Hair Conditioner Market Report by Type (Rinse-out, Leave-in, Deep, and Others), Distribution Channel (Specialty Stores, Hypermarkets and Supermarkets, Drug Stores or Pharmacy, Mass Merchandiser, Department Stores, Mono-brand Stores, Online Stores), End User (Women, Men, Kids), and Region 2025-2033

Hair Conditioner Market Report by Type (Rinse-out, Leave-in, Deep, and Others), Distribution Channel (Specialty Stores, Hypermarkets and Supermarkets, Drug Stores or Pharmacy, Mass Merchandiser, Department Stores, Mono-brand Stores, Online Stores), End User (Women, Men, Kids), and Region 2025-2033

Report Format: PDF+Excel | Report ID: SR112025A6475

Market Overview:

The global hair conditioner market size reached USD 14.5 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 24.9 Billion by 2033, exhibiting a growth rate (CAGR) of 5.88% during 2025-2033.

Report Attribute
 Key Statistics 
Base Year
2024
Forecast Years
2025-2033
Historical Years
2019-2024
Market Size in 2024
USD 14.5 Billion
Market Forecast in 2033
USD 24.9 Billion
Market Growth Rate 2025-2033 5.88%


Hair conditioner is a hair care product used to improve the texture of the hair. It comprises various moisturizing ingredients, such as oils, silicones, humectants, butter, and emollients, which nourish and replenish hair with moisture. It reduces friction between strands of hair and makes brushing easier after hair wash. It also promotes healthy hair growth and provides a heat protection barrier to hair. In addition, it protects hair shafts from damage caused by regular bleaching, coloring, and styling with hot tools. Hair conditioner offers several benefits, such as taming flyaway hair, improving manageability, preventing hair breakage, and reducing fiber hydrophilicity and split ends.

Hair Conditioner Market


Hair Conditioner Market Trends:

At present, the growing awareness among the masses about the benefits of hair conditioners represents one of the key factors propelling the market growth. Besides this, there is a rise in the demand for hair conditioners due to increasing levels of pollution across the globe. This, along with the escalating demand for hair conditioners among working women for dealing with unmanaged hair, is contributing to the growth of the market. Moreover, there is an increase in the utilization of chemical treatments to alter the style, texture, and color of the hair. This, coupled with the growing employment of hair conditioners to repair damaged hair, is positively influencing the market. In addition, key market players are investing in research and development (R&D) activities to introduce natural and organic haircare products. They are also focusing on marketing strategies to boost their product sales. Apart from this, the rising prevalence of dandruff, dry and itchy scalp, hair loss, and dull hair among the masses is bolstering the growth of the market.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global hair conditioner market report, along with forecasts at the global, regional and country level from 2025-2033. Our report has categorized the market based on type, distribution channel and end user.

Breakup by Type:

Hair Conditioner Market by Types

  • Rinse-out
  • Leave-in
  • Deep
  • Others
     

Breakup by Distribution Channel:

  • Specialty Stores
  • Hypermarkets and Supermarkets
  • Drug Stores or Pharmacy
  • Mass Merchandiser
  • Department Stores
  • Mono-brand Stores
  • Online Stores
     

Breakup by End User:

  • Women
  • Men
  • Kids
     

Breakup by Region:

Hair Conditioner Market By Region

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Amway Corp., Henkel AG & Co. KGaA, Johnson & Johnson, Kao Corporation, L'Oréal S.A., Marico Limited, Natura & Co, Oriflame Cosmetics AG, Procter & Gamble Company, The Estée Lauder Companies Inc. and Unilever plc.

Report Coverage:

Report Features Details
Base Year of the Analysis 2024
Historical Period 2019-2024
Forecast Period 2025-2033
Units Billion USD
Segment Coverage Type, Distribution Channel, End User, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Amway Corp., Henkel AG & Co. KGaA, Johnson & Johnson, Kao Corporation, L'Oréal S.A., Marico Limited, Natura & Co, Oriflame Cosmetics AG, Procter & Gamble Company, The Estée Lauder Companies Inc. and Unilever plc.
Customization Scope 10% Free Customization
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report

The global hair conditioner market was valued at USD 14.5 Billion in 2024.

We expect the global hair conditioner market to exhibit a CAGR of 5.88% during 2025-2033.

The rising demand for hair conditioners for taming flyaway hair, improving manageability, preventing hair breakage, etc., along with the introduction of natural and organic product variants, is primarily driving the global hair conditioner market.

The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of hair conditioners.

Based on the type, the global hair conditioner market can be segmented into rinse-out, leave-in, deep, and others. Currently, rinse-out holds the majority of the total market share.

Based on the distribution channel, the global hair conditioner market has been divided into specialty stores, hypermarkets and supermarkets, drug stores or pharmacy, mass merchandiser, department stores, mono-brand stores, and online stores. Among these, specialty stores currently exhibit a clear dominance in the market.

Based on the end user, the global hair conditioner market can be categorized into women, men, and kids. Currently, women account for the largest market share.

On a regional level, the market has been classified into North America, Asia-Pacific, Europe, Latin America, and Middle East and Africa, where Europe currently dominates the global market.

Some of the major players in the global hair conditioner market include Amway Corp., Henkel AG & Co. KGaA, Johnson & Johnson, Kao Corporation, L'Oréal S.A., Marico Limited, Natura & Co, Oriflame Cosmetics AG, Procter & Gamble Company, The Estée Lauder Companies Inc., and Unilever plc.

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Hair Conditioner Market Report by Type (Rinse-out, Leave-in, Deep, and Others), Distribution Channel (Specialty Stores, Hypermarkets and Supermarkets, Drug Stores or Pharmacy, Mass Merchandiser, Department Stores, Mono-brand Stores, Online Stores), End User (Women, Men, Kids), and Region 2025-2033
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