The Europe sports and energy drinks market size reached USD 26.7 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 46.5 Billion by 2033, exhibiting a growth rate (CAGR) of 6.4% during 2025-2033.
Report Attribute
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Key Statistics
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Base Year
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2024
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Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024
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USD 26.7 Billion |
Market Forecast in 2033
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USD 46.5 Billion |
Market Growth Rate (2025-2033) | 6.4% |
Sports and energy drinks are water-based beverages consumed while performing physical and sports-related activities. They are rich in carbohydrates, vitamins, minerals, electrolytes and caffeine, which aid in improving the athletic performance. They are also consumed for increasing the overall energy levels, managing body weight and enhancing endurance of the body. These beverages are available in a wide variety of flavors and are used as an alternative to water to hydrate the body and gain the electrolytes lost through sweating during workouts.
The rising health consciousness among the masses, along with the increasing participation in sports and fitness-related activities, is one of the key factors driving the growth of the market. In order to manage their sedentary lifestyles, individuals across Europe are increasingly engaging in high-intensity activities and consuming sports and energy drinks to keep themselves hydrated and energetic. Furthermore, the growing number of fitness and health clubs that offer novel dietary programs and encourage the consumption of these beverages are also contributing to the market growth. Additionally, the launch of exotic flavors, including pineapple, lime, mint, strawberry, cranberry, orange and kiwi, in sugar-free and low calorie variants, are anticipated to drive the market further in the region.
IMARC Group provides an analysis of the key trends in each segment of the Europe sports and energy drinks market report, along with forecasts at the regional and country levels from 2025-2033. Our report has categorized the market based on product type, packaging type, distribution channel, type and target consumer.
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The competitive landscape of the industry has also been examined along with the profiles of the key players.
Key Questions Answered in This Report: