1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Market Overview
4.2 Key Driver and Challenges
5 Germany E-Commerce Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Home Appliances
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Apparels, Footwear and Accessories
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Books
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Cosmetics
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Groceries
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Others
6.6.1 Market Trends
6.6.2 Market Forecast
7 Market Breakup by Transaction
7.1 Business to Business (B2B)
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Business to Consumer (B2C)
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Consumer to Consumer (C2C)
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 SWOT Analysis
8.1 Overview
8.2 Strengths
8.3 Weaknesses
8.4 Opportunities
8.5 Threats
9 Value Chain Analysis
10 Porters Five Forces Analysis
10.1 Overview
10.2 Bargaining Power of Buyers
10.3 Bargaining Power of Suppliers
10.4 Degree of Competition
10.5 Threat of New Entrants
10.6 Threat of Substitutes
11 Competitive Landscape
11.1 Market Share of Key Players
11.2 List of Key Players
11.3 Key Players Profile
11.3.1 Amazon.com, Inc.
11.3.1.1 Company Overview
11.3.1.2 Product Portfolio
11.3.1.3 Financials
11.3.1.4 SWOT Analysis
11.3.2 Ebay Inc.
11.3.2.1 Company Overview
11.3.2.2 Product Portfolio
11.3.2.3 Financials
11.3.2.4 SWOT Analysis
11.3.3 Idealo (Axel Springer SE)
11.3.3.1 Company Overview
11.3.3.2 Product Portfolio
11.3.4 Lidl Stiftung & Co. KG
11.3.4.1 Company Overview
11.3.4.2 Product Portfolio
11.3.5 MediaMarkt
11.3.5.1 Company Overview
11.3.5.2 Product Portfolio
11.3.6 OBI GmbH & Co. Deutschland KG
11.3.6.1 Company Overview
11.3.6.2 Product Portfolio
11.3.7 Otto GmbH & Co KG
11.3.7.1 Company Overview
11.3.7.2 Product Portfolio
11.3.7.3 Financials
11.3.7.4 SWOT Analysis
11.3.8 Tchibo GmbH
11.3.8.1 Company Overview
11.3.8.2 Product Portfolio
11.3.9 Thomann GmbH
11.3.9.1 Company Overview
11.3.9.2 Product Portfolio
11.3.9.3 Financials
11.3.10 Zalando SE
11.3.10.1 Company Overview
11.3.10.2 Product Portfolio
11.3.10.3 Financials
List of Figures
Figure 1: Germany: E-Commerce Market: Major Drivers and Challenges
Figure 2: Germany: E-Commerce Market: Sales Value (in Million US$), 2018-2023
Figure 3: Germany: E-Commerce Market: Breakup by Type (in %), 2023
Figure 4: Germany: E-Commerce Market: Breakup by Transaction (in %), 2023
Figure 5: Germany: E-Commerce Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 6: Germany: E-Commerce (Home Appliances) Market: Sales Value (in Million US$), 2018 & 2023
Figure 7: Germany: E-Commerce (Home Appliances) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 8: Germany: E-Commerce (Apparels, Footwear and Accessories) Market: Sales Value (in Million US$), 2018 & 2023
Figure 9: Germany: E-Commerce (Apparels, Footwear and Accessories) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 10: Germany: E-Commerce (Books) Market: Sales Value (in Million US$), 2018 & 2023
Figure 11: Germany: E-Commerce (Books) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 12: Germany: E-Commerce (Cosmetics) Market: Sales Value (in Million US$), 2018 & 2023
Figure 13: Germany: E-Commerce (Cosmetics) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 14: Germany: E-Commerce (Groceries) Market: Sales Value (in Million US$), 2018 & 2023
Figure 15: Germany: E-Commerce (Groceries) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 16: Germany: E-Commerce (Others) Market: Sales Value (in Million US$), 2018 & 2023
Figure 17: Germany: E-Commerce (Others) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 18: Germany: E-Commerce (Business to Business) Market: Sales Value (in Million US$), 2018 & 2023
Figure 19: Germany: E-Commerce (Business to Business) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 20: Germany: E-Commerce (Business to Consumer) Market: Sales Value (in Million US$), 2018 & 2023
Figure 21: Germany: E-Commerce (Business to Consumer) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 22: Germany: E-Commerce (Consumer to Consumer) Market: Sales Value (in Million US$), 2018 & 2023
Figure 23: Germany: E-Commerce (Consumer to Consumer) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 24: Germany: E-Commerce (Others) Market: Sales Value (in Million US$), 2018 & 2023
Figure 25: Germany: E-Commerce (Others) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 26: Germany: E-Commerce Industry: SWOT Analysis
Figure 27: Germany: E-Commerce Industry: Value Chain Analysis
Figure 28: Germany: E-Commerce Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: Germany: E-Commerce Market: Key Industry Highlights, 2023 and 2032
Table 2: Germany: E-Commerce Market Forecast: Breakup by Type (in Million US$), 2024-2032
Table 3: Germany: E-Commerce Market Forecast: Breakup by Transaction (in Million US$), 2024-2032
Table 4: Germany: E-Commerce Market: Competitive Structure
Table 5: Germany: E-Commerce Market: Key Players