North America Portable Generator Market to Reach USD 2.1 Billion by 2033, Impelled by Rising Product Adoption in Small Businesses

January 24, 2025 | Energy & Mining

The latest report by IMARC Group, titled “North America Portable Generator Market Report by Fuel Type (Portable Diesel Generators, Portable Gas Generators, and Others), Application (Residential, Commercial, Industrial, Infrastructure), Power Output (Less than 3 kW, 3-10kW, More than 10kW), and Country 2025-2033,” finds that the North America portable generator market size reached USD 1.3 Billion in 2024. A portable generator is a gas and diesel-powered backup device that provide a temporary power supply for stand-alone applications. It consists of an alternator, starter, fuel tank, outlets, and internal combustion engine, mounted on a single metal frame. It is used to power electric appliances like fans, bulbs, televisions (TVs), and refrigerators and provides electricity during emergency power outages. In addition, it is cost-effective and can be shifted from one place to another. Owing to these properties, a portable generator is widely adopted across various industries across North America.

North America Portable Generator Market Trends:

The market is primarily driven by the rising product adoption in small businesses across the region. Portable generators are widely preferred over standby generators as their installation and operating costs are minimal, which makes them an ideal option for residents, businesses, and campsites. In addition, the increasing dependency on interconnected technology systems and the rising adoption of multipurpose power generation systems are escalating the demand for portable generators around the region. Besides this, North America has been witnessing an increase in the number of weather-related power outages owing to natural calamities, such as hurricanes and heat waves, which disrupts the power supply, thereby accelerating the product adoption rate across commercial and residential sectors. This, coupled with the increasing demand for low-cost and diesel-fueled generators, is also creating a favorable market outlook. Looking forward, IMARC Group expects the market to reach USD 2.1 Billion by 2033, exhibiting a CAGR of 5.11% during the forecast period (2025-2033). 

Market Summary:

  • Based on the fuel type, the market has been segmented into portable diesel generators, portable gas generators and others.
  • On the basis of the application, the market has been classified into residential, commercial, industrial and infrastructure.
  •  Based on the power output, the market has been segregated into less than 3kW, 3-10 kW and more than 10kW.
  • On the geographical front, the market has been divided into the United States and Canada.
  • The competitive landscape of the market has been examined in the report, with detailed profiles of the key players operating in the industry.
     

Report Coverage:

Report Features Details
Base Year of the Analysis 2024
Historical Period 2019-2024
Forecast Period 2025-2033
Units Billion USD
Segment Coverage Fuel Type, Application, Power Output, Country
Countries Covered United States, Canada
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North America Portable Generator Market to Reach USD 2.1 Billion by 2033, Impelled by Rising Product Adoption in Small Businesses
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