The Europe commercial printing market size reached US$ 230.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 239.7 Billion by 2032.
Report Attribute
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Key Statistics
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Base Year
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2023 |
Forecast Years
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2024-2032
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Historical Years
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2018-2023
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Market Size in 2023 | US$ 230.1 Billion |
Market Forecast in 2032 | US$ 239.7 Billion |
Commercial printing comprises bulk printing solutions such as binding, composition, layout designing and press production. It is used to produce phone books, magazines, labels, catalogs, brochures, business forms, promotional materials, and training manuals. Commercial printing is extensively used in publishing and printing houses, as well as in large organizations to run their operations effectively. It is also widely adopted by various organizations due to its cost-effective and efficiency for bulk projects.
Europe is one of the largest commercial printing markets in the world. The market is primarily driven by the growing need for advertising across enterprises, along with the increasing automation leading to greater efficiency and improved outcome in the print business. Additionally, the growing use of the advanced flexo printing method is also spurring the growth of the market. Furthermore, a significant rise in environmental concerns has prompted regulatory authorities to update the printing industry standards. This has increased the demand for eco-friendly inks that help in improving the recyclability of paper and enabling efficient separation of the ink from paper. The demand for security printing from packaging and label manufacturers for pharmaceuticals and tobacco products, and alcoholic beverages is also expected to increase as companies seek to comply with government regulations and protect consumers against counterfeiting.
IMARC Group provides an analysis of the key trends in each sub-segment of the Europe commercial printing market report, along with forecasts at the regional and country level from 2024-2032. Our report has categorized the market based on technology, print type and application.
Breakup by Technology:
Breakup by Print Type:
Breakup by Application:
Breakup by Country:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Report Features | Details |
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Base Year of the Analysis | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Units | US$ Billion |
Segment Coverage | Technology, Print Type, Application, Country |
Countries Covered | Germany, France, United Kingdom, Italy, Spain, Others |
Customization Scope | 10% Free Customization |
Report Price and Purchase Option | Single User License: US$ 3699 Five User License: US$ 4699 Corporate License: US$ 5699 |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
The Europe commercial printing market was valued at US$ 230.1 Billion in 2023.
The rising adoption of commercial printing to produce flyers, brochures, books, posters, magazines, newsletters, cartons, and other such materials that can be used for promotional purposes is primarily driving the Europe commercial printing market.
The sudden outbreak of the COVID-19 pandemic had led to the implementation of stringent lockdown regulations across the region, resulting in the temporary closure of numerous printing facilities, thereby negatively impacting the Europe market for commercial printing.
Based on the technology, the Europe commercial printing market can be categorized into lithographic printing, digital printing, flexographic printing, screen printing, gravure printing, and others. Currently, lithographic printing accounts for the majority of the total market share.
Based on the print type, the Europe commercial printing market has been segregated into image, painting, pattern, and others. Among these, image currently exhibits a clear dominance in the market.
Based on the application, the Europe commercial printing market can be bifurcated into packaging, advertising, and publishing. Currently, packaging holds the largest market share.
On a regional level, the market has been classified into Germany, France, United Kingdom, Italy, Spain, and others, where Germany currently dominates the Europe commercial printing market.