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Floss Picks Market Report by Usage Type (Disposable, Reusable), Shape (F Shape, Y Shape), Distribution Channel (Supermarkets and Hypermarkets, Pharmacies, Online Stores, and Others), and Region 2024-2032
Report Format: PDF+Excel | Report ID: SR112024A4174
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Global Floss Picks Market:
The global floss picks market size reached US$ 695.7 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 934.3 Million by 2032, exhibiting a growth rate (CAGR) of 3.2% during 2024-2032. The growing consumer awareness regarding the importance of oral hygiene is propelling the market.
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Report Attribute
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Key Statistics
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|---|---|
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Base Year
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2023
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|
Forecast Years
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2024-2032
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Historical Years
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2018-2023
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| Market Size in 2023 | US$ 695.7 Million |
| Market Forecast in 2032 | US$ 934.3 Million |
| Market Growth Rate (2024-2032) | 3.2% |
Floss Picks Market Analysis:
- Major Market Drivers: The growing occurrence of various dental illnesses is catalyzing the market.
- Key Market Trends: The inflating number of distribution channels, including e-commerce stores, which are leading to more accessibility for individuals, is strengthening the market.
- Competitive Landscape: Some of the prominent companies in the global market include A.S. Watson Group, Church & Dwight Co. Inc., Colgate-Palmolive Company, Dr. Tung's Products, Dr. Wild & Co. AG., Johnson & Johnson, Peri-dent Limited (Orkla ASA), Prestige Consumer Healthcare Inc., Procter & Gamble, Ranir LLC (Perrigo Co. plc), and The Humble Co., among many others.
- Geographical Trends: Changing dietary habits and the rising sedentary lifestyle of the masses are catalyzing the market across North America.
- Challenges and Opportunities: Environmental concerns due to plastic waste are hindering the market. However, the introduction of biodegradable or reusable product variants made from sustainable materials is expected to fuel the market over the forecasted period.
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Floss Picks Market Trends:
Rising Demand for Eco-Friendly Products
The increasing consumer awareness about the detrimental effects of plastic waste is escalating the demand for biodegradable and sustainable floss picks. They are produced by using innovative materials like bamboo, cornstarch, and other plant-based plastics. In March 2024, GENKENT introduced its latest innovation, GENKENT’s coconut whitening strips. The company is renowned for delivering practical and straightforward products, ensuring consumers receive genuine value without paying a premium for unnecessary features. This is escalating the floss picks market demand.
Numerous Technological Advancements
The growing focus on innovations in manufacturing processes is leading to the development of more effective and user-friendly product variants. Ergonomic designs with improved grip and comfort are also becoming standard, thereby making flossing easier and more accessible for a wider range of users. For example, in March 2024, Xiaomi launched a new portable dental water flosser, the Mijia F400, boasting innovative cloud sensation umbrella jet water flossing technology for a more comfortable and thorough cleaning experience. This is positively influencing the floss picks market outlook.
Growing Adoption of Personalized Oral Care
Consumers are increasingly seeking products tailored to their specific dental needs, leading to a rise in customized floss picks. Companies are leveraging consumer insights and data to develop floss picks that address particular issues, such as orthodontic appliances, sensitive gums, or specific dental conditions. As per the floss picks market overview, this is acting as another significant growth-inducing factor. In May 2024, oral care brand Systema unveiled a new campaign designed to urge audiences to prioritize gum care alongside their oral hygiene routine.
Global Floss Picks Industry Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the market, along with the floss picks market forecast at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on the usage type, shape, and distribution channel.
Breakup by Usage Type:
- Disposable
- Reusable
Disposable dominates the floss picks market share
The report has provided a detailed breakup and analysis of the market based on the usage type. This includes disposable and reusable. According to the report, disposable represented the largest market segmentation.
Disposable floss picks are made from biodegradable materials, including bamboo and cornstarch. They exhibit antimicrobial properties to ensure superior hygiene. These picks further reflect a commitment to sustainability. Companies like A.S. Watson Group offer diverse and advanced disposable floss picks.
Breakup by Shape:
- F Shape
- Y Shape
F shape holds the majority of the global floss picks market revenue
The report has provided a detailed breakup and analysis of the market based on the shape. This includes F shape and Y shape. According to the report, F shape represented the largest market segmentation.
F-shape designs provide better control, especially for cleaning hard-to-access areas between teeth and along the gum line. These new models often incorporate high-quality, shred-resistant floss that ensures a smooth and efficient cleaning experience. This is elevating the floss picks market price trends.
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Pharmacies
- Online Stores
- Others
Supermarkets and hypermarkets dominate the floss picks market statistics
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, pharmacies, online stores, and others. According to the report, supermarkets and hypermarkets represented the largest market segmentation.
Supermarkets and hypermarkets represent the largest segment due to their product variety, broad reach, and convenience for consumers. These large retail chains, such as Walmart and Tesco, offer extensive selections of oral care products catering to diverse consumer preferences and budgets. This is expanding the floss picks market segmentation.
Breakup by Region:
- North America
- United States
- Canada
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Brazil
- Mexico
- Others
- Middle East and Africa
North America exhibits a clear dominance in the floss picks market value
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
North America exhibits a clear dominance in the market, owing to the increasing awareness of oral hygiene and the adoption of convenient dental care products. As per the IMARC, the United States oral hygiene market size reached US$ 9.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 11.0 Billion by 2032, thereby exhibiting a growth rate (CAGR) of 2.1% during 2024-2032.
Competitive Landscape:
The floss picks market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major market companies have also been provided. Some of the key players in the market include:
- A.S. Watson Group
- Church & Dwight Co. Inc.
- Colgate-Palmolive Company
- Dr. Tung's Products
- Dr. Wild & Co. AG.
- Johnson & Johnson
- Peri-dent Limited (Orkla ASA)
- Prestige Consumer Healthcare Inc.
- Procter & Gamble
- Ranir LLC (Perrigo Co. plc)
- The Humble Co.
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
Floss Picks Market Recent Developments:
- May 2024: Oral care brand Systema unveiled a new campaign designed to urge audiences to prioritize gum care alongside their oral hygiene routine.
- March 2024: GENKENT introduced its latest innovation, GENKENT’s coconut whitening floss picks.
- March 2024: Xiaomi launched a new portable dental water flosser, the Mijia F400, boasting innovative cloud sensation umbrella jet water flossing technology for a more comfortable and thorough cleaning experience.
Floss Picks Market Report Scope:
| Report Features | Details |
|---|---|
| Base Year of the Analysis | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Units | US$ Million |
|
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Predictive Market Assessment:
|
| Usage Types Covered | Disposable, Reusable |
| Shapes Covered | F Shape, Y Shape |
| Distribution Channels Covered | Supermarkets and Hypermarkets, Pharmacies, Online Stores, Others |
| Regions Covered | Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
| Countries Covered | United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico |
| Companies Covered | A.S. Watson Group, Church & Dwight Co. Inc., Colgate-Palmolive Company, Dr. Tung's Products, Dr. Wild & Co. AG., Johnson & Johnson, Peri-dent Limited (Orkla ASA), Prestige Consumer Healthcare Inc., Procter & Gamble, Ranir LLC (Perrigo Co. plc), The Humble Co., etc. |
| Customization Scope | 10% Free Customization |
| Report Price and Purchase Option | Single User License: US$ 3899 Five User License: US$ 4899 Corporate License: US$ 5899 |
| Post-Sale Analyst Support | 10-12 Weeks |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Benefits for Stakeholders:
- IMARC's industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the floss picks market from 2018-2032.
- The research report provides the latest information on the market drivers, challenges, and opportunities in the global floss picks market.
- The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
- Porter's five forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the floss picks industry and its attractiveness.
- The competitive landscape allows stakeholders to understand their competitive environment and provides insight into the current positions of key players in the market.
The global floss picks market was valued at US$ 695.7 Million in 2023.
We expect the global floss picks market to exhibit a CAGR of 3.2% during 2024-2032.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of floss picks.
The rising demand for floss picks with waxed dental floss enriched with essential oils and enzymes, which facilitate effortless cleaning for maintaining adequate oral hygiene, is primarily driving the global floss picks market growth.
Based on the usage type, the global floss picks market can be categorized into disposable and reusable. Currently, disposable accounts for the majority of the total market share.
Based on the shape, the global floss picks market has been segregated into F shape and Y shape, where F shape holds the largest market share.
Based on the distribution channel, the global floss picks market can be bifurcated into supermarkets and hypermarkets, pharmacies, online stores, and others. Currently, supermarkets and hypermarkets exhibit a clear dominance in the market.
On a regional level, the market has been classified into North America, Asia-Pacific, Europe, Latin America, and Middle East and Africa, where North America currently dominates the global market.
Some of the major players in the global floss picks market include A.S. Watson Group, Church & Dwight Co. Inc., Colgate-Palmolive Company, Dr. Tung's Products, Dr. Wild & Co. AG., Johnson & Johnson, Peri-dent Limited (Orkla ASA), Prestige Consumer Healthcare Inc., Procter & Gamble, Ranir LLC (Perrigo Co. plc), and The Humble Co.
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