Global Smartwatch Market to Grow at 17% During 2025-2033, Supported by Growing Adoption of Smart Wearables

November 21, 2024 | Electronics and Semiconductors

According to the latest report by IMARC Group, titled “Smartwatch Market Report by Product (Extension, Standalone, Hybrid), Operating System (WatchOS, Android, and Others), Application (Personal Assistance, Healthcare and Wellness, Sports, and Others), Distribution Channel (Online Stores, Offline Stores), and Region 2025-2033,” the global smartwatch market size reached USD 53.2 Billion in 2024.. A smartwatch refers to a wearable computing device that helps with timekeeping. It can be connected with smartphones through Bluetooth and third-party applications to provide enhanced features, such as monitoring heart rate, tracking daily activities, and setting alarm and reminders. A smartwatch can consist of a touchscreen display that offers additional functionalities, including displaying weather information, navigation, listing stock prices, texting, and making phone calls. As compared to traditional watches, smartwatches can collect, process, and react to stimuli from the real world.

Global Smartwatch Market Trends:

The rising adoption of smart devices represents the key factor driving the global smartwatch market growth. In confluence with this, the proliferation of smartphones and improved internet connectivity are further inflating the product sales across the globe. Moreover, the increasing number of technologically literate consumers, especially in the developing economies, and the escalating demand for aesthetically appealing, multifunctional smart products are catalyzing the market growth. The rising participation in sports and fitness activities, facilitated by the growing health consciousness, has encouraged individuals to keep a track of their daily fitness regime. This, in turn, has prompted manufacturers to integrate artificial intelligence (AI), global positioning system (GPS), and waterproof technologies to ensure smart diagnostics. Furthermore, the adoption of smartwatches significantly increased amidst the outbreak of coronavirus disease (COVID-19) due to the growing need to accurately monitor various health parameters, such as oxygen saturation and blood pressure levels. Looking forward, the market value is projected to reach USD 218.9 Billion by 2033, expanding at a CAGR of 17% during 2025-2033. 

Market Summary:

  • Based on the product, the market has been segmented into extension, standalone, and hybrid.
  • On the basis of the operating system, the market has been divided into watchOS, android, and others.
  • Based on the application, the market has been classified into personal assistance, healthcare and wellness, sports, and others.
  • On the basis of the distribution channel, the market has been bifurcated into online and offline stores.
  • Region-wise, the market has been segregated into North America (the United States and Canada), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia and others), Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia and others), Latin America (Brazil, Mexico and others), and Middle East and Africa.
  • The competitive landscape of the industry has also been examined, with some of the key players being Apple Inc., Fitbit Inc. (Alphabet Inc.), Fossil Group Inc., Garmin Ltd, Huawei Technologies Co. Ltd., LG Electronics Inc., Samsung Electronics Co. Ltd., Sony Corporation, Withings and Zepp Health Corporation.



Report Coverage:

Report Features Details
Base Year of the Analysis 2024
Historical Period 2019-2024
Forecast Period 2025-2033
Units Billion USD
Segment Coverage Product, Operating System, Application, Distribution Channel, Region
Region Covered Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Apple Inc., Fitbit Inc. (Alphabet Inc.), Fossil Group Inc., Garmin Ltd, Huawei Technologies Co. Ltd., LG Electronics Inc., Samsung Electronics Co. Ltd., Sony Corporation, Withings and Zepp Health Corporation
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Global Smartwatch Market to Grow at 17% During 2025-2033, Supported by Growing Adoption of Smart Wearables
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