According to the latest report by IMARC Group, titled "Customer Experience Management Software Market Report by Component (Solutions, Services), Touchpoint (Stores/Branches, Call Centers, Social Media Platform, Email, Mobile, Web Services, and Others), Deployment Mode (On-premises, Cloud-based), Organization Size (Large Enterprises, Small and Medium-sized Enterprises), Industries (Retail, BFSI, IT and Telecommunication, Healthcare, Media and Entertainment, Government Sector, and Others), and Region 2025-2033," the global customer experience management software market reached a value of USD 14,635.8 Million in 2024. Customer experience management software refers to a computer-based solution that is widely utilized by multiple businesses for monitoring and managing their interaction with customers. It generally functions by collecting feedback from customers, analyzing the data for obtaining meaningful insights and assisting the organization in taking needful actions for improving customer experiences. These solutions help organizations in automating and synchronizing services in order to better assist their customers. Due to rapid digitization across the globe, there has been a significant rise in the adoption of customer experience management software.
Global Customer Experience Management Software Market Trends:
The global market is primarily driven by a considerable increase in data generation across multiple industries. In line with this, the penetration of high-speed internet connectivity and the rising adoption of smartphones among the masses are creating a positive outlook for the market. Coupled with the continuous improvements across the e-commerce sector and the widespread preference for contactless delivery, this is providing a boost to the market growth. Also, an enhanced convenience offered by online shopping platforms is strengthening the market growth. Furthermore, continual technological advancements and the integration of advanced analytics and cloud computing with customer experience management software are considered as major growth-inducing factors. Additionally, the widespread utilization of software in the healthcare sector for storing patient data, collecting details of appointments and medications, and tracking interactions with doctors is positively influencing the market growth. Other factors, including intensive business competition, continuous innovations in the service platform and extensive research and development (R&D) activities conducted by key players, are further contributing to the market growth. On account of the aforementioned factors, the market is anticipated to reach a value of USD 39,704.7 Million by 2033, growing at a CAGR of 11.73% during 2025-2033.
Market Summary:
Report Features | Details |
---|---|
Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Million USD |
Segment Coverage | Component, Touchpoint, Deployment Mode, Organization Size, Industries, Region |
Region Covered | Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
Countries Covered | United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico |
Companies Covered | Adobe Inc., Avaya Inc., Clarabridge (Qualtrics International), International Business Machines Corporation, Medallia Inc., NICE Ltd., Oracle Corporation, Salesforce.com Inc., SAP SE, SAS Institute Inc., Tech Mahindra Limited, Verint Systems Inc. and Zendesk. |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
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