Breathable Films Market

Global Breathable Films Market:

The global breathable films market size reached US$ 3.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 7.3 Billion by 2032, exhibiting a growth rate (CAGR) of 6.9% during 2024-2032. The rising demand for hygiene and personal care products, expansion in sportswear apparel, growing packaging industry, and the surging adoption of sustainable and eco-friendly products, are primarily driving the market’s growth.

Breathable Films Market Analysis:

• Major Market Drivers: The surging need for personal protective equipment (PPE) and other essential medical supplies across the globe represents one of the key factors propelling the market growth. Besides this, the increasing demand for feminine hygiene products, which is a result of schemes and programs undertaken by governments of numerous countries to improve the distribution network of sanitary napkins, is contributing to the breathable films market demand.
• Key Market Trends: The rising environmental concerns and the growing awareness among parents about the proper hygiene of babies are augmenting the market’s demand. Furthermore, a rise in the geriatric population with high obesity rates is resulting in the increasing incidences of adult incontinence, which, in turn, is positively influencing the market growth.
• Competitive Landscape: Some of the prominent breathable film companies include American Polyfilm Inc., Arkema S.A., Berry Global Inc., Covestro AG, Daika Kogyo Co. Ltd., Fatra as (Agrofert), Mitsui Chemicals Inc., Nitto Denko Corporation, RKW Group, Skymark Packaging International Inc., Sunplac Corporation, and Trioworld Industrier AB, among many others.
• Geographical Trends: According to the breathable film market dynamics, Asia Pacific dominates the overall market. Increased usage of breathable films in medical applications, such as wound care and surgical dressings in Asia Pacific, is fueling market growth due to their comfort and moisture management properties.
• Challenges and Opportunities: Fluctuations in the prices of raw materials and high competition from other packaging solutions are hampering the market’s growth. However, the expanding use of breathable films in diverse sectors, such as agriculture, packaging, and electronics, presents new breathable films market business opportunities.
   

Breathable Films Market Trends:

Rising Awareness towards Personal Hygiene

The growing demand for personal hygiene products is one of the significant breathable films market growth drivers. For instance, according to IMARC, the global personal hygiene market size reached US$ 578.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 756.8 Billion by 2032, exhibiting a growth rate (CAGR) of 3.04% during 2024-2032. Various personal hygiene products, such as baby diapers, sanitary napkins, adult incontinence products, and underpads, rely heavily on breathable films for their design. Breathable films provide a balance between comfort, moisture management, and leak protection, allowing air to circulate while preventing liquids from passing through. These factors are expected to propel the breathable film market share in the coming years.

Increasing Popularity of Sustainable Packaging

The surging demand for sustainable packaging is one of the prominent factors propelling the market’s growth. For instance, according to data published by Trivium Packaging in 2023, 82% of customers across age demographics expressed a readiness to pay more for sustainable packaging, up 4 points from 2022 and 8 points from 2021. 90% of Generation Z shoppers were willing to pay extra for sustainable packaging. With increasing focus on sustainable packaging, breathable films are gaining popularity in food and pharmaceutical packaging due to their ability to extend the shelf life of products by preventing condensation while allowing gas exchange. These factors further positively influence the breathable films market price trends.

Expanding Participation in Sports Activities

The expanding participation in sports and fitness activities is a significant driver of growth in the breathable films market. According to the 15th annual State of the Industry Report from the Sports & Fitness Industry Association and Sports Marketing Surveys USA, more than 240 million people in the United States participated in sports or fitness activities in 2023. As more people engage in sports and physical activities, the demand for high-performance sportswear and activewear is rising. Breathable films are crucial in the production of moisture-wicking fabrics used in athletic apparel, thereby boosting the breathable films market revenue.

Global Breathable Films Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global breathable films market report, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on material, technology, and end use.

Breakup by Material:

• Polyethylene
• Polypropylene
• Others
   

Currently, polyethylene holds the largest market share

The report has provided a detailed breakup and analysis of the breathable films market based on the material. This includes polyethylene, polypropylene, and others. According to the report, Currently, polyethylene holds the largest market share.

According to the breathable films market outlook, polyethylene breathable films are commonly used in baby diapers, adult incontinence products, and feminine hygiene products due to their cost-effectiveness, flexibility, and ability to create thin, breathable layers. The growing demand for personal hygiene products, driven by population growth, increasing disposable incomes, and the aging population, is a major factor boosting the demand for polyethylene-based breathable films. Moreover, polyethylene, particularly LDPE, is economical compared to other polymers used in breathable films. Its wide availability and lower production cost make it a preferred choice for manufacturers looking to produce affordable, large-scale breathable film products, such as those used in hygiene applications. The cost competitiveness of PE helps manufacturers reduce overall product costs, which is a critical factor in high-volume industries.

