The global pet supplement market size was valued at USD 1.3 Billion in 2024, and it is expected to reach USD 2.1 Billion by 2033, exhibiting a growth rate (CAGR) of 4.9% from 2025 to 2033.
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Pet insurance is a policy that covers veterinary expenses for pets in case of illness, injury, or other medical conditions. It includes treatment for diseases like cancer, infections, or chronic conditions. Because of pet insurance coverage, pet parents prioritize preventative care and overall pet wellness with the use of supplements. Pet parents pay the veterinary bill and submit a claim for partial or full reimbursement as per the policy terms. Pet insurance facilitates regular veterinary visits, where professionals recommend supplements tailored as per the pet’s needs. Policies that cover chronic illnesses or age-related conditions include provisions for supplements that aid in the management of these issues. Pet insurance companies educate policyholders about maintaining pet health and the benefits of supplements. As per the IMARC Group’s report, the global pet insurance market is expected to reach USD 20.8 Billion by 2032.
Pet parents treat pets as family members and provide them with care and attention. Pet supplements are important for companion animal health as they support overall well-being and enhance quality of life. Pet supplements provide vitamins, minerals, and nutrients and balanced nutrition essential for growth, energy, and immunity. By supporting cardiovascular, cognitive, and musculoskeletal health, supplements can improve a pet's overall quality of life and extend their lifespan. Pet parents often use supplements to complement specialized diets aimed at addressing specific health concerns. Probiotics are used to support digestive health, and cannabidiol (CBD) supplements assist in alleviating anxiety or pain. Healthy pets stay active and happy and are less likely to suffer from painful or debilitating issues. Good companion animal health fosters emotional connection between pets and their pet parents. The IMARC Group’s report shows that global companion animal health market is expected to reach USD 55.5 Billion by 2033.
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia-Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounts for the largest market share due to high pet adoption rates, advanced pet care infrastructure, and expansion of e-commerce.
North America enjoys the leading position in the market due to the growing awareness among local people about pet health and high expenditure on pet care products. In US and Canada, people view their pets as family members and feed them supplements that promote overall health, joint care, digestion, and immunity. E-commerce platforms and specialized pet stores further enhances accessibility to premium pet supplements. Additionally, the region benefits from an advanced pet healthcare infrastructure and ongoing innovations in supplement formulations. The growing concerns over pet obesity and aging populations of pets promote the adoption of functional supplements. Companies rely on cold chain logistics to store and transport pet supplements that require controlled environments. According to the IMARC Group’s report, North America cold chain market is projected to exhibit a growth rate (CAGR) of 6.4% during 2024-2032.
The Asia-Pacific region accounts for a sizeable portion of the pet supplement industry owing to the growing pet adoption, rising disposable incomes, and rising awareness among local people about pet well-being. Countries like China and Japan are experiencing rapid urbanization and the humanization of pets. Besides this, younger generations are willing to invest in premium pet care products, which is supporting the market growth.
The market for pet supplement is expanding gradually in Europe, supported by its high pet adoption rates and increasing focus on pet health and wellness. Germany, the UK, and France are prioritizing supplements to address specific health issues, such as joint mobility and coat health. Europeans are adopting rescue animals and older pets and using functional supplements to feed them.
Because of the growing number of pet parents and rising middle class with increasing disposable incomes, Latin America is experiencing the pet supplement market expansion. Brazil and Mexico have large pet populations, which require pet supplements to address common issues like digestion, joint pain, and overall wellness. E-commerce platforms are making supplements accessible, especially in urban regions, which is bolstering the market growth.
The market for pet supplement in the Middle East and Africa region is distinguished by rapid urbanization, changing lifestyles, and an increasing number of households adopting pets. The United Arab Emirates and South Africa are shifting towards pet humanization trends that need supplements to maintain pet nutrition and skin and coat health. E-commerce and premium pet stores are making these products more accessible in the region.
Some of the leading pet supplement market companies include Ark Naturals Company, Elanco Animal Health Incorporated, Boehringer Ingelheim International GmbH, FoodScience Corporation, Kemin Industries Inc., Nestlé S.A., Novotech Nutraceuticals Inc., NOW Foods, Nutramax Laboratories Inc, VetriScience Laboratories, Virbac, Zoetis Inc., among many others. In August 2024, VetriScience Laboratories launched a new pet supplement, named HBM-Healthy Muscle and Strength granules to maintain and improve muscle mass around joints in pets, which is important for pet mobility and healthy aging.
Report Features | Details |
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Market Size in 2024 | USD 1.3 Billion |
Market Forecast in 2033 | USD 2.1 Billion |
Market Growth Rate 2025-2033 | 4.9% |
Units | Billion USD |
Scope of the Report | Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Pet Types Covered | Dogs, Cats, Others |
Distribution Channels Covered | Online, Offline |
Sources Covered | Organic, Conventional |
Applications Covered | Multivitamins, Skin and Coat, Hip and Joint, Prebiotics and Probiotics, Calming, Others |
Regions Covered | Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
Countries Covered | United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico |
Companies Covered | Ark Naturals Company, Elanco Animal Health Incorporated, Boehringer Ingelheim International GmbH, FoodScience Corporation, Kemin Industries Inc., Nestlé S.A., Novotech Nutraceuticals Inc., NOW Foods, Nutramax Laboratories Inc., VetriScience Laboratories, Virbac, Zoetis Inc., etc. |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |