Dairy Industry in West Bengal Size, Share, Trends and Forecast by Product Types, 2026-2034

Dairy Industry in West Bengal Summary:

The dairy industry in West Bengal size was valued at INR 999.69 Billion in 2025 and is projected to reach INR 2,723.42 Billion by 2034, growing at a compound annual growth rate of 11.78% from 2026-2034.

The West Bengal market represents a critical segment of India's broader dairy ecosystem, serving as a vital contributor to both regional food security and national agricultural commerce. Characterized by a blend of organized cooperative structures and unorganized traditional producers, the market demonstrates resilience and growth potential driven by rising consumer demand for dairy products across urban and rural populations. The state’s strategic importance is underscored by its established supply chains, diverse product portfolios, and integration with national distribution networks, thereby expanding the dairy market share in West Bengal.

Key Takeaways and Insights:

• By Product Type: Liquid milk dominates the market with a share of 26% 2025, driven by essential consumption patterns across households and its role as the foundational dairy category serving diverse income segments.
   
• Key Players: The West Bengal dairy market features a diverse competitive landscape with established regional cooperative bodies, multinational dairy corporations, and emerging organized retailers competing across product categories and price segments. This multi-layered competitive structure drives innovation while maintaining accessibility across consumer demographics. Some of the key market players include GCMMF (Amul), Mother Dairy (WBCMPF), Metro Dairy Ltd., and Red crow Dairy.

The West Bengal dairy market operates within a framework of traditional agricultural heritage and modernizing food systems. The region's dairy production capacity, supported by cattle and buffalo populations, provides raw material security for downstream processing and retail activities. Growing infrastructure developments, rising disposable incomes, and increasing awareness of nutritional value are reshaping consumption patterns, creating expansion opportunities for premium product categories alongside staple offerings. Government support for cooperative development and food processing infrastructure further strengthens the market's structural foundations. In 2025, the Animal Resources Development (ARD) department initiated a contemporary Banglar Dairy facility for milk processing and milk product manufacturing at its Haringhata campus located in Nadia district. On 18 December 2025, the chief minister officially launched the facility online during the Business and Industry Conclave. The facility has a starting milk processing ability of one lakh litres daily, which can be increased to two lakh litres. It will additionally create curd, paneer, ghee, and lassi to fulfill increasing consumer demand under the Banglar Dairy label. Constructed at a cost of Rs 65.58 crore, the project employs energy-efficient and eco-friendly technologies to lower water and electricity usage while reducing effluent output.

Dairy Industry in West Bengal Trends:

Premiumization of Dairy Products

Consumer preferences in West Bengal are progressively shifting toward specialized and value-added dairy products, reflecting increased purchasing power and health consciousness among urban populations. Products featuring functional benefits, such as fortified milk, flavored variants, and probiotic-enriched offerings, are gaining shelf space in modern retail formats. This trend reflects broader consumer behavior changes where traditional basic dairy is complemented by premium product lines that command higher margins and cater to specific dietary requirements and lifestyle preferences. In 2025, in a significant advancement for the dairy sector, India's renowned dairy brand, Amul declared the establishment of the world's largest yogurt (dahi) production plant in Kolkata. This new integrated dairy facility, supported by a ₹600 crore investment, will greatly enhance Amul’s presence in West Bengal. The Gujarat Co-operative Milk Marketing Federation Ltd (GCMMF), the owner of the Amul brand, announced this investment at the recently held Bengal Global Business Summit (BGBS) 2025.

Expansion of Organized Retail Channels

The modernization of dairy distribution infrastructure is reshaping market access patterns, with organized retail platforms and e-commerce channels emerging as significant growth vectors. This shift is reducing traditional intermediary layers, enabling direct producer-to-consumer models, and providing consumers with enhanced product variety, quality transparency, and convenience. The growth of modern retail formats represents a structural market evolution that is expanding the total addressable market while creating opportunities for organized players to capture market share from informal channels. In 2024, Heritage Foods, the second biggest private dairy firm in India, is simultaneously launching its four long-shelf life milk varieties and value-added items in West Bengal, Bihar, and Jharkhand, as the company views Eastern India as one of the country’s rapidly expanding dairy markets. The company is introducing long-lasting milk, a variety of drinks such as milkshakes, Lassi, flavored milk, and cold coffee, along with Ghee and Laddus in the three states.

Integration of Technology in Supply Chain Management

Digital transformation across the dairy value chain, from production monitoring to procurement logistics, is enhancing operational efficiency and product traceability. Cold chain management improvements, digital payment systems, and data-driven inventory management are reducing post-harvest losses and enabling producers to access premium market segments. Technology adoption is particularly significant for cooperatives and organized producers seeking competitive advantages while maintaining cost efficiency and expanding their geographic reach. In the scorching heat of rural India, where electricity outages and high temperatures jeopardize the livelihoods of countless dairy farmers, Amul is pioneering a new direction. The Gujarat Cooperative Milk Marketing Federation (GCMMF), the driving force behind India’s renowned dairy brand, is intensifying its focus on solar-powered cold storage and refrigerated transportation in 2025 to ensure its milk, cheese, and butter reach every part of the nation. This goes beyond merely conserving dairy; it’s about outmaneuvering climate disruption, reducing waste, and maintaining Amul’s commitment to affordable quality for India’s core regions.

Market Outlook 2026-2034:

The dairy industry in West Bengal is positioned for substantial expansion over the forecast period, driven by fundamental shifts in consumption patterns, infrastructure modernization, and organizational capability enhancement. The market generated a revenue of INR 999.69 Billion in 2025 and is projected to reach a revenue of INR 2,723.42 Billion by 2034, growing at a compound annual growth rate of 11.78% from 2026-2034. Moreover, the rising per-capita dairy consumption, accelerating urban developments, and increasing consumer orientation toward quality and safety standards will support revenue growth. The market's trajectory reflects broader agricultural development in the region and the strategic importance of the dairy sector within West Bengal's food systems.

Dairy Industry in West Bengal Report Segmentation: 

Product Type Insights:

• Liquid Milk
• Ghee
• Curd
• Paneer
• Ice-Cream
• Table Butter
• Skimmed Milk Powder
• Frozen/Flavoured Yoghurt
• Fresh Cream
• Lassi
• Butter Milk
• Cheese
• Flavoured Milk
• UHT milk
• Dairy Whitener
• Sweet Condensed Milk
• Infant Food
• Malt Based Beverages

Liquid milk dominates with a market share of 26% of the total dairy industry in West Bengal in 2025.

The liquid milk segment commands substantial market presence, representing the foundational category across all consumer demographics and purchase occasions. Its dominance reflects the category's essential nature in household nutrition, multi-functional applications across beverage, cooking, and ingredient uses, and consistent demand across seasonal cycles. The segment serves as an anchor product for both organized and unorganized market participants. The liquid milk market benefits from established brand recognition, extensive distribution infrastructure, and consumer familiarity driving repeat purchases. Packaged branded offerings coexist with loose milk channels, creating a bifurcated market structure that serves price-sensitive and quality-conscious segments simultaneously.

The segment's market share reflects its foundational importance while acknowledging the diversified nature of the broader dairy category, where specialized products capture increasing market opportunities. Infrastructure investments in cold chain management and milk processing capacity directly support liquid milk segment expansion. Cooperative development initiatives focused on quality improvement and processing capabilities strengthen the segment's competitive positioning. The category's continued relevance is assured by its nutritional indispensability and central role in West Bengal's dietary traditions and culinary practices.

Market Dynamics:

Growth Drivers:

Why is the Dairy Industry in West Bengal Growing? 

Rising Per-Capita Dairy Consumption

West Bengal's dairy consumption patterns are expanding alongside growing incomes and nutritional awareness across diverse demographic segments. Increasing recognition of dairy's nutritional benefits, particularly among health-conscious urban populations and emerging middle-income households, is driving broader adoption and category expansion. Family dietary transitions accompanying urbanization and improved living standards create sustained demand growth across age groups, supporting volume expansion even as price variations moderate consumption among price-sensitive segments. Bengal progressed in milk production, achieving an annual growth rate of 9.7%, in contrast to the national average growth of 3.7% as per Basic Animal Husbandry Statistics 2024, published by Centre. 