Breakup by Technology:

• Monolithic
• Micro-Porous
   

The report has provided a detailed breakup and analysis of the breathable films market based on the technology. This includes monolithic and micro-porous.

According to the breathable films market overview, monolithic films are non-porous yet breathable. They rely on the chemical properties of the material (usually hydrophilic polymers) to allow water vapor to pass through while blocking liquids. Water vapor molecules are absorbed by the surface of the film and then diffuse through the polymer material itself. The film does not have physical pores but is still permeable to moisture vapor, making it an effective barrier against water and air. Moreover, microporous films have tiny pores that are small enough to block liquid water but large enough to allow the passage of air and water vapor. The pores in microporous films create a physical pathway for moisture vapor to escape, but liquids cannot pass through due to the surface tension created by the small pore size.

Breakup by End Use:

• Hygiene and Personal Care
• Medical
• Packaging
• Construction
• Textile
• Others
   

Hygiene and personal care exhibits a clear dominance in the market

The report has provided a detailed breakup and analysis of the breathable films market based on the end use. This includes hygiene and personal care, medical, packaging, construction, textile, and others. According to the report, hygiene and personal care exhibits a clear dominance in the market.

In the hygiene and personal care sector, breathable films are essential for improving comfort, performance, and functionality in a variety of products. These films allow moisture vapor to escape while preventing liquid penetration, making them ideal for applications that require a combination of breathability and barrier protection. Moreover, feminine hygiene products like sanitary napkins and panty liners utilize breathable films to ensure comfort during use. The films provide leak protection while allowing the skin to breathe, reducing the feeling of dampness and promoting skin health.

Breakup by Region:

• North America
  • United States
  • Canada
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
• Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
• Latin America
  • Brazil
  • Mexico
  • Others
• Middle East and Africa
   

Asia-Pacific currently dominates the global market

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America currently dominates the global market. According to the report, Asia-Pacific currently dominates the global market.

According to the breathable films market statistics, the rising population, particularly in countries like China, India, and Southeast Asia, is leading to increased consumption of hygiene products such as baby diapers, adult incontinence products, and feminine hygiene products. As disposable incomes rise and awareness about personal hygiene increases, the demand for breathable films in these products is also growing. Moreover, the healthcare sector in the Asia Pacific is expanding due to increased healthcare spending, growing elderly population, and rising incidences of chronic diseases. For instance, according to an article published by the National Library of Medicine, nearly 21% of the elderly population in India reportedly have at least one chronic disease. Also, approximately 17% of the elderly in rural areas and 29% in urban areas suffer from a chronic disease. This is driving the demand for medical films used in applications like surgical drapes, gowns, and wound care products, which rely on breathable films to maintain a balance between barrier protection and comfort.

Competitive Landscape:

The breathable films market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major market companies have also been provided. Some of the key players in the market include: 

• American Polyfilm Inc.
• Arkema S.A.
• Berry Global Inc
• Covestro AG
• Daika Kogyo Co. Ltd.
• Fatra as (Agrofert)
• Mitsui Chemicals Inc.
• Nitto Denko Corporation
• RKW Group
• Skymark Packaging International Inc.
• Sunplac Corporation
• Trioworld Industrier AB
   

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Breathable Films Market Recent Developments:

• July 2024: Phoenix Wrappers introduced the Breathe Easy Film Slitter, a stretch wrapper for packaging perishable foods.
• March 2024: Parkside, a material maker, launched its latest flexible packaging innovation, Popflex lidding film, a breathable film which is recyclable and ideal for fresh produce packers and growers.
• March 2024: Gulsan invested in the production of breathable films, at its facility in Egypt. Construction on the film line has begun, and Gulsan planned to commission the first 50% of the capacity in September 2025, followed by the complete capacity nine months later.

Breathable Films Market Report Scope:

Key Benefits for Stakeholders:

• IMARC's report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the breathable films market from 2018-2032.
• The research study provides the latest information on the market drivers, challenges, and opportunities in the global breathable films market.
• The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
• Porter's five forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the breathable films industry and its attractiveness.
• The competitive landscape allows stakeholders to understand their competitive environment and provides insight into the current positions of key players in the market.