The Japan used car market size was valued at USD 66.67 Billion in 2024, and it is expected to reach USD 123.16 Billion by 2033, exhibiting a growth rate (CAGR) of 6.38% from 2025 to 2033.
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Collaborations in the automotive sector are stressing customer-centric methods, with new partnerships concentrating on strengthening stakeholder relationships in Japan. These initiatives seek to innovate and improve the whole automobile experience while also addressing changing customer requirements and promoting long-term industry growth. For example, in May 2024, ITOCHU Corporation, headquartered in Minato-ku, Tokyo, and ITOCHU ENEX Co., Ltd. announced the establishment of WECARS Co. Ltd., in association with J-Will Partners Co., Ltd., through the acquisition of all businesses from BIGMOTOR Co., Ltd., along with its subsidiaries.
Moreover, due to the scarcity of new automobiles, demand for old cars has elevated, causing market prices to rise. Buyers are increasingly turning to pre-owned automobiles as a practical option, which is fueling development in the used car market in Japan. For instance, in March 2024, NHK reported that the semiconductor shortage limited the overall new car availability, leading to a significant rise in used car prices across Japan. USS Co., a leading used-car auction firm, noted that in February 2024, the average price for secondhand vehicles exceeded, marking a 20% increase from the previous year. Furthermore, Japan's used car industry is capitalizing on its reputation for quality and dependability to fulfill expanding worldwide demand. Exporters prioritize automobiles with low mileage and excellent fuel efficiency to appeal to ecologically aware consumers. Additionally, the rising aftermarket for old automobiles in Japan offers considerable prospects for parts suppliers and service providers. Also, purchasers are increasingly drawn to SUVs and hybrid vehicles for their versatility and economy. For example, Japanese secondhand automobiles such as the Toyota Prius and Honda CR-V are in high demand in other countries. Exporters work with worldwide dealers to provide automobiles that match local tastes, including small cars for urban regions and 4WDs for harsh environments. These collaborations guarantee that Japanese secondhand automobiles remain a popular choice internationally owing to their longevity and cost-effectiveness.
The market research report has also provided a comprehensive analysis of all the major regional markets, which include the Kanto region, Kinki region, Central/Chubu region, Kyushu-Okinawa region, Tohoku region, Chugoku region, Hokkaido region, and Shikoku region. A diverse consumer base across these regions is stimulating the market.
In the Kanto region, especially Tokyo, people are choosing eco-friendly used cars like hybrids and electric vehicles. Urban environmental policies encourage automobiles such as the Toyota Prius and Nissan Leaf. Dealerships are expanding their selection of fuel-efficient and low-emission cars to meet the growing demand for sustainable transportation in the region.
Hybrid automobiles are increasingly popular in the Kinki region, which includes Osaka, Kyoto, and Kobe. Models such as the Toyota Aqua and Honda Fit Hybrid are ideal for fuel-conscious urban drivers. Dealerships in the area are increasingly selling these vehicles, appealing to consumers who value cost, practicality, and low emissions in their daily commute.
The Central/Chubu region, which includes Nagoya, is a major export market for secondhand vehicles. The Toyota Corolla and Honda Fit are popular in overseas markets, including Southeast Asia and Africa. Dealers collaborate closely with international purchasers to provide high-quality variants, bolstering the region's position as a major exporter of used Japanese automobiles.
SUVs and off-road vehicles are in great demand in the Kyushu-Okinawa region, which has a diversified topography and outdoor attractions. Both locals and visitors choose popular vehicles such as the Toyota Land Cruiser and Subaru Forester. Dealerships in Fukuoka and Okinawa carry automobiles appropriate for the region's tough topography and driving requirements.
Heavy snowfall is prevalent in the Tohoku region, which is augmenting the need for four-wheel-drive and all-wheel-drive cars. Vehicles such as the Subaru Outback and Mitsubishi Delica are regarded for their dependability in cold conditions. Dealers in places including Sendai prioritize selling these cars to fulfill the demands of drivers in snowy and slippery conditions.
In the Chugoku region, particularly around Hiroshima, family-friendly cars such as minivans are popular. Toyota Sienna and Honda Stepwagon models are well-known for their roomy interiors and practicality. Local retailers emphasize these vehicles, catering to families seeking dependable transportation for both daily use and lengthy excursions.
Hokkaido's severe winters and extensive distances necessitate the use of long-lasting, fuel-efficient cars. Popular models for dealing with snow-covered roads and rough terrain include the Toyota Hilux and Suzuki Jimny. Dealers in Sapporo and other areas specialize in these cars, offering dependable mobility for residents in this challenging environment.
In Shikoku, inexpensive and compact automobiles are popular, particularly in rural areas with limited public transit. Models such as the Honda Fit and Toyota Vitz are practical and cost-effective choices for daily commutes. Dealers in locations including Matsuyama guarantee that these vehicles are easily accessible to satisfy the mobility demands of the local population.
Some of the leading Japan used car market companies have been provided in the report. Market participants pay attention to diverse inventories of well-maintained cars, capitalizing on Japan’s reputation for quality manufacturing and various stringent inspection standards. Collaborations among auction platforms, dealers, and export networks aid in streamlining operations and broadening market access. For instance, Japan exported around 39,000 units to Kenya and 47,000 used cars to Tanzania, in November 2024, emphasizing the popularity of Japanese automobiles owning to their reliability and advanced technology.
Report Features | Details |
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Market Size in 2024 | USD 66.67 Billion |
Market Forecast in 2033 | USD 123.16 Billion |
Market Growth Rate 2025-2033 | 6.38% |
Units | Billion USD |
Scope of the Report | Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Vehicle Types Covered | Hatchbacks, Sedan, Sports Utility Vehicle, Others |
Vendor Types Covered | Organized, Unorganized |
Fuel Types Covered | Gasoline, Diesel, Others |
Sales Channels Covered | Online, Offline |
Regions Covered | Kanto Region, Kinki Region, Central/Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, Shikoku Region |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |