9% during 2025-2033.

Report Attribute 
Key Statistics
Base Year
2024
Forecast Years
2025-2033
Historical Years
2019-2024
Market Size in 2024
USD 1,177.9 Million
Market Forecast in 2033
USD 4,911.9 Million
Market Growth Rate 2025-2033 17.9%


Agritourism refers to a commercial practice that combines agricultural activities with tourism for the entertainment and recreation of tourists. It provides the farmers with an opportunity to generate additional income and a channel for direct marketing to consumers. Agritourism also offers communities the potential to increase their local tax bases. Besides this, it helps to preserve agricultural lands and allows states to develop business enterprises. Currently, agritourism is gaining immense traction across India on account of its ability to revitalize rural economies, provide employment opportunities to local residents, and educate the masses about agricultural practices.

India Agritourism Market Trends:

The widespread adoption of agritourism to support farmers' incomes and create novel tourism forms, thereby contributing to the economic, social, and environmental dimensions of sustainability, is primarily driving the India agritourism market. In addition to this, the growing curiosity about rural and farm activities, particularly among the millennial and urban population, is also propelling the growth of the market. Furthermore, the escalating popularity of agritourism as it provides business opportunities for the local tourism operators and offers family-oriented recreation surroundings is creating a positive outlook for the regional market. In line with this, agritourism also offers several farm activities, including fishing, horseback riding, harvest festivals, wildlife photography, wagon or sleigh rides, sheep shearing, cooking classes, guided animal tours, historical re-enactments, etc., at a meager cost. This, along with the rising utilization of farms for events, such as weddings, gatherings, and private parties, is acting as a significant growth-inducing factor. Moreover, the expanding health-conscious population, which seeks pro-nature ways to escape the stress of hectic lifestyles, is also stimulating the market growth. Additionally, numerous favorable initiatives by the Indian government aimed at promoting and developing the agritourism sector in the country are further catalyzing the market. For instance, the Ministry of Tourism and Culture has launched the Swadesh Darshan Scheme for the integrated development of theme-based tourist circuits and instituted a national award in the category of 'Best Rural/Agri/Plantation Tourism Projects' to motivate the stakeholders. Apart from this, the emergence of community-based agritourism, which emphasizes on sustaining rural livelihoods, protecting traditional agricultural practices, and preserving cultures via sustainable land use planning, is projected to fuel the India agritourism market in the upcoming years.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the India agritourism market report, along with forecasts at the country and regional level from 2025-2033. Our report has categorized the market based on tourist type, activity, booking channel and sales channel.

Breakup by Tourist Type:

India Agritourism Market

  • Domestic
  • International

Breakup by Activity:

  • On-farm Sales
  • Outdoor Recreation
  • Agritainment
  • Educational Tourism
  • Accommodations
  • Others

Breakup by Booking Channel:

  • Online
  • Offline

Breakup by Sales Channel:

  • Travel Agents
  • Direct

Breakup by Region:

  • North India
  • West and Central India
  • South India
  • East India

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Report Features Details
Base Year of the Analysis 2024
Historical Period 2019-2024
Forecast Period 2025-2033
Units Million USD
Segment Coverage Tourist Type, Activity, Booking Channel, Sales Channel, Region
Region Covered North India, West and Central India, South India, East India
Customization Scope 10% Free Customization
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Key Questions Answered in This Report:

  • How has the India agritourism market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the India agritourism market?
  • What are the key regional markets?
  • What is the breakup of the market based on the tourist type?
  • What is the breakup of the market based on the activity?
  • What is the breakup of the market based on the booking channel?
  • What is the breakup of the market based on the sales channel?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the India agritourism market and who are the key players?
  • What is the degree of competition in the industry?

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India Agritourism Market Report by Tourist Type (Domestic, International), Activity (On-farm Sales, Outdoor Recreation, Agritainment, Educational Tourism, Accommodations, and Others), Booking Channel (Online, Offline), Sales Channel (Travel Agents, Direct), and Region 2025-2033
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