Market Overview:
The Colombia gift card market size reached US$ 990.7 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 3,007.7 Million by 2032, exhibiting a growth rate (CAGR) of 13% during 2024-2032.
Report Attribute
|
Key Statistics
|
Base Year
|
2023
|
Forecast Years
|
2024-2032
|
Historical Years
|
2018-2023
|
Market Size in 2023
|
US$ 990.7 Million |
Market Forecast in 2032
|
US$ 3,007.7 Million |
Market Growth Rate 2024-2032 |
13% |
A gift card refers to a stored-value card that is used as an alternate source for money at a business store or particular retailer for making purchases. These cards are distributed as gift vouchers or gift certificates and are generally issued by a retailer or bank to promote businesses, attract new customers, increase brand awareness, improve sales, etc. Gift cards are widely adopted across diverse sectors, including fashion and apparel, consumer electronics, food and beverages, hospitality, etc.
In Colombia, the improving consumer living standards and hectic work schedules are driving the need for convenient, hassle-free, and easy gifting methods, including gift cards. Furthermore, the expanding retail sector in the country has led to the growing popularity of gift vouchers for providing unique & attractive product offerings. Additionally, the rising penetration of corporate gifting cultures, particularly during special occasions, such as birthdays, incentives, festivals, etc., is further augmenting the market for gift cards in Colombia. Apart from this, the emergence of e-commerce platforms along with the increasing adoption of smart devices is catalyzing the demand for digital variants, including e-gift cards. Moreover, digital gift cards are gaining traction as they can be remotely delivered via e-mails or mobile-based applications and provide easy gifting options, irrespective of the geographical and time-based limitations. In the coming years, the launch of customized gift cards offering enhanced features, such as scheduled delivery options and personalized gift preferences, will continue to drive the product demand in the country.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the Colombia gift card market report, along with forecasts at the country level from 2024-2032. Our report has categorized the market based on card type, business type, application and end user.
Breakup by Card Type:
- Open Loop Gift Card
- Closed Loop Gift Card
Breakup by Business Type:
- Business to Business (B2B)
- Business to Customer (B2C)
Breakup by Application:
- Food & Beverage
- Health, Wellness & Beauty
- Apparel, Footwear & Accessories
- Books & Media Products
- Consumer Electronics
- Hospitality
- Kids Products
- Others
Breakup by End User:
- Retail
- Festival Celebrations
- Special Celebrations
- Self-Use
- Others
- Corporate
- Corporate Gift
- Employee Prize
- Incentive Program
Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being Amazon.com Inc, Arturo Calle SAS, Cencosud SA, Colombia Sportswear Company, Gift Card Colombia SAS, Gifting Owl (Experiences Live Pty Ltd.), H&M Hennes & Mauritz Colombia SAS and S.A.C.I.Falabella.
Report Coverage:
Report Features |
Details |
Base Year of the Analysis |
2023 |
Historical Period |
2018-2023 |
Forecast Period |
2024-2032 |
Units |
US$ Million |
Card Types Covered |
Open Loop Gift Card, Closed Loop Gift Card |
Business Types Covered |
Business to Business (B2B), Business to Customer (B2C) |
Applications Covered |
Food & Beverage, Health, Wellness & Beauty, Apparel, Footwear & Accessories, Books & Media Products, Consumer Electronics, Hospitality, Kids Products,Others |
End Users Covered |
Retail: Festival Celebrations, Special Celebrations
Self-Use,Others
Corporate: Corporate Gift ,Employee Prize ,Incentive Program |
Companies Covered |
Amazon.com Inc, Arturo Calle SAS, Cencosud SA, Colombia Sportswear Company, Gift Card Colombia SAS, Gifting Owl (Experiences Live Pty Ltd.), H&M Hennes & Mauritz Colombia SAS and S.A.C.I.Falabella |
Customization Scope |
10% Free Customization |
Report Price and Purchase Option |
Single User License: US$ 3699
Five User License: US$ 4699
Corporate License: US$ 5699 |
Post-Sale Analyst Support |
10-12 Weeks |
Delivery Format |
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |