The latest report by IMARC Group, titled "Online Car Buying Market Report by Vehicle Type (Hatchback, Sedan, SUV, and Others), Propulsion Type (Petrol, Diesel, and Others), Category (Pre-Owned Vehicle, New Vehicle), an 2025-2033," finds that the global online car buying market reached a value of USD 357 Billion in 2024. Online car buying is an e-commerce activity through which customers can buy and lease new or pre-owned cars using a web browser or a mobile app. It provides price transparency, convenience, and a secure payment process to customers. In addition, it is affordable, time-efficient, and hassle-free, and offers a diverse product catalog and several customized services. Owing to these properties, several companies utilize search engines on their websites to facilitate online car buying and help customers compare multiple cars in different price ranges.
Global Online Car Buying Market Trends:
The market is primarily driven by the expanding e-commerce industry due to increasing digital literacy, improving internet accessibility, rapid urbanization, and inflating disposable income levels. In addition, the escalating demand for electric vehicles (EVs) owing to the growing concerns among people about the detrimental environmental effects of petrol-based automobiles represent another major growth-inducing factor. Besides this, with the growing popularity of social media networking sites, companies are offering innovative car deals through these platforms. This, coupled with the emerging trend of buying pre-owned cars, especially among the young population, due to their affordability and accessibility, is positively influencing the market growth. Moreover, the implementation of stringent government regulations to promote the usage of fuel-efficient cars and the improving urban road infrastructure are also creating a favorable market outlook across the globe. Looking forward, IMARC Group expects the market to reach USD 795 Billion by 2033, exhibiting a CAGR of 9.3% during the forecast period (2025-2033).
Market Summary:
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