Global Home Fitness Equipment Market to Grow at 2.26% During 2025-2033, Propelled by Rising Health Consciousness

January 14, 2025 | Healthcare

The latest report by IMARC Group, titled “Home Fitness Equipment Market Report by Product Type (Cardiovascular Training Equipment, Strength Training Equipment, Accessories), Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Stores, and Others), and Region 2025-2033,” finds that the global home fitness equipment market reached USD 11.7 Billion in 2024. Home fitness equipment refers to various exercise machines and devices used to perform and monitor physical activities. Some of the commonly used equipment includes treadmills, cardio machines, punching bags, pull-up bars, yoga mats, dumbbells, squat racks, exercise balls, and ellipticals. It assists individuals in burning calories and excess body fat, stimulating the heart rate, enhancing stamina, and building muscle mass. It also aids in weight management, strength training, and muscular strength development. As a result, home fitness equipment has gained immense popularity among consumers due to its cost efficiency, versatility, convenience, and flexibility to perform stress-free and customized workouts in a comfortable environment.

Global Home Fitness Equipment Market Trends:

The rising health consciousness among the masses represents the primary factor driving the market growth. This can be attributed to the growing incidences of chronic diseases, such as obesity, cardiovascular disorders, arthritis, and diabetes, which have led to a significant shift toward healthier lifestyles. Additionally, due to hectic schedules, long working hours, and crowded fitness centers, individuals are increasingly inclining toward home workouts to eliminate recurring costs and the inconvenience of commuting to gyms daily. In line with this, several favorable initiatives undertaken by governing and non-governing agencies of numerous countries to spread awareness regarding the importance of health and fitness have escalated the product demand. Furthermore, various product innovations, such as the launch of technologically advanced, user-friendly home fitness equipment to offer enhanced experiences to individuals, have propelled the market growth. Besides this, the closure of gyms and fitness centers and surging consumer health concerns amid the sudden outbreak of coronavirus disease (COVID-19) have accelerated home fitness equipment sales. Other factors, including the widespread adoption of wearable devices that can be synchronized with fitness equipment, inflating consumer expenditure capacities, rapid urbanization, easy product availability via e-commerce platforms, and technological advancements, are also creating a positive market outlook. Looking forward, the market value is projected to reach USD 14.5 Billion by 2033, expanding at a CAGR of 2.26% during 2025-2033.


Market Summary:

  • Based on the product type, the market has been segregated into cardiovascular training equipment (air bike, elliptical machines, punching bag, rowing machine, treadmill, and others), strength training equipment (ab wheel, adjustable dumbbells, adjustable kettlebell, medicine ball, mini resistance bands, pull up bars, weight-lifting bench, and others), and accessories (foam roller, weighted jump rope, and others). Amongst these, cardiovascular training equipment represents the largest market segment.
  • The market has been classified based on the distribution channel into supermarkets and hypermarkets, specialty stores, online stores, and others.
  • Region-wise, the market has been divided into North America (the United States and Canada), Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others), Latin America (Brazil, Mexico, and others), and Middle East and Africa. At present, North America holds the leading position in the market.
  • The competitive landscape of the market has also been analyzed, with some of the key players being Adidas AG, Brunswick Corporation, PureGym Limited, Hoist Fitness Systems Inc., iFIT Health & Fitness Inc., Johnson Health Tech. Co. Ltd., Technogym S.p.A., True Fitness Technology Inc., and Vectra Fitness Parts LLC.


Report Coverage:

Report Features Details
Base Year of the Analysis 2024
Historical Period 2019-2024
Forecast Period 2025-2033
Units Billion USD
Segment Coverage Product Type, Distribution Channel, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Adidas AG, Brunswick Corporation, PureGym Limited, Hoist Fitness Systems Inc., iFIT Health & Fitness Inc., Johnson Health Tech. Co. Ltd., Technogym S.p.A., True Fitness Technology Inc. and Vectra Fitness Parts LLC
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Global Home Fitness Equipment Market to Grow at 2.26% During 2025-2033, Propelled by Rising Health Consciousness
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