Organizational Infrastructure Strengthening

The expansion of cooperative networks and organized processing facilities is enhancing market accessibility and product quality assurance. Government support for dairy cooperative development, combined with private sector investments in processing capacity and cold chain infrastructure, strengthens the supply-side fundamentals supporting market growth. Enhanced organizational capabilities enable producers to access premium market segments, maintain seasonal supply continuity, and meet evolving quality standards demanded by modern retail formats and export-oriented channels. In 2025, Dodla Dairy Ltd has revealed the purchase of HR Food Processing Pvt Ltd, renowned for its dairy brand OSAM, in a cash transaction valued at ₹271 crore. The relocation signifies a significant strategic growth into eastern India, allowing Dodla to leverage the existing brand presence in Bihar, Jharkhand, and West Bengal.

Rise in Lifestyle Evolution

Accelerating urban population growth and associated lifestyle transformations are reshaping dairy consumption patterns toward convenience-oriented products and modern retail formats. Urban consumers display greater propensity for branded offerings, premium product variants, and consistent quality assurance compared to rural populations. This demographic transition creates expanding market opportunities for organized retailers and specialized product categories while supporting infrastructure investments in distribution and processing capabilities. There is a heightened demand for protein rich dairy products, which is urging key market players to launch protein-fortified items. In 2025, Mother Dairy, a prominent player in India's milk and dairy products sector, unveiled its entry into protein-focused offerings with the introduction of its brand new ‘Pro’ line of products, beginning with Promilk, a unique high-protein milk. The company’s new venture arises from its thorough grasp of consumers, emphasizing the provision of protein-rich items that seamlessly integrate into the everyday habits, satisfy cravings, and need no alteration in behavior. Mother Dairy’s completely new ‘Pro’ line will progressively be fortified with a variety of protein-packed daily dairy essentials such as paneer and curds (pouch & set curds).

Market Restraints:

What Challenges the Dairy Industry in West Bengal is Facing? 

Raw Material Cost Volatility

Fluctuations in cattle feed prices, veterinary care costs, and fodder availability create input cost pressures that compress margins across the dairy value chain. Seasonal production variations affect milk availability and procurement prices, creating operational challenges for processors and limiting the ability to maintain consistent supply throughout annual cycles. Cost pressures are particularly acute for small-scale producers lacking economies of scale.

Infrastructure and Logistics Constraints

Cold chain gaps in certain regions limit the geographic reach of perishable products and create post-harvest losses diminishing market efficiency. Transportation infrastructure limitations in peripheral areas constrain market integration and increase distribution costs relative to urban-centric markets. These constraints disproportionately affect smaller organized players and limit the speed of market modernization across all regions.

Regulatory and Compliance Complexity

Evolving food safety standards, licensing requirements, and quality certification obligations create compliance costs that disproportionately burden small-scale producers and processors. Balancing organizational compliance capabilities with cost efficiency remains challenging, particularly for informal sector participants seeking formalization. Regulatory transitions requiring infrastructure upgrades represent capital expenditure pressures limiting market participation expansion.

Competitive Landscape:

The West Bengal dairy market demonstrates moderate competitive intensity characterized by the coexistence of established cooperative structures, multinational dairy corporations, and emerging organized retailers. Cooperative bodies leverage network effects, producer relationships, and government support to maintain significant market presence, while national corporations bring brand recognition, processing expertise, and distribution scale. This competitive environment creates differentiated positioning opportunities where organizations compete across price points, product categories, and distribution channels. Market consolidation tendencies and emerging e-commerce participation are reshaping competitive dynamics, while quality and brand differentiation drive value creation among premium-oriented participants. The market's structural diversity, encompassing organized and unorganized segments, sustains multiple business model viabilities and creates strategic opportunities for organizations with differentiated capabilities in supply chain management, product innovation, or direct-to-consumer engagement. some of the key market players include:

• GCMMF (Amul)
• Mother Dairy (WBCMPF)
• Metro Dairy Ltd.    
• Red crow Dairy

Dairy Industry in West Bengal Report Coverage: