Social and Rural Research

Social research is crucial for gathering relevant and accurate information about the prevalent social scenario of a region. Social sciences have long formed an essential part of market research and have been vital for understanding consumer behavior. Some of the commonly analyzed aspects of social research include demographics such as age, income, education and employment level.

On the other hand, rural research relies on documenting the developments in rural society to study the market scope. Rural development is a comprehensive term which focuses on improving the quality of life in villages. It not only aims at economic growth but also targets education, health care as well as water supply and sanitation.

Rural India is the core of Indian society and represents the actual state of the country. Villages in India offer vast opportunities for the expansion of the rural market base. Indian Government has launched several initiatives like the Seventh Five-Year Plan which have led to a rise in literacy levels, disposable incomes and rural infrastructure.

We, at IMARC Group, strive to serve our clients by offering fact-based research about the current social dynamics in India. We specialize in providing comprehensive strategic analysis of the latest developments and market scenarios of rural areas. The detailed insights by our team of highly qualified research analysts help our clients in making well-informed investment decisions.

Some of the services offered by us include:

  • Baseline Study
  • Impact Assessment
  • Social Marketing
  • CSR Project Configuration
  • Monitoring and Evaluation
  • Market Sizing

Our Clients

}
Rmd
Samudera
Amerisource
Skycell
Fedex
Alicorp
Maersk
DHL
Microsoft
United Parcel service

Client Testimonials

Client feedback means a lot to us, and we ensure that a partnership with IMARC provides our clients with the insights, strategies, and execution needed to achieve their business goals. Read our testimonials to find out what our customers say about our work.

What Makes IMARC a Trusted Market Research Partner

Strong Inhouse Expertise

  • Experienced consultants proficient in diverse business domains, providing tailored solutions for your specific needs.
  • Advanced data modeling and analytical expertise to support robust business strategies.
  • Expertise in regulatory approvals and licensing processes to ensure seamless compliance and operational efficiency.
  • Strong domain expertise across multiple industry verticals.
  • Specialized in business setup services, offering comprehensive support from feasibility analysis to operational excellence.
  • Proficient in quantitative and qualitative primary research, delivering deep insights for strategic decision-making.

Client Base

  • We partner with clients from a wide range of industries.
  • Existing clientele of 3000+ organizations across the private, public, and social sectors.
  • Client base extends across Asia, North America, South America, Europe, Australia, and Africa.
  • Highly satisfied clients, with over 65% of our new business generating from referrals.
  • Our association with some of the world's top corporations and institutions demonstrates that your assignment is in the right hands.

Network of Experts

  • Strong network of experts across all major industries and geographies.
  • Commercial and non-commercial relationships with some of the world's top institutions.
  • Access to industry experts for validation and enhancement of business strategies, ensuring optimal outcomes.
  • Multilingual capabilities to support diverse global operations.
  • Effective partner identification services to secure strategic alliances and drive business growth.

Customized Solutions

  • Global consulting services covering a broad spectrum of industry verticals.
  • Tailored research strategies combining industry surveys, expert interviews, and advanced analytical techniques.
  • Comprehensive support for business setup, including site selection, compliance, and operational launch.
  • Specialized marketing and sales services to enhance market reach and revenue growth.
  • Extensive procurement research to optimize supply chain efficiency and cost-effectiveness.
  • Detailed market analysis and tracking of high-growth markets to stay ahead of industry trends.
  • Over 15,000 off-the-shelf industry reports and on-demand expert support for immediate insights.
Operations Excellence

Operations Excellence

  • Efficient management of end-to-end business processes, ensuring seamless establishment and operation.
  • Continuous support services for sustained success and adaptability in dynamic markets.
  • Strategic consulting to enhance business performance, operational efficiency, and competitive advantage.
  • Comprehensive business development services, driving growth and long-term success for your organization.