1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global App Analytics Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Mobile App Analytics
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Web App Analytics
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Component
7.1 Software
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Services
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Deployment Mode
8.1 On-premises
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Cloud-based
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Application
9.1 Marketing Analytics
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Performance Analytics
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 In-App Analytics
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Revenue Analytics
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Others
9.5.1 Market Trends
9.5.2 Market Forecast
10 Market Breakup by Industry Vertical
10.1 Gaming and Entertainment
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Social Media
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 IT and Telecom
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 Health and Fitness
10.4.1 Market Trends
10.4.2 Market Forecast
10.5 Travel and Hospitality
10.5.1 Market Trends
10.5.2 Market Forecast
10.6 Retail and E-commerce
10.6.1 Market Trends
10.6.2 Market Forecast
10.7 Education and Learning
10.7.1 Market Trends
10.7.2 Market Forecast
10.8 BFSI
10.8.1 Market Trends
10.8.2 Market Forecast
10.9 Others
10.9.1 Market Trends
10.9.2 Market Forecast
11 Market Breakup by Region
11.1 North America
11.1.1 United States
11.1.1.1 Market Trends
11.1.1.2 Market Forecast
11.1.2 Canada
11.1.2.1 Market Trends
11.1.2.2 Market Forecast
11.2 Asia-Pacific
11.2.1 China
11.2.1.1 Market Trends
11.2.1.2 Market Forecast
11.2.2 Japan
11.2.2.1 Market Trends
11.2.2.2 Market Forecast
11.2.3 India
11.2.3.1 Market Trends
11.2.3.2 Market Forecast
11.2.4 South Korea
11.2.4.1 Market Trends
11.2.4.2 Market Forecast
11.2.5 Australia
11.2.5.1 Market Trends
11.2.5.2 Market Forecast
11.2.6 Indonesia
11.2.6.1 Market Trends
11.2.6.2 Market Forecast
11.2.7 Others
11.2.7.1 Market Trends
11.2.7.2 Market Forecast
11.3 Europe
11.3.1 Germany
11.3.1.1 Market Trends
11.3.1.2 Market Forecast
11.3.2 France
11.3.2.1 Market Trends
11.3.2.2 Market Forecast
11.3.3 United Kingdom
11.3.3.1 Market Trends
11.3.3.2 Market Forecast
11.3.4 Italy
11.3.4.1 Market Trends
11.3.4.2 Market Forecast
11.3.5 Spain
11.3.5.1 Market Trends
11.3.5.2 Market Forecast
11.3.6 Russia
11.3.6.1 Market Trends
11.3.6.2 Market Forecast
11.3.7 Others
11.3.7.1 Market Trends
11.3.7.2 Market Forecast
11.4 Latin America
11.4.1 Brazil
11.4.1.1 Market Trends
11.4.1.2 Market Forecast
11.4.2 Mexico
11.4.2.1 Market Trends
11.4.2.2 Market Forecast
11.4.3 Others
11.4.3.1 Market Trends
11.4.3.2 Market Forecast
11.5 Middle East and Africa
11.5.1 Market Trends
11.5.2 Market Breakup by Country
11.5.3 Market Forecast
12 SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 Adobe Inc.
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.1.3 Financials
16.3.1.4 SWOT Analysis
16.3.2 Amazon Web Services Inc.
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.2.3 Financials
16.3.2.4 SWOT Analysis
16.3.3 App Annie
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio
16.3.4 AppDynamics Inc (Cisco Systems Inc.)
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.5 Apptentive Inc.
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.6 Clevertap
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.7 Countly
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.8 Flurry
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.9 International Business Machines Corporation
