Global Laundry Detergent Market to Grow at 4.88% During 2025-2033, Impelled by Rising Sales of Automatic Washing Machines

December 09, 2024 | Retail

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The latest report by IMARC Group, titled “Laundry Detergent Market Report by Product Type (Powder, Liquid, Gel, Pods/Tablets), Distribution Channel (Supermarkets and Hypermarkets, Online Stores, Convenience Stores, and Others), Application (Industrial, Household), and Region 2025-2033,” finds that the global laundry detergent market size reached USD 53.2 Billion in 2024. Laundry detergent, also known as washing powder, is a cleaning agent utilized for cleaning dirty laundry. It is made with builders or water softeners, bleach, surfactants, enzymes, soil anti-deposition agents, optical brighteners, foam regulators, fragrances, dyes, and corrosion inhibitors that help keep soap scum and insoluble salts off the clothes. It is cost-efficient, safe to use, suitable for different water qualities, and widely available in liquid and water forms. Owing to these properties, laundry detergent is widely utilized across the textile, healthcare, and hospitality industries.

Global Laundry Detergent Market Trends:

The market is primarily driven by the rising sales of automatic washing machines due to the growing awareness among the masses regarding hygiene. In addition, the escalating demand for scented laundry care products for a fresh and pleasant experience represents another major growth-inducing factor. Besides this, due to hectic lifestyles, individuals are widely adopting detergent pods and gels to wash clothes with minimal effort and time. This, coupled with the rising popularity of natural or organic laundry detergents that are environment-friendly and harmless to the skin and clothes, is positively influencing the market growth. Moreover, the easy product availability on e-commerce platforms, rapid urbanization, the escalating demand for liquid detergents, and competitive marketing strategies adopted by the leading players to expand their consumer base are some of the other factors creating a favorable market outlook across the globe. Looking forward, the market value is projected to reach USD 77.9 Billion by 2033, expanding at a CAGR of 4.88% during 2025-2033.

Market Summary:

Based on the product type, the market has been classified into powder, liquid, gel, and pods/tablets.
On the basis of the distribution channel, the market has been segregated into supermarkets and hypermarkets, online stores, convenience stores, and others.
Based on the application, the market has been bifurcated into industrial and household.
Region-wise, the market has been divided into North America (the United States and Canada), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others), Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others), Latin America (Brazil, Mexico, and others), and Middle East and Africa.
The competitive landscape of the market has been examined in the report, with some of the key players being Amway Corporation, BASF SE, Church & Dwight Co. Inc., Dow Inc., DuPont de Nemours Inc., Henkel AG & Co. KGaA, Kao Corporation, Lion Corporation, Procter & Gamble Company, Reckitt Benckiser Group PLC, The Clorox Company, and Unilever plc.

Report Coverage:

Report Features	Details
Base Year of the Analysis	2024
Historical Period	2019-2024
Forecast Period	2025-2033
Units	Billion USD
Segment Coverage	Product Type, Distribution Channel, Application, Region
Region Covered	Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered	United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered	Amway Corporation, BASF SE, Church & Dwight Co. Inc., Dow Inc., DuPont de Nemours Inc., Henkel AG & Co. KGaA, Kao Corporation, Lion Corporation, Procter & Gamble Company, Reckitt Benckiser Group PLC, The Clorox Company and Unilever plc.
Customization Scope	10% Free Customization
Post-Sale Analyst Support	10-12 Weeks
Delivery Format	PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

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Global Laundry Detergent Market to Grow at 4.88% During 2025-2033, Impelled by Rising Sales of Automatic Washing Machines

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