Europe Bath Soap Market Report by Product Type (Premium Products, Mass Products), Form (Solid Bath Soaps, Liquid Bath Soaps), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Pharmacies, Specialty Stores, Online, and Others), and Country 2025-2033

Europe Bath Soap Market Report by Product Type (Premium Products, Mass Products), Form (Solid Bath Soaps, Liquid Bath Soaps), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Pharmacies, Specialty Stores, Online, and Others), and Country 2025-2033

Report Format: PDF+Excel | Report ID: SR112025A5463

Market Overview:

The Europe bath soap market size reached USD 7.0 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 10.2 Billion by 2033, exhibiting a growth rate (CAGR) of 4.10% during 2025-2033.

Report Attribute 
Key Statistics
Base Year
2024
Forecast Years
2025-2033
Historical Years
2019-2024
Market Size in 2024
USD 7.0 Billion
Market Forecast in 2033
USD 10.2 Billion
Market Growth Rate 2025-2033 4.10%


Bath soaps are personal care products utilized to maintain the overall hygiene of the body. They are commercially available in bar and liquid forms. Bath soaps are produced through the saponification process, wherein alkaline solutions, such as caustic lye, are combined with oil to cause a chemical reaction that breaks down the fats in acid chains. This neutralizes the lye and helps with lathering. Some other ingredients include glycerin, animal or vegetable fats, propylene glycol, allantoin, sodium laureth sulfate (SLS), and triethanolamine. These compounds kill microorganisms by disorganizing their membrane bilayer, thereby assisting in unclogging pores, removing dirt and debris, and conditioning the skin.

Europe Bath Soap Market Trends:

Continuous product innovations are mainly driving the Europe bath soap market growth. In line with this, manufacturers are increasingly launching products in tropical fragrances. Also, the increasing awareness regarding the negative effects of harmful chemicals on the skin has prompted key players to formulate bath soaps containing natural ingredients, which is acting as a growth-inducing factor. Additionally, several companies are offering products in recycled plastic packaging on account of the rising environmental consciousness, which is contributing to the market growth. Some other factors, including the advent of luxury and premium brands, increasing consciousness regarding personal hygiene, and aggressive promotional activities with celebrity endorsements and strong social media presence, are creating a positive outlook for the market across the region.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the Europe bath soap market report, along with forecasts at the regional and country levels from 2025-2033. Our report has categorized the market based on product type, form and distribution channel.

Breakup by Product Type:

Europe Bath Soap Market

  • Premium Products
  • Mass Products

Breakup by Form:

  • Solid Bath Soaps
  • Liquid Bath Soaps

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Pharmacies
  • Specialty Stores
  • Online
  • Others

Breakup by Country:

  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Others

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Report Features Details
Base Year of the Analysis 2024
Historical Period 2019-2024
Forecast Period 2025-2033
Units Billion USD
Segment Coverage Product Type, Form, Distribution Channel, Country
Countries Covered Germany, France, United Kingdom, Italy, Spain, Others
Customization Scope 10% Free Customization
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Key Questions Answered in This Report:

  • How has the Europe bath soap market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Europe bath soap market?
  • What are the key regional markets?
  • What is the breakup of the market based on the product type?
  • What is the breakup of the market based on the form?
  • What is the breakup of the market based on the distribution channel?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the Europe bath soap market and who are the key players?
  • What is the degree of competition in the industry?

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Europe Bath Soap Market Report by Product Type (Premium Products, Mass Products), Form (Solid Bath Soaps, Liquid Bath Soaps), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Pharmacies, Specialty Stores, Online, and Others), and Country 2025-2033
Purchase Options New Year Sale
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