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.9.3 Financials
16.3.9.4 SWOT Analysis
16.3.10 Mixpanel
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio
16.3.11 Taplytics Inc.
16.3.11.1 Company Overview
16.3.11.2 Product Portfolio
16.3.12 Upland Software Inc.
16.3.12.1 Company Overview
16.3.12.2 Product Portfolio
16.3.12.3 Financials
List of Figures
Figure 1: Global: App Analytics Market: Major Drivers and Challenges
Figure 2: Global: App Analytics Market: Sales Value (in Million USD), 2019-2024
Figure 3: Global: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 4: Global: App Analytics Market: Breakup by Type (in %), 2024
Figure 5: Global: App Analytics Market: Breakup by Component (in %), 2024
Figure 6: Global: App Analytics Market: Breakup by Deployment Mode (in %), 2024
Figure 7: Global: App Analytics Market: Breakup by Application (in %), 2024
Figure 8: Global: App Analytics Market: Breakup by Industry Vertical (in %), 2024
Figure 9: Global: App Analytics Market: Breakup by Region (in %), 2024
Figure 10: Global: App Analytics (Mobile App Analytics) Market: Sales Value (in Million USD), 2019 & 2024
Figure 11: Global: App Analytics (Mobile App Analytics) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 12: Global: App Analytics (Web App Analytics) Market: Sales Value (in Million USD), 2019 & 2024
Figure 13: Global: App Analytics (Web App Analytics) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 14: Global: App Analytics (Software) Market: Sales Value (in Million USD), 2019 & 2024
Figure 15: Global: App Analytics (Software) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 16: Global: App Analytics (Services) Market: Sales Value (in Million USD), 2019 & 2024
Figure 17: Global: App Analytics (Services) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 18: Global: App Analytics (On-premises) Market: Sales Value (in Million USD), 2019 & 2024
Figure 19: Global: App Analytics (On-premises) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 20: Global: App Analytics (Cloud-based) Market: Sales Value (in Million USD), 2019 & 2024
Figure 21: Global: App Analytics (Cloud-based) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 22: Global: App Analytics (Marketing Analytics) Market: Sales Value (in Million USD), 2019 & 2024
Figure 23: Global: App Analytics (Marketing Analytics) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 24: Global: App Analytics (Performance Analytics) Market: Sales Value (in Million USD), 2019 & 2024
Figure 25: Global: App Analytics (Performance Analytics) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 26: Global: App Analytics (In-App Analytics) Market: Sales Value (in Million USD), 2019 & 2024
Figure 27: Global: App Analytics (In-App Analytics) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 28: Global: App Analytics (Revenue Analytics) Market: Sales Value (in Million USD), 2019 & 2024
Figure 29: Global: App Analytics (Revenue Analytics) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 30: Global: App Analytics (Other Applications) Market: Sales Value (in Million USD), 2019 & 2024
Figure 31: Global: App Analytics (Other Applications) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 32: Global: App Analytics (Gaming and Entertainment) Market: Sales Value (in Million USD), 2019 & 2024
Figure 33: Global: App Analytics (Gaming and Entertainment) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 34: Global: App Analytics (Social Media) Market: Sales Value (in Million USD), 2019 & 2024
Figure 35: Global: App Analytics (Social Media) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 36: Global: App Analytics (IT and Telecom) Market: Sales Value (in Million USD), 2019 & 2024
Figure 37: Global: App Analytics (IT and Telecom) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 38: Global: App Analytics (Health and Fitness) Market: Sales Value (in Million USD), 2019 & 2024
Figure 39: Global: App Analytics (Health and Fitness) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 40: Global: App Analytics (Travel and Hospitality) Market: Sales Value (in Million USD), 2019 & 2024
Figure 41: Global: App Analytics (Travel and Hospitality) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 42: Global: App Analytics (Retail and E-commerce) Market: Sales Value (in Million USD), 2019 & 2024
Figure 43: Global: App Analytics (Retail and E-commerce) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 44: Global: App Analytics (Education and Learning) Market: Sales Value (in Million USD), 2019 & 2024
Figure 45: Global: App Analytics (Education and Learning) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 46: Global: App Analytics (BFSI) Market: Sales Value (in Million USD), 2019 & 2024
Figure 47: Global: App Analytics (BFSI) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 48: Global: App Analytics (Other Industry Verticals) Market: Sales Value (in Million USD), 2019 & 2024
Figure 49: Global: App Analytics (Other Industry Verticals) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 50: North America: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 51: North America: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 52: United States: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 53: United States: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 54: Canada: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 55: Canada: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 56: Asia-Pacific: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 57: Asia-Pacific: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 58: China: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 59: China: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 60: Japan: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 61: Japan: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 62: India: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 63: India: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 64: South Korea: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 65: South Korea: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 66: Australia: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 67: Australia: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 68: Indonesia: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 69: Indonesia: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 70: Others: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 71: Others: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 72: Europe: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 73: Europe: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 74: Germany: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 75: Germany: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 76: France: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 77: France: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 78: United Kingdom: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 79: United Kingdom: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 80: Italy: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 81: Italy: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 82: Spain: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 83: Spain: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 84: Russia: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 85: Russia: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 86: Others: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 87: Others: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 88: Latin America: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 89: Latin America: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 90: Brazil: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 91: Brazil: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 92: Mexico: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 93: Mexico: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 94: Others: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 95: Others: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 96: Middle East and Africa: App Analytics Market: Sales Value (in Million USD), 2019 & 2024
Figure 97: Middle East and Africa: App Analytics Market: Breakup by Country (in %), 2024
Figure 98: Middle East and Africa: App Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 99: Global: App Analytics Industry: SWOT Analysis
Figure 100: Global: App Analytics Industry: Value Chain Analysis
Figure 101: Global: App Analytics Industry: Porter's Five Forces Analysis
List of Tables
Table 1: Global: App Analytics Market: Key Industry Highlights, 2024 and 2033
Table 2: Global: App Analytics Market Forecast: Breakup by Type (in Million USD), 2025-2033
Table 3: Global: App Analytics Market Forecast: Breakup by Component (in Million USD), 2025-2033
Table 4: Global: App Analytics Market Forecast: Breakup by Deployment Mode (in Million USD), 2025-2033
Table 5: Global: App Analytics Market Forecast: Breakup by Application (in Million USD), 2025-2033
Table 6: Global: App Analytics Market Forecast: Breakup by Industry Vertical (in Million USD), 2025-2033
Table 7: Global: App Analytics Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 8: Global: App Analytics Market: Competitive Structure
Table 9: Global: App Analytics Market: Key Players